7,462 articles covering the AdTech ecosystem
Disney continues its live-event and Oscars success with a marketplace fueled by strong demand.
Middle East unrest dominated the news cycle.
Viant reported its Q4 and full-year 2025 earnings on Wednesday evening, and investors appeared pleased. Net income last year was $24.1 million, almost double the total in 2024. Full-year 2025 revenue, meanwhile, grew by 22% to $110 million. CEO Tim Vanderhook told investors that revenue would have grown 28% without the affect of the prior […] The post Viant Had A Good Q4, But Still Needs To Punch Up At Bigger Platforms appeared first on AdExchanger.
Repositioning a legacy category by eliminating barriers to entry.
The media group also elevated Amber Estabrook to the role of chief business officer of prestige revenue and partnerships.
The retailer declared an “impasse” in the bargaining process, which allows it to unilaterally make changes. The REI Union says the move was illegal.
The home improvement retailer gets about a million questions a month between Mylow and Mylow Companion, with customer inquiries ranging in terms of expertise and needs.
An analysis of ChatGPT conversations found the default and premium models cite almost entirely different sources for the same queries. The post ChatGPT’s Default & Premium Models Search The Web Differently appeared first on Search Engine Journal.
A man breaks out of a gloomy gaming world in Isle of Any’s innovative spot directed by Oscar Hudson.
Coinbase's Oscars ad encourages people to break away from the financial systems they’ve always known.
The initiative that gives consumers detailed product information via QR codes is gearing up for a major shift in retail technology.
The Amazon-owned specialty grocer is taking its Daily Shop format across the Atlantic as part of its plan to open six locations across London.
The biggest risk isn’t falling behind on deployment — it’s deploying before the organization is ready, experts say.
Sharon Price John will retire from the role in June, and Chief Operations and Experience Officer Chris Hurt will step into the top spot.
The store openings, which span its namesake banner and DD’s Discounts, are part of the off-price retailer’s efforts to open 110 new locations this year.
The Western brand, which launched in 2023, is opening its first store outside the state with a location featuring a cocktail bar and hat customization in Nashville, Tennessee.
The discount retailer reported Q4 net sales jumped nearly 6% year over year, with average basket size growing due to increased retail unit prices.
HaloBridge Technologies, the company behind the HaloBridge AI governance platform powered by the Gallo document intelligence engine, today announced HaloBridge Mobile™, enabling organizations to capture evidence, review AI-assisted documents, and certify decisions through Human-in-the-Middle™ review workflows directly from mobile devices—extending audit-grade AI oversight into real-world operations. HaloBridge Technologies today announced HaloBridge Mobile™, a mobile extension […]
As AI reshapes how customers discover products and services and decide which brands to trust, WSI, a global leader in digital marketing and AI consulting, has unveiled an updated version of its WSI AdaptiveSEO® framework, re-envisioned for the AI-driven search landscape. The shift is already underway. In The AI Search Revolution: Adaptive SEO in the Age of […]
Emily Barfoot, head of Dove U.S., discusses how the campaign came together, navigating Reddit and the brand’s larger social media strategy.
Google Maps launches Ask Maps, a Gemini-powered conversational feature for local discovery in the U.S. and India, plus a navigation overhaul in the U.S. The post Google Maps Launches AI Conversational Search With Ask Maps appeared first on Search Engine Journal.
ITV Creative created the 60-second ad.