Skip to content
Brief
HypeAuditor

HypeAuditor

Provides brands and agencies with AI-powered influencer discovery, fraud detection, and campaign analytics to ensure authentic partnerships and maximize ROI in influencer marketing campaigns.

hypeauditor.comNew York, New York, United StatesFounded 2018

Last updated May 11, 2026 by the ATDb Editorial Team

Industry
Influencer Marketing Technology
Business Model
SaaS
Target Market
Mid-Market, Enterprise
Employee Count
51-200
Funding
$1.9M
API Available
Yes
Market Position

Leading AI-powered influencer analytics and fraud detection platform with one of the largest databases of influencer profiles globally

Overview

HypeAuditor is an AI-powered influencer marketing platform founded in 2018 that specializes in providing comprehensive analytics, fraud detection, and campaign management tools for brands and agencies working with social media influencers. The platform analyzes over 80 million influencer profiles across Instagram, YouTube, TikTok, Twitter, and Twitch, using artificial intelligence and machine learning to detect fake followers, engagement fraud, and provide audience quality metrics. HypeAuditor has established itself as a leading solution in the influencer marketing technology space, serving over 1 million users globally including major brands and marketing agencies. The platform's core strength lies in its sophisticated fraud detection algorithms and detailed audience analytics, which help marketers make data-driven decisions when selecting influencers and measuring campaign performance. HypeAuditor provides insights into audience demographics, authenticity scores, engagement rates, and brand affinity metrics. The company has positioned itself as an essential tool for brands seeking to navigate the complex and often opaque influencer marketing landscape, where fake followers and fraudulent engagement remain significant challenges. With the influencer marketing industry continuing to grow rapidly, HypeAuditor serves as critical infrastructure for ensuring transparency and ROI in influencer partnerships.

Products & Features

Influencer Discovery

Search and filter through 80+ million influencer profiles across multiple social platforms using advanced criteria including audience demographics, engagement rates, and niche categories

Fraud Detection

AI-powered analysis to identify fake followers, suspicious engagement patterns, and bot activity with detailed authenticity scores

Audience Analytics

Comprehensive demographic and psychographic analysis of influencer audiences including age, gender, location, interests, and brand affinity

Campaign Management

Tools to manage influencer campaigns from discovery through execution, including performance tracking and ROI measurement

Market Analysis

Competitive intelligence and market research tools to analyze competitor influencer strategies and industry trends

Influencer Relationship Management

CRM functionality to organize, communicate with, and track relationships with influencers

Key Features
AI-powered fraud detection and authenticity scoring80+ million influencer profiles across Instagram, YouTube, TikTok, Twitter, and TwitchDetailed audience demographics and quality metricsEngagement rate analysis and benchmarkingCampaign performance tracking and reportingCompetitor analysis toolsBrand mention monitoringLookalike influencer recommendationsAudience overlap detectionHistorical data and growth tracking
Use Cases
Identifying authentic influencers for brand partnershipsDetecting fake followers and engagement fraud before signing contractsAnalyzing competitor influencer marketing strategiesMeasuring and reporting on influencer campaign ROIDiscovering micro and nano-influencers in specific nichesVetting influencers for brand safety and audience alignmentTracking influencer performance over timeBuilding and managing influencer databases for agencies
Customer Segments
Enterprise brandsMarketing agenciesMid-market companiesE-commerce businessesPR agenciesSocial media managersInfluencer marketing agenciesBrand managers
Connections

Explore further

3 views