Oracle Marketing Cloud
RebrandedAustin, Texas, United States · Founded 2012
10000+ employees · ORCL
Sourced & current · updated Aug 10, 2026Website
Oracle Marketing Cloud was Oracle's comprehensive marketing automation and data management platform that operated as a distinct brand until being rebranded and integrated into Oracle CX Marketing in 2017-2018.
Where they sit
Stack tier: Core Platforms (S)
Marketing CloudMarketing AutomationCustomer Engagement
A leading enterprise marketing cloud brand under Oracle, competing directly with Salesforce, Adobe, and IBM in the marketing automation and DMP space before being rebranded into Oracle CX Marketing.
Ownership
Parent: Oracle
Subsidiaries