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Brief

SOCi

Local Marketing Technology

SOCi enables multi-location businesses to manage and scale their local marketing efforts across all locations from a single platform, combining local search, social media, reputation management, and advertising with AI-powered automation.

Last updated Jun 23, 2026 by the ATDb Editorial Team · Connections updated Jul 6, 2026

Founded
2012
HQ
San Diego, California, United States
Connections
9

At a glance

Employees
201-500
Funding
$120M
Revenue
$50M-$100M
7integrations

About

Leading localized marketing platform for multi-location enterprises

SOCi is a leading localized marketing platform designed specifically for multi-location businesses. The company provides a comprehensive suite of tools that enable enterprises with multiple locations to manage their local search presence, social media marketing, reputation management, and local advertising from a centralized platform. SOCi's platform uses AI and automation to help brands maintain consistent messaging while allowing for local customization across hundreds or thousands of locations. The platform serves major brands across industries including healthcare, retail, automotive, financial services, and hospitality. SOCi's technology addresses the unique challenges of distributed marketing, helping enterprises improve local search rankings, manage customer reviews, coordinate social media content, and measure performance across all locations. The company has established itself as a key player in the local marketing technology space, competing with other localized marketing and reputation management platforms. SOCi has experienced significant growth and has raised substantial venture capital funding to expand its platform capabilities and market reach. The company continues to innovate in areas like AI-powered content generation, automated review response, and local advertising optimization to help multi-location brands compete effectively in local markets.

Business model

SaaS

Target market

Enterprise

What they offer

  • Locator

    Local listings and location data management across directories and search engines

  • Local Pages

    Customizable local landing pages for each business location

  • Social

    Social media management and publishing across all locations

  • Reviews

    Reputation management and review monitoring/response automation

  • Surveys

    Customer feedback and survey management tools

  • Ads

    Local advertising campaign management across Google, Facebook, and other platforms

  • Insights

    Analytics and reporting across all local marketing activities

Key features

Centralized multi-location managementAI-powered content generation and automationAutomated review responseLocal search optimizationSocial media scheduling and publishingReputation monitoringLocal advertising managementCustom reporting and analyticsWorkflow automationBrand compliance controls

Use cases

Managing local listings across hundreds of locationsCoordinating social media content for franchise networksMonitoring and responding to customer reviews at scaleRunning localized advertising campaignsMaintaining brand consistency across distributed locationsImproving local search rankings for multi-location businessesMeasuring local marketing performance across regions

Customer segments

Multi-location retailersHealthcare systems and medical groupsAutomotive dealershipsFinancial services branchesFranchise organizationsRestaurant chainsHospitality and hotelsFitness and wellness chains

Tech & specs

Technology stack

Cloud infrastructureAI and machine learningNatural language processingAPI integrationsData analytics platforms

Security & compliance

SOC 2GDPRCCPA

Deployment

Cloud

API

Yes

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