TravelClick

Leading provider of hotel marketing and distribution technology prior to Amadeus acquisition

TravelClick, founded in 1999, was a leading provider of data-driven cloud-based solutions for hotels to maximize revenue through direct bookings and optimize distribution. The company offered a comprehensive suite of products including reservation systems, business intelligence tools, media solutions, and digital marketing services specifically designed for the hospitality industry. TravelClick served over 25,000 hotels globally, providing solutions that helped hoteliers attract guests, drive bookings, and increase profitability through data analytics and marketing technology. In 2018, TravelClick was acquired by Amadeus IT Group for approximately $1.4 billion and was integrated into Amadeus' hospitality business unit. The acquisition strengthened Amadeus' position in the hotel technology sector by combining TravelClick's marketing and distribution capabilities with Amadeus' existing property management and central reservation systems. While TravelClick operated as a distinct brand initially post-acquisition, its solutions have been increasingly integrated into the broader Amadeus hospitality portfolio.