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20,369 articles covering the AdTech ecosystem

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Harvard Found The Public Has Little Objection To AI Taking Search Marketers’ Jobs via @sejournal, @gregjarboe

Harvard scored 940 occupations on how morally objectionable the public finds automating them. Search marketing scored low at 2.31 out of 7 The post Harvard Found The Public Has Little Objection To AI Taking Search Marketers’ Jobs appeared first on Search Engine Journal.

Search Engine JournalSep 7, 2026Source
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Jellyfish strengthens media leadership with Seun Odeneye as Chief Media Officer

Odeneye will drive AI-enabled innovation and scale impact across the EMEA Media practice Global digital marketing business Jellyfish, part of The Brandtech Group, has appointed Seun Odeneye as Chief Media Officer EMEA. The key hire marks a decisive step in Jellyfish’s ambition to build EMEA’s first truly agentic media practice, bringing media, strategy, investment, and […]

MarTech SeriesSep 7, 2026Source
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Bending Spoons Completes the Acquisition of Airtable

Bending Spoons S.p.A. has completed the previously announced acquisition of Airtable, the platform used by more than 500,000 organizations to reshape how teams organize data and manage critical workflows. “Airtable continues to grow because customers value its best-in-class flexibility,” said Luca Ferrari, Bending Spoons CEO and co-founder. “Teams can bring all their data, context, and […]

MarTech SeriesSep 7, 2026Source
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JobNimbus and WhatConverts Launch Native Integration Connecting Marketing Spend to Job Revenue

From lead to revenue: contractors can now see exactly which marketing is winning them jobs JobNimbus, the #1 AI-enabled CRM for roofing and exterior contractors, today announced a native integration with WhatConverts, a lead attribution and reporting platform. The integration automatically syncs revenue data from JobNimbus into WhatConverts, connecting every job and invoice back to […]

MarTech SeriesSep 7, 2026Source
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Agentic Commerce Optimisation: Azoma on Which Platforms Help Brands Get Recommended by AI Shopping Agents

Harvard Business Review reports that 90% of B2B purchases could flow through AI agent exchanges by 2028. Azoma sets out what agentic commerce optimisation platforms should deliver for enterprise brands and digital shelf teams Azoma, the Agentic Commerce Optimisation platform that helps brands drive revenue through AI shopping agents like ChatGPT, Google Gemini, Amazon Rufus […]

MarTech SeriesSep 7, 2026Source
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Top Filmmakers Back French Government’s Campaign to Champion Independent Theaters: Lumiere Summit

Top filmmakers including Richard Linklater, Rebecca Zlotkowski, Jafar Panahi, Jane Campion, Pedro Almodóvar, Wim Wenders, Tarik Saleh and Jia Zhang-ke have signed on to take part in the International Resilience Initiative for Independent Screens unveiled Monday during the Lumiere Summit in France. The French government has launched what has been dubbed IRIS as a bid […]

Variety DigitalSep 7, 2026Source
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Your Biggest AI Search Risk Is Conflicting Information About Your Brand via @sejournal, @cshel

Publishing more content won't fix what AI gets wrong about your brand. Too many versions of the truth is the real problem. The post Your Biggest AI Search Risk Is Conflicting Information About Your Brand appeared first on Search Engine Journal.

Search Engine JournalSep 7, 2026Source
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WPP seeking to offload South Bank campus

“Rationalisation and simplification” of real estate forms a plank of WPP chief executive Cindy Rose’s Elevate28 strategy.

CampaignSep 7, 2026Source
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How Are Europe’s SVOD/BVOD Content Alliances Shaping Up?

Last week saw the announcements of two fresh content partnerships between international streaming services and European domestic broadcasters, the latest additions to a frantic period of dealmaking since TF1 and Netflix kicked off the trend in the summer of 2025. Netflix was responsible for one of these deals, partnering with Spanish broadcaster Atresmedia to bring Read More

VideoWeekSep 7, 2026Source
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France Launches Global Initiatives to Support Independent Cinema and Establish Framework for Alliance of State Film Commissions: Lumiere Summit

Top filmmakers including Richard Linklater, Rebecca Zlotkowski, Jafar Panahi, Jane Campion, Pedro Almodóvar, Wim Wenders, Tarik Saleh and Jia Zhang-ke have signed on to take part in the International Resilience Initiative for Independent Screens unveiled Monday during the Lumiere Summit in France. The French government has launched what has been dubbed IRIS as a bid […]

Variety DigitalSep 7, 2026Source
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Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360

Adnami, the attention-first ad tech company, today (7th September, 2026) announced the launch of exclusive curated deal packages available directly in Google Display & Video 360 (DV360) through Index Exchange.  The new packages give programmatic and media specialists a quicker and [...] The post Adnami Launches Exclusive Attention-Optimised Packages on Display & Video 360 appeared first on ExchangeWire.com.

ExchangeWireSep 7, 2026Source
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Nucleus Genomics’ ‘Have Your Best Baby’ ads are back, now with IVF doctors

More than a dozen physicians appear in outdoor ads in five cities, extending last year’s provocative NYC campaign.

Ad AgeSep 7, 2026Source
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Spreadefi releases mobile app for iOS and Android

Digital liquidity platform Spreadefi has announced the launch of its mobile app. The version for Apple devices is now available through the App Store, while Android users can install the app in APK format. The mobile launch has become one of the platform’s key development milestones in 2026. Up until now, Spreadefi’s core functionality was available […]

MarTech SeriesSep 7, 2026Source
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Alation Named a Leader in the 2026 IDC MarketScape for Worldwide Data Intelligence Platform Software

Recognition highlights Alation’s strengths in agentic AI embedded across the data intelligence life cycle, and governed, AI ready data products on an open, federated architecture Alation Inc., the creators of the intelligence operating system, today announced that it has been named a Leader in the IDC MarketScape: Worldwide Data Intelligence Platform Software 2026 Vendor Assessment (doc #US54118226, […]

MarTech SeriesSep 7, 2026Source
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Digest: Trade Desk Cuts Jobs in Major Strategic Reset; VodafoneThree Unveils TV Service in UK Market Push

In today’s Digest, we discuss The Trade Desk laying off 15% of its workforce as its CEO frames the cuts as a strategic reset, VodafoneThree launching a TV service and premium mobile tier in a UK market push, and DAZN [...] The post Digest: Trade Desk Cuts Jobs in Major Strategic Reset; VodafoneThree Unveils TV Service in UK Market Push  appeared first on ExchangeWire.com.

ExchangeWireSep 7, 2026Source
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Cyara Names Ben Corser to Lead Asia-Pacific Growth

Corser will lead the company’s next phase of regional expansion as enterprises move AI agents into live customer service Cyara, the AI trust company for customer experience, announced the appointment of Ben Corser as General Manager and SVP, Go-to-Market for Asia-Pacific (APAC), reinforcing the company’s investment in Australia and its broader commitment to accelerating growth across […]

MarTech SeriesSep 7, 2026Source
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Adtech Signal Compression: Turning Billions of Advertising Events Into Actionable Media Decisions

Digital advertising has evolved into a highly instrumented environment, where almost every interaction can generate a measurable event. An advertising impression can generate information on placement, device, audience, location, time, content environment, engagement and subsequent behaviour. Additional levels of information include clicks, conversions, video completion, attention indicators, identity events, search activity, purchases and website activity. […]

MarTech SeriesSep 7, 2026Source
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Video Generator Launches Free AI Video Generator to Accelerate Digital Content Creation

Video Generator announced the launch of its free AI video generator, introducing artificial intelligence-powered video production tools to simplify digital content creation for creators, marketers, and businesses. The introduction of the free AI video generator reflects the continued evolution of automated video production technologies. Content creators, marketers, educators, and digital professionals are increasingly exploring artificial intelligence solutions to […]

MarTech SeriesSep 7, 2026Source
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Vobile Signs Strategic Cooperation and Commercial Agreements with UNN to Build AI Factories in Brunei Darussalam

Vobile, a global leader in digital content protection and transaction services, has signed strategic cooperation and commercial agreements with Unified National Networks Sdn Bhd (UNN), an integrated national telecommunication network operator of Brunei Darussalam. Christopher Phan, Acting Chief Executive Officer of UNN, and Yangbin Wang, Chief Executive Officer of Vobile, Inc., signed the agreements at […]

MarTech SeriesSep 7, 2026Source
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Wondershare Launches PDFelement V13 with New AI Workflows for Knowledge and Agreements

Wondershare announced the launch of Wondershare PDFelement V13, the latest major release of its AI-powered PDF solution. The new version introduces Spaces, a knowledge workspace for learning and research, and an enhanced Agreement Copilot that brings agreement review, comparison, protection, and signing into a more unified workflow. Together, the new experiences extend document AI beyond answering questions toward […]

MarTech SeriesSep 7, 2026Source
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Industry-Leading Email Signature Platform Crossware Is Now Available Through Ingram Micro’s Xvantage Platform as Part of the Microsoft Marketplace Private Offers

Crossware, a global leader in enterprise-grade email signature management, announced an expanded agreement with Ingram Micro, a leading technology company in the global information technology ecosystem. The relationship that broadens the availability of the Crossware Email Signature for Microsoft 365 for Cloud Solutions Providers (CSPs) across North America. This announcement is part of Crossware’s planned […]

MarTech SeriesSep 7, 2026Source
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Hosted.com Unifies Domain Registration, Web Hosting and Business Email for Small Business Websites

Hosted.com focuses on domain registration, web hosting, WordPress hosting, using cPanel’s control panel for SMEs, startups, freelancers and entrepreneurs. Hosted.com, a domain registration and web hosting provider, has renewed its focus on the core services behind a small business website. The company brings domain registration, web hosting, business email, security and site management tools into […]

MarTech SeriesSep 7, 2026Source
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King’s Cross becomes the London ‘hunderground’ in ITV takeover

Out-of-home campaign sets out to prove “There’s no place like ITV” for hun culture.

CampaignSep 7, 2026Source
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Checkers & Rally’s and Yung Gravy take the ‘Fryway to the Flava Zone’

The Partners+Napier campaign sends diners into an ’80s fantasy filled with fry keytars, mullets and plenty of sauce.

Ad AgeSep 7, 2026Source