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Companies

2,961 companies in the AdTech ecosystem

Ro

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Healthcare/Telehealth with Digital Marketing

Direct-to-consumer telehealth company that has expanded into brand advertising, leveraging digital health platforms and data-driven marketing.

Marketing PlatformCustomer AcquisitionNew York, New York
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Roblox Ads

Immersive/Gaming Advertising

Roblox's advertising platform enabling brands to reach millions of users through immersive ad experiences within the Roblox metaverse gaming platform.

In-Game AdvertisingProgrammatic PlatformSan Mateo, California
Roboflow

Roboflow

Roboflow offers a comprehensive platform that streamlines the entire computer vision development lifecycle, from dataset management and annotation to model training and deployment. It empowers developers and teams to build and deploy robust computer vision models quickly and efficiently.

AI-Powered Platform
Rockerbox

Rockerbox

Acquired

Marketing Attribution and Analytics

Marketing measurement and attribution platform that helps brands understand the impact of their marketing investments across channels.

Attribution & AnalyticsMarketing AnalyticsNew York, New York
Rocket Fuel

Rocket Fuel

Defunct

Programmatic Advertising/DSP

Rocket Fuel (acquired by Sizmek) was an AI-powered programmatic media buying platform that used predictive algorithms for ad targeting and optimization. The company specialized in programmatic display, video, and mobile advertising.

Demand Side Platform (DSP)Redwood City, California
RocketReach

RocketReach

Sales Intelligence / MarTech Data Provider

RocketReach is a B2B contact data and intelligence platform that helps sales and recruiting professionals find verified email addresses, phone numbers, and social profiles.

Identity ResolutionMarketing TechnologyBainbridge Island, Washington
Roku

Roku

Streaming Media & Connected TV Advertising

Roku is a leading streaming platform provider that has transformed how consumers access digital entertainment content. The company operates a dual-revenue business model, combining hardware sales of streaming devices and smart TVs with a robust advertising and content distribution platform. Roku's operating system powers millions of connected TV devices worldwide, creating one of the largest streaming ecosystems in the market. The company's platform serves as an aggregator for streaming serv...

CTV PlatformConnected TV PlatformSan Jose, California, United States, California
Roku Advertising

Roku Advertising

Subsidiary

Connected TV Advertising

Roku's advertising platform that enables brands to reach streaming audiences across The Roku Channel and the broader Roku ecosystem through connected TV advertising.

Connected TV PlatformVideo Advertising PlatformSan Jose, California
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Roku Channel Ads

Subsidiary

Connected TV (CTV) Advertising

Roku's advertising platform enabling brands to run video ads across The Roku Channel and the broader Roku streaming ecosystem.

CTV PlatformConnected TV PlatformSan Jose, California
Rollbar

Rollbar

Application Performance Monitoring (APM) / Error Tracking / DevOps Tools

Rollbar is a real-time error monitoring and debugging platform designed to help software development teams identify, diagnose, and resolve application errors quickly. Founded in 2012, the company provides continuous code improvement tools that automatically collect, analyze, and alert developers about errors and exceptions across their entire technology stack. Rollbar's platform supports multiple programming languages and frameworks, making it a versatile solution for modern development teams...

Marketing TechnologySan Francisco, California, USA
RollWorks

RollWorks

Subsidiary

Account-Based Marketing

RollWorks is an account-based marketing platform that helps B2B companies identify target accounts, engage decision-makers, and measure revenue impact through coordinated advertising and sales outreach.

Marketing PlatformCustomer AcquisitionSan Francisco, California
R

Root Insurance

Insurtech (Not AdTech)

Root Insurance is a technology-driven auto insurance company that uses telematics and mobile technology to price policies based on actual driving behavior.

Columbus, Ohio
Roq.ad

Roq.ad

Identity Resolution & Cross-Device Tracking

Roq.ad is a leading cross-device identity resolution platform that enables advertisers and publishers to connect user journeys across various devices. Its technology helps improve ad targeting, personalization, and attribution by creating a unified view of the customer.

Attribution & AnalyticsIdentity Resolution
Rotten Tomatoes

Rotten Tomatoes

Subsidiary

Digital Media/Entertainment Advertising

Rotten Tomatoes is a leading entertainment review aggregation website that monetizes through advertising and serves as a content discovery platform for movies and TV shows.

Native AdvertisingContent DiscoveryLos Angeles, California
Roundel

Roundel

Subsidiary

Retail Media

Roundel is Target's retail media network that enables advertisers to reach consumers across Target's digital properties and beyond using Target's first-party shopper data.

Attribution & AnalyticsCustomer Data PlatformMinneapolis, Minnesota
Roundel (Target)

Roundel (Target)

Subsidiary

Retail Media

Roundel is Target's retail media network that enables advertisers to reach consumers across Target's digital properties and beyond using Target's first-party shopper data.

Attribution & AnalyticsCustomer Data PlatformMinneapolis, Minnesota
RTB House

RTB House

Programmatic Advertising/Retargeting

Attribution & AnalyticsDemand Side Platform (DSP)Warsaw, Masovian Voivodeship
Rubicon Project

Rubicon Project

Merged

Sell-Side Platform (SSP)

Rubicon Project was a leading programmatic advertising technology company that operated one of the largest independent sell-side platforms (SSP) for digital publishers before merging with Telaria in 2020 to form Magnite.

Supply Side Platform (SSP)Programmatic PlatformLos Angeles, California
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Ruby Lane

E-commerce Marketplace

Ruby Lane is an online marketplace specializing in antiques, vintage collectibles, and artisan jewelry, connecting independent sellers with collectors worldwide.

Commerce TechnologyE-commerce MarketingSan Francisco, California
RudderStack

RudderStack

Customer Data Platform (CDP) / Data Infrastructure

RudderStack is an open-source Customer Data Platform (CDP) that helps businesses collect, unify, and activate customer data across their entire tech stack. It provides a developer-first approach, enabling engineers to build custom data pipelines and integrate with various analytics and marketing tools for better customer insights.

Customer Data PlatformData Management PlatformSan Francisco, California
Ruler Analytics

Ruler Analytics

Ruler Analytics is a marketing attribution platform that helps businesses track the entire customer journey from first touch to revenue. It connects marketing data with CRM and sales data to provide a comprehensive view of marketing ROI, enabling better decision-making and optimized marketing spend.

Attribution & AnalyticsMarketing Analytics
S4 Capital

S4 Capital

Digital Marketing Services / Advertising Technology

S4 Capital is a digital-only marketing services company founded to reimagine the advertising and marketing industry for the digital age. Unlike traditional marketing holding companies, S4 Capital operates as a purely digital enterprise, combining creative content production, programmatic advertising, and first-party data strategies into a unified service offering. The company positions itself as an agile, technology-enabled alternative that delivers faster execution, transparent pricing, and ...

Data & AnalyticsSocial Media ManagementLondon, United Kingdom, England
S

Saatchi & Saatchi

Subsidiary

Creative Advertising Agency

Saatchi & Saatchi is a global creative advertising agency network known for innovative brand campaigns and creative excellence across traditional and digital media.

Creative PlatformMarketing AgencyLondon, England
SafeGraph

SafeGraph

Defunct

Location Intelligence / Geospatial Data

SafeGraph was a geospatial data company that provided location intelligence and points-of-interest (POI) data for businesses, researchers, and developers before ceasing operations in 2024.

Data & AnalyticsAttribution & AnalyticsDenver, Colorado