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Companies

2,901 companies in the AdTech ecosystem

Google Display & Video 360

Google Display & Video 360

Subsidiary

Demand-Side Platform (DSP)

Google's enterprise demand-side platform (DSP) for programmatic advertising, enabling large advertisers and agencies to plan, execute, and measure digital ad campaigns across display, video, audio, and connected TV.

Demand Side Platform (DSP)Video Advertising PlatformMountain View, California
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Google DV360

Google DV360

Subsidiary

Demand-Side Platform (DSP)

Google's enterprise demand-side platform (DSP) for programmatic advertising, enabling advertisers and agencies to plan, execute, and measure digital media campaigns across multiple channels.

Demand Side Platform (DSP)Programmatic PlatformMountain View, California
Google Forms

Google Forms

Subsidiary

Productivity Software / Data Collection Tools

Google Forms is a free online survey and form builder tool that enables users to create custom forms, quizzes, and surveys for data collection and feedback.

Marketing TechnologyMountain View, California
G

Google Local Services Ads

Subsidiary

Local Services Advertising

Google's pay-per-lead advertising platform connecting local service providers with customers searching for home services, professional services, and other local needs.

Local AdvertisingCustomer AcquisitionMountain View, California
Google Maps

Google Maps

Subsidiary

Location-Based Advertising

Google's web-based mapping service providing navigation, location search, real-time traffic data, and local business information with integrated advertising capabilities.

Attribution & AnalyticsLocal AdvertisingMountain View, California
Google Marketing Platform

Google Marketing Platform

Subsidiary

Marketing Technology & Ad Tech Platform

Google's unified advertising and analytics platform that combines enterprise marketing tools for planning, buying, measuring, and optimizing digital media and customer experiences.

Attribution & AnalyticsMarketing PlatformMountain View, California
Google Optimize

Google Optimize

Defunct

Website Optimization and A/B Testing

Google Optimize was a free A/B testing and website optimization tool that was part of Google Marketing Platform until its sunset in September 2023.

Data & AnalyticsMarketing AnalyticsMountain View, California
Google Tag Manager

Google Tag Manager

Subsidiary

Tag Management

Google's free tag management system that allows marketers to deploy and manage tracking tags and marketing pixels on websites and mobile apps without modifying code.

Privacy & Consent ManagementData Management PlatformMountain View, California
Google Web Designer

Google Web Designer

Subsidiary

Creative Ad Technology

Google's free web-based tool for creating HTML5 ads and interactive web content without extensive coding knowledge.

Creative Management PlatformCreative PlatformMountain View, California
G

Google Workspace

Subsidiary

Productivity Software

Google Workspace is Google's cloud-based productivity and collaboration suite offering email, document creation, storage, and communication tools for businesses and organizations.

Marketing TechnologyMountain View, California
Gorgias

Gorgias

E-commerce Customer Service Software / SaaS Helpdesk Solutions

Gorgias is a specialized customer support platform designed exclusively for e-commerce businesses, providing a unified helpdesk solution that consolidates customer interactions across email, social media, live chat, and phone channels. Unlike general-purpose customer service software, Gorgias differentiates itself through deep integrations with major e-commerce platforms like Shopify, Magento, and BigCommerce, enabling support agents to access order information, process refunds, modify shipme...

E-commerce MarketingCustomer EngagementSan Francisco, California, USA
GoSquared

GoSquared

Analytics & Customer Engagement

GoSquared is a London-based company offering real-time website analytics, live chat, and customer engagement tools. Their platform helps businesses understand visitor behavior, communicate effectively with customers, and drive growth through improved user experience and conversions.

Data & AnalyticsMarketing AnalyticsLondon, England
Gourmet Ads

Gourmet Ads

Vertical Ad Network / Programmatic Advertising

Gourmet Ads is a vertical advertising network specializing in food, cooking, and recipe content, connecting CPG and food brands with highly engaged culinary audiences across publisher sites. The network offers contextual targeting, audience segments, and programmatic access to food-related inventory.

Vertical Marketing PlatformSydney, New South Wales
Grapeshot

Grapeshot

Acquired

Contextual Targeting & Brand Safety

Grapeshot was a contextual intelligence and brand safety platform that used AI to analyze web content, acquired by Oracle in 2018 and integrated into Oracle Advertising.

Contextual AdvertisingVerification & MeasurementLondon, England
Grapevine

Grapevine

Subsidiary

Influencer Marketing & User-Generated Content

A subsidiary of Bazaarvoice that provides influencer marketing and user-generated content solutions for brands and retailers.

Influencer MarketingPerformance MarketingAustin, Texas
GraphicMail

GraphicMail

Email Marketing Software / Marketing Automation

GraphicMail is a global email marketing service provider specializing in comprehensive email campaign solutions with integrated social media capabilities. The platform serves businesses of various sizes seeking to enhance their digital marketing effectiveness through multi-channel engagement strategies. By combining traditional email marketing with modern social media integration, GraphicMail enables marketers to create, deploy, and manage professional email campaigns while maintaining consis...

Email MarketingMarketing Automation
Gravy Analytics

Gravy Analytics

Location Intelligence & Data Analytics

Gravy Analytics is a leading provider of real-world consumer behavior data, offering location intelligence solutions. They help businesses understand and predict consumer behavior by analyzing where people go and what they do, enabling better marketing, advertising, and business intelligence strategies.

Data & AnalyticsDigital Out-of-HomeLos Angeles, California
Greenbids

Greenbids

Sustainable Programmatic Advertising / Supply Path Optimization

Greenbids is a sustainable programmatic advertising platform that uses AI to reduce the carbon footprint of digital advertising by optimizing bid stream efficiency and eliminating wasteful bid requests. The company helps publishers and DSPs reduce infrastructure costs while lowering the environmental impact of programmatic auctions.

Programmatic PlatformParis, Île-de-France
G

Grey

Subsidiary

Advertising Agency Network

Grey is a global advertising and marketing agency network that is part of WPP, providing creative, digital, and integrated marketing services to major brands worldwide.

Data & AnalyticsMarketing AnalyticsNew York, New York
GRIN

GRIN

Influencer Marketing Technology

GRIN is a leading player in the influencer marketing sector of the advertising technology ecosystem.

Influencer MarketingPerformance MarketingSan Francisco, California
Groove

Groove

Acquired

Sales Engagement Platform

Groove was a sales engagement platform that helped sales teams automate outreach and manage customer relationships through Salesforce integration.

Customer AcquisitionMarketing AutomationSan Francisco, California
GroundTruth

GroundTruth

Location-Based Advertising

GroundTruth is a leading location-based marketing and advertising technology company. It leverages real-world consumer behavior data to help businesses reach their target audiences with relevant messages at the right time and place, driving measurable results for campaigns through its self-serve platform.

Customer AcquisitionLocation-Based AdvertisingNew York, New York
G

GroupM

Media Investment and Agency Services

GroupM is the world's largest media investment company, managing over $60 billion in annual media spend across multiple agency brands including Mindshare, Wavemaker, EssenceMediacom, and mSix&Partners.

Attribution & AnalyticsMarketing AgencyNew York, New York
Grow

Grow

Subsidiary

Business Intelligence & Analytics

Business intelligence and data visualization platform that helps companies consolidate and visualize metrics from multiple data sources in real-time dashboards.

Data & AnalyticsMarketing AnalyticsProvo, Utah