Mailup
Milan, Italy · Founded 2002
201-500 employees · Not Publicly Traded
MailUp is an Italian-based email and SMS marketing platform that provides comprehensive digital communication solutions for businesses of all sizes. Founded in 2002 and headquartered in Milan, Italy, the company has established itself as a leading European marketing technology provider, serving over 10,000 customers across multiple countries. MailUp offers a robust suite of tools for creating, sending, and analyzing email campaigns, SMS messages, and transactional communications. In 2014, Ma...
Where they sit
Stack tier: Infrastructure & Data (B)
MailUp is a well-established player in the European email marketing space, particularly strong in Italy where it holds significant market share. As a publicly-traded company, it competes in the crowded marketing automation sector by focusing on deliverability, compliance, and comprehensive omnichannel capabilities. The company differentiates itself through its European heritage, GDPR-first approach, and strong SMS integration capabilities.