Amid Advertising Week New York, LUMA’s Kawaja Says AI is Turning Adtech Into Cage Match

Artificial intelligence may make advertising more efficient, but Terence Kawaja doesn’t think efficiency is where the real money will be made. Kawaja, founder and chief executive of investment bank LUMA Partners, said AI will increasingly automate media buying and other advertising workflows. The bigger prize will go to companies that combine AI with proprietary data […]

Last updated Oct 6, 2026 by ATDb automated enrichment