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People

356 people in the AdTech ecosystem

D

Dmitry Cherkasov

CEO at Hybrid Theory

Founder and CEO of Hybrid Theory, a leading AdTech consultancy; recognized thought leader in programmatic supply chain economics, market structure, and M&A advisory.

New York, NY
D

Dov Zimring

Chief Product Officer at Waze

Chief Product Officer at Waze driving location-based advertising innovation, blending real-time traffic data with contextually relevant ad formats for millions of drivers globally.

Tel Aviv, California
E

Eric Franchi

Co-Founder at Caveat

Co-founder of Undertone Networks (acquired by Perion for ~$180M) and AdTech veteran turned strategic advisor, known for sharp commentary on programmatic transparency and supply chain economics.

New York, New York
E

Eric Seufert

Analyst and Author at Mobile Dev Memo

Founder of Mobile Dev Memo and one of AdTech's most cited independent analysts, Eric Seufert is the go-to expert on mobile advertising, privacy-driven disruption, and the business mechanics of app monetization.

Austin, Texas
E

Erika Wheless

VP, Product Management at Google Ad Manager

VP of Product Management at Google Ad Manager, shaping publisher monetization strategy and programmatic infrastructure for one of the world's most influential ad serving platforms.

New York, New York
E

Erin Cigich

SVP, Client Strategy and Operations at LiveRamp

Senior AdTech operator at LiveRamp driving client strategy through the cookieless transition, with deep expertise in identity resolution, data clean rooms, and privacy-first advertising solutions.

San Francisco, California
E

Erin Lantz

Chief Marketing Officer at Oracle Advertising

CMO at Oracle Advertising driving go-to-market strategy for data-driven identity and advertising solutions in a privacy-first era, with deep roots in identity resolution from her time at Neustar.

New York, New York
E

Erin Matts

Chief Revenue Officer at Quad

AdTech revenue leader driving data-driven marketing at scale; veteran of Viant and Acxiom with deep expertise in programmatic advertising, identity resolution, and revenue strategy.

Los Angeles, California
E

Erin Wheeler-Klausen

VP of Measurement and Impact at Pinterest

VP of Measurement and Impact at Pinterest, driving privacy-centric attribution and incrementality solutions that help brands prove ROI on the visual discovery platform.

San Francisco, California
E

Evan Adlman

Senior Vice President, Ad Platforms at Walmart Connect

SVP of Ad Platforms at Walmart Connect, Evan Adlman is a key architect of one of retail media's most powerful ad tech stacks, scaling Walmart's advertising infrastructure to compete with digital giants.

Hoboken, New Jersey
E

Evelyn Mitchell-Wolf

Principal Analyst at Insider Intelligence (eMarketer)

Principal Analyst at Insider Intelligence (eMarketer) covering digital advertising, retail media, and AdTech privacy shifts — one of the industry's most cited voices on programmatic trends and signal loss.

New York, NY
E

Eyal Baumel

CEO at Sourcepoint

CEO of Sourcepoint, the consent management platform helping publishers navigate privacy regulations while protecting ad revenue — a critical voice at the intersection of AdTech, privacy compliance, and the open web.

New York, New York
E

Eyal Pfeifel

CTO at HUMAN Security

Technical leader at HUMAN Security (formerly White Ops), one of the most sophisticated ad fraud detection platforms. Leads engineering efforts to combat bot traffic, click fraud, and other forms of invalid traffic that plague digital advertising.

G

Gabby Nizri

VP of Marketing at Raptive

VP of Marketing at Raptive (formerly AdThrive), driving brand and growth strategy for one of the largest ad management platforms serving independent content creators and digital publishers.

G

Garrett McGrath

President and Chief Operating Officer at PubMatic

President and COO of PubMatic, one of AdTech's largest independent SSPs; a decade-long operator driving publisher monetization strategy and programmatic supply-side innovation at scale.

Redwood City, California
G

Gavin Dunaway

Editor-in-Chief at AdMonsters

Gavin Dunaway is a veteran AdTech editor and analyst best known for his editorial leadership at AdMonsters, where he shaped industry conversation around programmatic advertising, header bidding, and publisher monetization for over a decade.

New York, New York
G

Gavin Stirrat

VP and General Manager at LinkedIn Marketing Solutions

VP and GM of LinkedIn Marketing Solutions, leading one of the world's most influential B2B advertising platforms and shaping how brands reach professional audiences at scale.

San Francisco, California
G

Gayle Troberman

Chief Marketing Officer at iHeartMedia

CMO of iHeartMedia who has been a driving force behind the rise of programmatic audio advertising, blending data-driven marketing with the world's largest audio network.

New York, New York
G

Geoff Schiller

SVP, Ad Platforms at CNN

Senior AdTech executive at CNN driving premium video advertising and programmatic strategy for one of the world's most recognized news brands across digital and streaming platforms.

New York, New York
G

George Ivie

Chief Executive Officer at Media Rating Council (MRC)

CEO of the Media Rating Council since 2011, George Ivie is the foremost authority on advertising measurement standards, having shaped the industry's foundational rules on viewability, invalid traffic, and cross-media measurement.

New York, New York
G

Gil Beyda

Managing Director at Genacast Ventures

Founder of Adap.tv (acquired by AOL for ~$405M) turned venture capitalist; one of AdTech's most respected operator-investors shaping programmatic video and MarTech.

New York, New York
G

Gilad Shmueli

Chief Product Officer at Innovid

Chief Product Officer at Innovid driving CTV advertising innovation through dynamic creative optimization, cross-platform measurement, and data-driven personalization at scale.

New York, NY
G

Gowthaman Ragothaman

CEO and Co-Founder at Aqfer

Co-founder and CEO of Aqfer, Gowthaman Ragothaman is a veteran AdTech operator building enterprise-grade data management and identity infrastructure for the privacy-first era.

New York, New York
G

Graham Mudd

Chief Advertising & Partnerships Officer at Netflix

The architect of Netflix's advertising business, Graham Mudd brought Meta-scale ad expertise to build one of the most anticipated new ad platforms in streaming history.

Los Angeles, California
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