Instacart Ads
San Francisco, California, United States · Founded 2012
1001-5000 employees · CART
Sourced & current · updated Jul 16, 2026Website
Instacart Ads is the retail media advertising platform of Instacart, enabling CPG brands to reach shoppers through sponsored products, display ads, and shoppable campaigns across the grocery delivery marketplace.
Where they sit
Stack tier: Core Platforms (S)
Attribution & AnalyticsRetail Media PlatformProgrammatic Platform
One of the top retail media networks in the US, uniquely positioned as a cross-retailer grocery platform with strong first-party purchase data and a self-serve ad console for CPG brands.
Ownership
Parent: Maplebear Inc. (Instacart)
