Ad Age

The leading trade publication and media brand for the advertising, marketing, and media industries with over 90 years of editorial authority.

Ad Age (Advertising Age) is one of the most influential and longest-running trade publications in the advertising and marketing industry. Founded in 1930, it serves as the definitive source of news, analysis, rankings, and insights for professionals across advertising agencies, brand marketing, media, and technology. Its flagship content includes breaking industry news, in-depth features, and iconic annual rankings such as the Agency Report, the A-List, and the 40 Under 40. Ad Age operates across multiple content formats including its website, print magazine, newsletters, podcasts, and live events such as Ad Age Next and the Ad Age Leading Women conference. These events bring together senior marketing and media executives to discuss trends shaping the industry. The brand also produces data-driven reports and custom research that help marketers benchmark performance and understand competitive dynamics. Owned by Crain Communications, Ad Age occupies a dominant position in the B2B media landscape for advertising and marketing. It competes with publications like Adweek and Campaign, but its longevity, brand equity, and comprehensive coverage of the full advertising ecosystem — from creative and strategy to technology and programmatic — give it a distinctive authority. For AdTech vendors, agencies, and brand marketers alike, Ad Age coverage is considered a significant marker of industry credibility.