News

Zentra Oak Expands Website Development Initiative to Help Small Businesses Build Stronger Digital Foundations

Zentra Oak expands website development support for small businesses, enabling professional online growth. For many small-business owners, growth does not begin with an elaborate marketing campaign or complicated new technology. Sometimes, it begins with simply being easier to find. Zentra Oak LLC is expanding its website development services for small and service-based businesses, with a […]

BlazeHive’s AI SEO Agent Outranks Human Writers on 500+ Google Top-3 Results in 5 Months, on Autopilot

More than 150 keywords rank #1 on Google with an average position of 1.0. They held the top spot every day for 2 months straight. Behind them is BlazeHive, the AI SEO agent that does the work of a full SEO team: keyword strategy, writing, humanization, and daily publishing straight into the CMS. Agencies run […]

Rallio, Ignite Visibility’s AI-Powered Marketing Platform, Expands With New Revenue Intelligence Capabilities

Rallio brings social media, reputation management, local listings, SEO content, marketing analytics, and closed-loop revenue intelligence into one platform, using AI to turn marketing data into actionable insights and tangible work for human review. Ignite Visibility today announced the continued expansion of Rallio from a social media management platform into a comprehensive AI-powered local marketing and revenue intelligence […]

Omneky Launches Self-Service ChatGPT Advertising

Brands can now generate, launch, and optimize ads on ChatGPT alongside Meta, Google, LinkedIn, TikTok, and Reddit from one platform Omneky, the autonomous AI growth platform, today announced that customers can now launch ads on ChatGPT directly through its self-service platform. ChatGPT joins Meta, Google, LinkedIn, TikTok, and Reddit as supported channels, making Omneky one […]

Amazon, Nike reign supreme with Gen Alpha teens: report

Parents still hold sway over teen brand preferences, with moms in particular being more influential than any “social media platform, creator or celebrity.”

Why StarKist chose to consolidate its marketing at one agency

The tuna brand enlisted Tombras to better position itself as a ready-to-eat protein and explore more culturally tapped-in ways to deploy mascot Charlie.

Hollywood is looking to YouTube creators. Here’s why brands should too

Brands can connect with consumers through creators’ devoted communities.

How brands can grab consumer attention in this fragmented environment

The holidays are the crescendo of months of quiet work. All the planning, dreaming and coordinating that finally pay off when everything, and everyone, comes together to celebrate.

Disney’s World Princess Week short puts a new spin on happily ever after

Alex Prager directs Fallon’s four-minute film made with physical castles, puppets, handmade costumes and a live orchestra.

Disney - Once a Princess, Always a Princess - 3m56s

Providence Swedish gives voice to women’s inner thoughts in new ads

DNA&Stone’s campaign turns private thoughts about childbirth and menopause into the focus of two executions.

JCPenney Takes Aim at Off-Price Retail With a Satirical Wellness Retreat

JCPenney wants consumers to reconsider the meaning of a good deal as they head into the busy fall shopping season.

Ticker: 2 Former 60 Minutes Correspondents Recipients of Edward R. Murrow Awards

Paramount Skydance is toying with the idea of an editorial board overseeing CNN.

Stop treating every customer touchpoint the same

The moments that drive growth can also drive churn. Learn how to spot them and respond when the stakes are highest. The post Stop treating every customer touchpoint the same appeared first on MarTech.

The next AI opportunity is deciding where to spend

AI is moving deeper into media buying and budget allocation, helping marketers put more of their spending into what’s working. The post The next AI opportunity is deciding where to spend appeared first on MarTech.

Why buyers hate your multi-year software overhaul

B2B buyers are growing more risk-averse. Here is how to restructure engineering and pitches around modular API integration models. The post Why buyers hate your multi-year software overhaul appeared first on MarTech.

30 Million Credit Union Members Are Now Served by AI on the Clutch Platform

Credit unions are consolidating on a single AI partner instead of a stack of single-purpose tools, because Clutch’s agents see the whole member relationship and finish what a member asks for rather than routing it to staff. Clutch, the AI and software platform built exclusively for credit unions, announced that 30 million credit union members, […]

Uniphore Launches Marketing AI as Marketing Moves Beyond the CDP

Digital Twins and custom Small Language Models enable brands to know every customer better, simulate outcomes before spending and predict what’s next Uniphore, the Business AI company, launched Marketing AI, ushering in a new era of enterprise marketing built on customer intelligence rather than customer data management. Uniphore Marketing AI gives marketers the ability to […]

Google: Subject/Object Entity Order Affects AI Answers via @sejournal, @martinibuster

Google's research shows that LLMs struggle to recall facts when questions reverse the usual subject/object entity order. The post Google: Subject/Object Entity Order Affects AI Answers appeared first on Search Engine Journal.

AI Assistants Are Choosing Local Businesses For Your Customers via @sejournal, @MattGSouthern

AI assistants narrow local searches before customers reach a website. See how Google builds those answers and which local signals businesses can optimize. The post AI Assistants Are Choosing Local Businesses For Your Customers appeared first on Search Engine Journal.

Sekonda appoints creative and media agency

Creative appointment follows a competitive pitch.

Ex-WPP executive claims Sony probe found $350m in client rebates retained

Richard Foster’s amended $100m lawsuit cites an alleged client investigation following the GroupM China scandal. WPP calls the claims “baseless and without merit” and plans an updated motion to dismiss.

Top salaries at agencies growing at faster rate than median and low salaries

When comparing like-for-like data, top salaries grew 6% in 2025.

Dentsu weighs cutting up to 160 overseas entities by 2028

The group has completed 88% of its planned 3,400 job cuts and aims to shed global headquarters costs by 30% by 2028.