B
Branch
Mountain View, California, USA · Founded 2014
501-1000 employees · ~$667M
Branch (formerly Branch Metrics) is a mobile linking and measurement platform serving 3.5B users and 100,000+ customers including Shopify, Airbnb, and Warner Bros. Best known for deep linking, attribution, and journeys infrastructure. CEO David Karnstedt (May 2024). Privately held (~$667M raised). HQ Mountain View CA, founded 2014.
Where they sit
Stack tier: Ecosystem Services (A)
Attribution & AnalyticsMobile Marketing
Market leader in mobile deep linking and a top-tier mobile measurement partner (MMP) competing directly with AppsFlyer and Adjust
Ownership
Subsidiaries