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Ali Miller

Operator

Ali Miller is a prominent product leader in the retail media and AdTech space, currently serving as VP of Ads Product at Instacart, where she oversees the development of the company's advertising products and monetization strategy. Her work at Instacart has been central to building out a robust retail media network that connects CPG brands with high-intent grocery shoppers, positioning Instacart as a significant player in the rapidly growing retail media ecosystem alongside Amazon Ads and Walmart Connect. Prior to Instacart, Miller held senior product roles at Google, where she spent a significant portion of her career working on advertising products. Her tenure at Google gave her deep expertise in programmatic advertising, auction mechanics, and large-scale ad platform development — experience she has brought to bear in scaling Instacart's ads business. She has been instrumental in developing self-serve advertising tools, sponsored product formats, and measurement solutions for brand advertisers on the platform. Miller is recognized in the AdTech community as a builder of commerce media infrastructure, with a focus on creating advertising products that deliver measurable ROI for CPG and retail brands. Her background spanning both large-scale platform advertising at Google and the emerging retail media sector at Instacart makes her a notable voice on the convergence of e-commerce and digital advertising.

Last updated Jul 10, 2026 by ATDb automated enrichment · Connections updated Jul 13, 2026

Role
VP, Ads Product
Company
Based
San Francisco, California, United States
Connections
2
Years in industry
15 years

Bio

Ali Miller is a prominent product leader in the retail media and AdTech space, currently serving as VP of Ads Product at Instacart, where she oversees the development of the company's advertising products and monetization strategy. Her work at Instacart has been central to building out a robust retail media network that connects CPG brands with high-intent grocery shoppers, positioning Instacart as a significant player in the rapidly growing retail media ecosystem alongside Amazon Ads and Walmart Connect. Prior to Instacart, Miller held senior product roles at Google, where she spent a significant portion of her career working on advertising products. Her tenure at Google gave her deep expertise in programmatic advertising, auction mechanics, and large-scale ad platform development — experience she has brought to bear in scaling Instacart's ads business. She has been instrumental in developing self-serve advertising tools, sponsored product formats, and measurement solutions for brand advertisers on the platform. Miller is recognized in the AdTech community as a builder of commerce media infrastructure, with a focus on creating advertising products that deliver measurable ROI for CPG and retail brands. Her background spanning both large-scale platform advertising at Google and the emerging retail media sector at Instacart makes her a notable voice on the convergence of e-commerce and digital advertising.

Career

  • Director of Product Management, Ads

    Google · ~2010-2021

  • Product Manager, Ads

    Google · ~2008-2015

Expertise & education

Expertise

Retail Media NetworksCommerce AdvertisingProgrammatic AdvertisingAd Product DevelopmentSponsored ProductsAuction MechanicsCPG AdvertisingAdvertising Measurement

Education

  • Degree details not publicly confirmed

Speaking topics

Retail Media NetworksCommerce Advertising StrategyCPG Brand AdvertisingAd Product Innovation

Recognition

Notable achievements

  • Led ads product development at Instacart as it scaled its retail media network into a major industry player
  • Spent over a decade at Google building advertising products at scale before transitioning to retail media
Connection details