News

The AA saves both cars and hamsters in its latest campaign by The Gate

The work is part of the insurance provider's ongoing 'Always ahead' platform.

St Luke's retains South Western Railway creative account

The shop has been working with SWR since 2021.

Private View: Monzo, BBC, Beefeater 0.0, Audible, New Balance and Pizza Hut

David Wigglesworth, executive creative director and creative partner at 4Creative, and Noël Bunting, chief creative officer at Publicis London, review some of the latest ads.

What Andy Burnham's social-first strategy teaches agencies

Some critics have dismissed Andy Burnham's social media strategy as a publicity stunt, but I’d argue that it points to a wider shift.

Germany Antitrust Regulator Forces Changes to Apple’s App Tracking Transparency

When Apple introduced its App Tracking Transparency (ATT) framework over five years ago, forcing apps distributed on Apple technology to ask for explicit permission to use the Identifier for Advertisers (IDFA) and track user behaviour, there were a number of recurrent complaints from the advertising world. App owners have had to collect consent through Apple's Read More

Providence Swedish Women’s Health Institute - Pregnancy - 30s

Providence Swedish Women’s Health Institute - Menopause - 30s

Jamie Oliver sets out to find himself in Life360’s new comedy microdrama

Baby Teeth’s first work for the Jamie Oliver Group turns location sharing into the theme of a short-form comedy series.

Life360 - Finding Jamie Trailer - 1m20s

Life360 - Finding Jamie Episode 1 - 2m16s

A new community for the people modernizing complex B2B commerce

A new commerce leadership community with a bold take on B2B ecommerce.

Why retailers are making EDI compliance non-negotiable for vendors in 2026

Your vendors' EDI problems are your supply chain problems. Here's what's changing.

Why retail’s biggest AI assumption is wrong

Brand equity and marketing spend don't guarantee AI visibility. Structure does.

RAD Amplify Names Nicole Wilson Sales Director to Accelerate Enterprise Growth

Appointment deepens sales bench as demand for predictive creator marketing intelligence grows RAD Amplify, a RAD Intel portfolio company built for creator marketing, announced the appointment of Nicole Wilson as Sales Director. Wilson will help scale RAD Amplify’s business by expanding enterprise partnerships and leveraging the company’s ability to help advertisers execute higher-performing creator campaigns. […]

Unicorn Marketers Releases 2026 Buyer’s Guide to Choosing Who Should Run Your Paid Advertising

Unicorn Marketers, which brings top growth marketing talent to brands, published its 2026 Buyer’s Guide: “Who Should Actually Run Your Ads?” Unicorn Marketers, which brings top growth marketing talent to brands, published its 2026 Buyer’s Guide: “Who Should Actually Run Your Ads?” The new guide provides business owners and marketing leaders with a framework for […]

One Scales Reaches Portfolio Milestone of 50+ Tools — Built by a One-Person Studio Using AI

Latest releases Ori’s List, _done, and MBOX Viewer span SEO verification, AI agent payments, and private email archiving One Scales Inc. today announced it has passed 50 live tools across its portfolio, with the release of three new products: Ori’s List, a directory of SEO agencies verified through Google Search Console; _done, a catalog of pay-per-call […]

Hrizn Launches Content OS v6 for AI-Driven Auto Retail

New release combines authoritative vehicle data, dealership intelligence and conversational AI as car shopping expands beyond traditional dealership websites. Hrizn, the AI-native Content Operating System for automotive dealerships, announced Hrizn Content OS v6.0, launched August 1, expanding the platform’s ability to help dealers create accurate vehicle content, understand local markets, measure marketing activity and make […]

iMobie Launches FocuSee 2.4, Bringing More Post-Production Automation to Screen Recording

FocuSee 2.4 adds background audio, subtitle editing, speed-up and auto zoom for typing sequences, and webcam beauty tools for a more complete editing workflow. iMobie Inc. announced the release of FocuSee 2.4 for macOS and Windows, further extending FocuSee’s automation beyond visual enhancement to cover more of the post-recording workflow. The update introduces background audio support, […]

Marketing Architects Research Gives Humans and AI a Shared Language for Creative Quality

A study of 500 marketing and creative professionals validates a framework for creative quality, giving the TV agency confidence to build AI tools supporting creative decision making. TV advertising agency Marketing Architects has spent years building technology to predict TV performance. Now it’s expanding its suite of tools, using new research to empower creatives while helping AI […]

Instabase Becomes SuperApp, Launches the AI Collaboration Super App

AI was single-player. SuperApp makes it multiplayer Your whole team and leading AI models from Anthropic, OpenAI, Google, xAI, and others think, debate, and create together in one live thread — from the first idea to the final deliverable. SuperApp, Inc., formerly Instabase, Inc., launched SuperApp, the AI collaboration super app, available on the web, iOS, Android, and desktop. […]

What does AI transparency mean anymore?

Once the system that builds the ad and buys the media runs as one process, “was AI used” stops being a yes-or-no question.

Amazon’s AI shelf—what brands must do to compete for visibility

Amazon’s agentic shopping offers a “buy for me” option, which means brands must fight even harder for those sales.

Four ways brands are thinking differently about brick-and-mortar stores

Quiet hours, dance parties and branded bars are giving consumers reasons to show up IRL.

Why GEO Scores Aren’t the Solution To Your Brand’s AI Engine Visibility

Optimizing for visibility alone can actively hurt the on-site experience