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11,836 articles covering the AdTech ecosystem
Wimbledon Experience will serve up Amex and Pimm’s activations
The Wimbledon Experience will be located at Battersea Power Station.
NHS Blood and Transplant ads ‘drain’ red from Marvel, HSBC and Economist logos
Idea for the campaign was among the winners of the Ocean Outdoor Digital Creative Competition last year.
VideoWeek’s Cannes Lions 2026 Preview
The industry's annual pilgrimage to the South of France is now just a few days away... calendars are (double and triple) booked, linens have been ironed, and weather forecasts have been checked twice daily. For those of us making our way to Cannes, what can we expect this year? Themes for Cannes 2026 Looking across Read More
Week in Review: WPP Media Announces a Video Buying Agent, Netflix Eyes Up Broadcaster Partnerships, and WBD Lays Agentic Trading Groundwork
In this week's Week in Review: WPP announces a buyer agent for video, Netflix's TF1 integration goes live, and Warner Bros. Discovery rebuilds its advertising architecture. Top Stories WPP Media Announces Video Buyer Agent WPP Media has announced an Agentic Standards Initiative for Video Buying, alongside a Buyer Agent for Video that will sit within Read More
Teads Launches CTV Ensemble for Unified Omnichannel Orchestration
Teads, the omnichannel outcomes platform, today (19th June, 2026) announced the launch of Teads CTV Ensemble, a comprehensive connected TV suite that combines HomeScreen and InStream solutions to deliver AI-powered performance and full-funnel outcomes. Designed to make CTV a central [...] The post Teads Launches CTV Ensemble for Unified Omnichannel Orchestration appeared first on ExchangeWire.com.
Your Cannes Lions 2026 playlist—songs for every moment in France
Industry leaders share tracks suitable for all Cannes occasions, from networking sessions to the flight home.
Cannes Lions pre-brief—indie agencies rise, creators surge, AI gets serious
Cannes is pivoting from creativity to commerce in 2026, as AI agents, creators and sports marketing dominate. Holding companies reset strategies while independents gain ground.
The best Father’s Day gift brands can give is to address the surging men’s mental health crisis
It's important to encourage all men to think about and take care of their mental health by helping them become more introspective and identify budding issues within themselves as early as possible, before they have a chance to build.
Accenture Song is using Amazon data and AI to help measure ad performance across platforms
The new Accenture Marketing Investment Navigator will get a big push at Cannes.
Agency Brief—Vayner wins global social creative for Indeed, Loop hacks Knicks finals
Find out how one agency hacked the NBA Finals to promote its agency.
How Heineken’s Lagunitas is seeking growth in a shrinking craft beer market
A new ‘Let your beer do the talking’ campaign from Otherway follows a packaging reboot.
Polaroid hits back at digital life again with ‘The Best of Summer Is Analog’
A billboard on Coney Island Beach pointedly references AI data centers, part of a new global push.
Ads of the Week: 11 Campaigns That Caught Our Eye, From Nike to Etsy
Absolut, Nike, Liquid Death, Etsy, and more are behind the week’s most notable ads.
An Inside Look at the Ad Experience at a World Cup Match
ADWEEK was on hand to see the brands at a recent match between France and Senegal.
6 Top Local World Cup Ads: Adidas Backs Scotland, Brahma Dreams Big For Brazil and More
Some of the tournament’s top creative taps into national culture and regional nuances.
The real martech problem is not technology
A new survey suggests operational bottlenecks, not software limitations, are preventing marketers from acting on insights. The post The real martech problem is not technology appeared first on MarTech.
How Fanatics moved from audience targeting to optimizing campaigns for customer LTV
A recent 19% lift in LTV points to brands focus on outcome-based media buying.
Albertsons turns to microdramas for new retail media offering
Shopper insights from the grocer’s retail media network informed “Rico’s Tacos,” which will run across its YouTube, social and in-store channels.
Ahold Delhaize nominates former Amazon exec as stateside CEO
Claire Peters, who also held leadership positions at Woolworths Group and Tesco, is expected to step into the leadership role on Sept. 8.
1939 Group names new CFO
Todd Schnuck Jr.’s promotion marks the latest in a string of executive changes since the grocery holding company’s establishment last fall.
Kroger’s comp sales underwhelm as Foran focuses on store improvements
The grocery chain's e-commerce operations turned a profit for the first time, but the CEO said more than half of its stores need to step up their performance.
Stitch Fix taps Walmart vet as chief product and technology officer
Sree Sreedhararaj, who also held the CTO role at Sephora, will oversee Stitch Fix’s technology, product, data science, security and IT teams.
Bed Bath & Beyond to acquire real estate platform for $53M
The all-stock deal to buy Fathom Holdings adds a home financing and brokerage element to the retailer's business.
Under Armour to close Oregon office
A site in Portland will shutter, with some functions moving to a new space in the city and others to New York or Baltimore.