News
16,113 articles covering the AdTech ecosystem
Google Brings Gemini 3.7 Flash To AI Mode In Search via @sejournal, @MattGSouthern
Google is rolling out Gemini 3.7 Flash in AI Mode for Google AI Pro and Ultra subscribers, a day after the model's initial release. The post Google Brings Gemini 3.7 Flash To AI Mode In Search appeared first on Search Engine Journal.
‘Disney Dreamlight Valley’ Reveals Details on Next Expansion, Including Oogie Boogie, Lilo, Hannah Montana and More
Oogie Boogie, Lilo from “Lilo & Stitch”, Hannah Montana and Lizzie Maguire are all headed to “Disney Dreamlight Valley.” The Hannah Montana and Lizzie McGuire collection arrives in the cozy life-sim game Aug. 19. A brand-new Premium Shop collection inspired by Hannah Montana and Lizzie McGuire launches next week, giving players the chance style their […]
RSVP for our Nov. 10 meetup at The Motion Agency in Chicago
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EXCLUSIVE: New Claims In WPP Whistleblower Suit Allege Sony Probe Found Rebate Fraud
The ex-WPP executive suing his former employer for retaliation in a high-profile case alleging he was fired after trying to expose an illegal media rebate scheme now alleges that WPP […]
What A Claude Watermark Can & Can’t Tell You About Authorship via @sejournal, @MattGSouthern
Anthropic plans to watermark Claude text. This article explains what a watermark can confirm and why not finding one doesn't mean the text isn't AI-generated. The post What A Claude Watermark Can & Can’t Tell You About Authorship appeared first on Search Engine Journal.
OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot via @sejournal, @MattGSouthern
New data shows ChatGPT's page-fetching bot is reaching sites that have disallowed it, and OpenAI's own documentation explains why the file may not stop it. The post OpenAI Says Robots.txt May Not Apply To ChatGPT’s Fetch Bot appeared first on Search Engine Journal.
Vodafone serves up ace Wimbledon activation
The company built a large robot to showcase the strength and speed of its newest 5G service.
Pinterest’s Lee Brown: as platforms ‘grapple’ with safety, ‘we’ve already done it’
The platform’s first chief business officer explains why safety measures are providing growth for the company.
Nielsen’s DoubleVerify Deal Isn’t About AI Adoption: It’s About Controlling What the Models Measure
The deals shows capital is rotating out of the application layer and into the signal layer.
Digital Brand Architects Acquires Creator Management Firm V1sion Ventures
Digital Brand Architects has snapped up creator management firm V1sion Ventures, which represents a range of digital stars including Keith Lee, Leigh Soriano, Joy Burnett, Chelsea Jordan, Rachel Wilson, Beyonce Janvier, Micah Hescott ad Zack Baun. V1sion Ventures founder and CEO Alina Benun will join DBA and work alongside senior talent managers Veronica Avalos and […]
YouTube Measures Creator Video on Branded Search Lift, But The Attribution Gap Still Exists via @sejournal, @gregjarboe
Google's creator playbook proves creator campaigns lift branded search, but omits attribution windows, baselines, and controls. The post YouTube Measures Creator Video on Branded Search Lift, But The Attribution Gap Still Exists appeared first on Search Engine Journal.
Will Congress be left to define ultraprocessed foods?
As the FDA delays its proposed definition, lawmakers have stepped up to take action.
The Friday Checkout: Can Kroger’s new e-commerce chief sort out its messy online business?
Nate Faust brings a founder’s energy and an outsider’s perspective to a digital business that has become overly complex.
The Weekly Closeout: Mud Jeans files for bankruptcy and is the K-shaped economy over?
The circular denim brand was saddled with debt. Meanwhile, many analysts are turning against the letter K in describing the U.S. economy.
As Lululemon AI chief exits, analysts ‘increasingly concerned’ about turnover
Ranju Das, who held his role for less than a year, is leaving just a month before incoming chief Heidi O’Neill is set to start.
Michaels debuts new store format at 3 locations
The spaces include revamped department layouts, new personalization services and a self-checkout queue exclusive to rewards members.
Crocs hatches new mascot Niles to enrich brand storytelling
The 6-foot tall reptile, who appears in a new social series where he interacts with real employees, is expected to be a long-term fixture of Crocs’ marketing.
Cloudflare: Machine Traffic Could Hit 1,000x Human Traffic In 5 Years via @sejournal, @slobodanmanic
One company measures the bot problem, frames it, and sells the fix. Cloudflare now owns both the meter and the valve. Check your own logs. The post Cloudflare: Machine Traffic Could Hit 1,000x Human Traffic In 5 Years appeared first on Search Engine Journal.
What do you think about Instagram’s new logo?
Do you like the modernization, or do you hate seeing Instagzam?
13 Marketer Moves to Know About In August: Bobbie, Papa Johns, Twitch, and More
CMO hires, promotions, and exits from the first two weeks of the month
Somantra Launches Brand Engagement Score for AEO and GEO, an AI Search Metric That Measures ChatGPT, Google AI Overviews, Claude and Perplexity Engagement With a Brand
Somantra an Enterprise-Grade Answer Engine Optimization and AI Search Visibility Platform’s “Brand Engagement Score” – New ChatGPT and Google AI Search Ranking Factor for Brands. New metric scores how substantively AI search responses elaborate on a brand’s differentiators and evidence across a multi-turn buyer conversation, benchmarked against every competitor named in the same answer. Somantra, […]
NucleusLinks Launches Product Feeds to Close Affiliate Commerce Data Gap
Product Feeds provides real-time product data infrastructure, giving affiliate publishers what they need to power AI shopping tools, live pricing, and scalable commerce content. NucleusLinks, the affiliate marketing software platform built within the Affinity ecosystem, today announced the launch of Product Feeds, a product data infrastructure layer designed to help affiliate publishers standardize, enrich, and activate merchant data […]
Campaign Trail: Shinola and ‘Succession’ star set the pace in anxious ad
Created with agency GentleForces, the Detroit-based design company’s first brand campaign features and was directed by actor Nicholas Braun.
Week in Review: Netflix Doubles Upfront Commitments, Disney Agrees Deal with The Overlap, and Roku Launches an All-AI FAST Channel
In this week's Week in Review: Netflix grows its Upfronts ad commitments, Disney agrees a content deal with The Overlap, and Roku launches an all-AI FAST channel. Top Stories Sports Interest is High as Netflix Doubles Upfronts Commitments While there was plenty of excitement in the industry around Netflix's ad offering when it first came Read More