News

MoversTech, the end-to-end CRM built specifically for moving companies, has released two major platform updates – Expanded Multibranch Control and a fully redesigned Advanced Storage Module. Together, these updates give multi-location moving companies the operational structure and automation to run complex operations inside one system, without compromising visibility or control across teams, locations, or billing. […]

Reply has been confirmed one of a small number of Launch Partners for Agent 365, supporting the general availability of Microsoft’s new platform designed to provide enterprise-grade governance, observability and lifecycle management for AI agents. Microsoft Agent 365 introduces a structured framework enabling organizations to deploy, monitor and manage AI agents consistently across business functions. As […]

This integrated solution enhances the customer journey by allowing staff to sell, redeem, and manage gift cards in real time, all from a single interface. Factor4, a leading provider of gift and loyalty solutions and a member of Oracle PartnerNetwork (OPN), announced Factor4 Gift Cards is available on Oracle Cloud Marketplace and can be deployed on […]

Welcome to Campaign's weekly round-up of the hires, departures and promotions across the industry.

UK shops lead nominations against competition from all corners of the globe, with winners to be revealed on 18 June.

Now in his 9th decade, the S4 Capital founder is still ragging on WPP and thinks PR is just an extension of advertising that doesn’t need to exist on a standalone basis.

Price isn’t the grubby bit at the end of the funnel, it’s the moment when brand truth gets put to the test.

Nexxen, the advertising technology platform powered by unique data and media, today (9th April, 2026) launched a new predictions report on UK viewership of the 2026 FIFA World Cup, leveraging Nexxen’s proprietary data and resources to track past, present, and [...] The post 2026 FIFA World Cup Viewing Set to Fragment Across Linear & Streaming in UK, Nexxen Forecast Finds appeared first on ExchangeWire.com.

Aila Morin worked her way up the marketing career ladder by way of social media to become CMO of Merit Beauty.

How media buyers and sellers can navigate ongoing changes to TV measurement ahead of the 2025 upfronts.

Work made by people who actually understand the moment, the platform, and the audience, all at once.

Canva, the world’s leading visual communication platform,  announced the acquisitions of Simtheory, an AI collaboration and agent management platform, and Ortto, a customer data and marketing automation company, as part of its continued investment in artificial intelligence and marketing infrastructure. These additions will expand how Canva powers the full workflow from early ideas through to campaign […]

BBT leverages their investment in the Calix One platform, guided by Calix Success, to launch residential value-based offers that are driving ARPU growth while accelerating their small business expansion with SmartBiz Calix, Inc. announced BBT drove 20 percent year-over-year growth in average revenue per user (ARPU) by leading with personalized residential experiences—quickly followed by an expansion to […]

This partnership brings Reddit’s authentic community conversations into Nectar’s AI-native social commerce platform, enabling brands to build social proof and engage audiences across social and AI-powered discovery Nectar Social, an AI-native social commerce and community management platform, and Reddit announced a strategic data partnership. Through this partnership, Nectar gains access to Reddit’s Data API, enabling […]

New capabilities connect AI usage to productivity, capacity and business performance — helping organizations understand what’s actually working ActivTrak announced AI Insights, a new set of work intelligence capabilities that gives organizations a clear, data-driven view of how AI is used across the business — and whether it’s driving meaningful results. As companies rapidly deploy […]

In the last decade, marketing technology has changed a lot. What started out as a bunch of separate products, each with its own purpose like email marketing, analytics, or customer relationship management, has now become highly linked ecosystems. This change reaches a new level of maturity. Platforms are no longer distinguished by their individual features, […]

In today’s Digest we discuss a leadership shakeup at The Trade Desk as its CMO and other executives depart, BBC Studios rolling out an airline streaming platform, and Tesco Media pushing into video ads to blend storytelling with shoppable moments. The post Digest: CMO and Execs Exit The Trade Desk; BBC Studios Launches Airline Streaming; Tesco Media Introduces Premium Video Ads appeared first on ExchangeWire.com.

Peter Mason, illuma CEO, looks at how AI is reshaping publisher deals. He expands on how advertisers can find new audiences at scale, contextual AI, and the future of deal-making. As 2026 planning cycles accelerate, one pressure point remains front [...] The post Scaling Success: How AI is Reshaping Publisher Deals appeared first on ExchangeWire.com.

Akamai breaks down which AI bots are hitting publishing, who operates them, and why fetcher bots may pose a more immediate risk. The post OpenAI, Meta, ByteDance Lead AI Bot Traffic In Publishing appeared first on Search Engine Journal.

Discover the importance of AI search in modern marketing. Learn how to close the gap between content and SEO teams for success. The post Breaking Content & SEO Silos To Build Entity Authority in AI Search appeared first on Search Engine Journal.

European TV has never been an easy market for buying or selling advertising. Much like the US TV market, national broadcasters still dominate in Europe, but their content is spread across different languages, currencies and regulations. Also much like the US, Europe is undergoing a transition from linear TV to streaming and CTV. But reliable […] The post Inside RTL’s Plan To Aggregate Europe’s Fragmented TV And Video Supply appeared first on AdExchanger.

Besides taking over an adjacent hotel, the conference is holding more events on the beach as it ramps up its meetups between marketers and vendors.

The Washington Post's Arc XP adds TollBit to help smaller publishers monetize AI bot traffic, offering a path into AI licensing revenue.

A growing network of third-party web scrapers is fueling an AI content licensing market, where publisher content is scraped and sold.