Oracle Marketing Cloud

Rebranded

Austin, Texas, United States · Founded 2012

10001+ employees · ORCL

Sourced & current · updated Oct 9, 2026Website

Oracle Marketing Cloud was a suite of cloud-based marketing applications offered by Oracle Corporation that was later consolidated into Oracle Cloud CX and, by 2021, combined with Oracle Data Cloud to become Oracle Advertising and Customer Experience (CX).

Where they sit

Stack tier: Core Platforms (S)

Marketing CloudMarketing AutomationCustomer Engagement

Enterprise marketing cloud platform rebranded into Oracle Advertising and Customer Experience (CX) in 2021, competing with Salesforce Marketing Cloud and Adobe Experience Cloud

Ownership

Parent: Oracle

Subsidiaries

Oracle Eloqua

Oracle Unity CDP

Competitors

Adobe

Adobe Experience Cloud

Salesforce Marketing Cloud