News

Odyssey Entertainment Group Launches Original Content Division to Collaborate With Creators

Nashville-based Odyssey Entertainment Group has launched a division designed to partner with creators to develop content under a model designed to allow them to own the underlying intellectual property. Odyssey Entertainment was formed in 2021 by Nicole Kasper and Paige Kosinski as a management and brand partnership firm to support creators and other artists working […]

Jackbox Games Sets ‘Party Pack 12,’ ‘Trivia Murder Party 3’ Releases as CEO Teases New Streaming Service (EXCLUSIVE)

Jackbox Games has unveiled the release dates and trailers for its upcoming “Trivia Murder Party 3″ and “Party Pack 12.” “Party Pack 12″ (unveiled in the trailer above) will be available Oct. 15. “Trivia Murder Party 3″ (featured in the announcement video below) will launch Sept. 17. The launches come as Jackbox is experiencing a […]

Julie Andrews to Narrate Jane Austen’s ‘Emma’ for Noiser Podcast Network (EXCLUSIVE)

Dame Julie Andrews will continue to lend her dulcet tones to the world of Jane Austen. The stage and screen icon — an Oscar, BAFTA and multi Emmy and Grammy award winner — will return for a second season of “Jane Austen Stories” to narrate “Emma” in its unabridged form. Told exactly how Austen’s wrote it, “Emma” […]

Clicks Are Down 42%, LinkedIn Reach Down 47% But You’re Raging At The Wrong Target via @sejournal, @gregjarboe

LinkedIn reach and Google clicks are collapsing, but Tony Uphoff argues SEO pros are diagnosing structural disruption as decline, and prescribing the wrong fix. The post Clicks Are Down 42%, LinkedIn Reach Down 47% But You’re Raging At The Wrong Target appeared first on Search Engine Journal.

ATS London 2026: Meet the Speakers

ATS London 2026 is just around the corner, and we caught up with some of the speakers taking to the stage to find out what has them excited. Agentic AI, auction efficiency, the move from performance optimisation to orchestration… this [...] The post ATS London 2026: Meet the Speakers appeared first on ExchangeWire.com.

MacBooks head off to college in Apple’s back-to-school TikTok ads

The cute spots use visual MacBooks cues to dramatize the tumultuous first days at college.

Panera - Refreshingly Loyal - 60s

World’s Finest Chocolate - Harlem Berry - 3s

World’s Finest Chocolate - Leland Smith - 31s

Nielsen announces latency tweaks for DASH universe estimates

The changes come as part of a broader set of methodology changes arriving just before the fall broadcast season.

How to win peak season before it peaks

StackAdapt’s new 2026 Peak Commerce Guide provides insights into the market shifts, evolving behaviors and digital strategies shaping the 2026 holiday season.

Google gives political email a lane around spam filters

New program shows how Gmail is using sender verification and recipient feedback to decide who gets preferential inbox treatment. The post Google gives political email a lane around spam filters appeared first on MarTech.

Nielsen’s Latest Updates Aim To Remove Bias From Its Measurement Strategy

Just in time for new TV programming to hit the screens in September, Nielsen is rolling out a few upgrades to its video measurement currency that will go live by the end of August The post Nielsen’s Latest Updates Aim To Remove Bias From Its Measurement Strategy appeared first on AdExchanger.

Hook, AI-Powered Music Remixing App, Strikes UMG Deal as It Takes Social-Forward Approach to Fan-Created Remixes (EXCLUSIVE)

In an era where AI music generation has ruptured the music industry, a social-forward music remixing app is aiming to stand out among the rest — with the help of one of the major labels. Hook, an AI-powered app where fans can create minute-long clips that remixes or mashes up a licensed artist’s track to share […]

IAB revisits AI disclosure in ads as legal requirements multiply

With a string of new legislation creating a patchwork of legal requirements, the group is attempting to establish an industry baseline, but implementation remains murky.

Screencore Launches a New SSP to Advance Transparent Publisher Monetisation

Screencore, a global programmatic technology company, today (19th August, 2026) announced the launch of its new supply-side platform (SSP), expanding its programmatic ecosystem with a solution designed to help publishers maximise inventory value through transparent auctions, premium demand access, and [...] The post Screencore Launches a New SSP to Advance Transparent Publisher Monetisation appeared first on ExchangeWire.com.

Wrango Finds 32% More HCPs with Supply-Side Targeting via OpenXSelectTM

Wrango, the healthcare marketing platform purpose-built for verified healthcare provider (HCP) activation and clinical measurement, and OpenX, The Intelligent SSP™, today (19th August, 2026) released results from a controlled test across specialty pharma campaigns that shows supply-side targeting — not [...] The post Wrango Finds 32% More HCPs with Supply-Side Targeting via OpenXSelectTM appeared first on ExchangeWire.com.

Target’s Profits Double as Roundel, Same-Day Delivery Power a Growth Streak

The retailer’s ad business grew 28.6% year-over-year, while a $994 million tariff refund helped push earnings per share above $4.

Turn scattered AI wins into an organizational advantage

Useful AI practices often get trapped in personal docs and Slack threads. Here's how to spread them across the organization. The post Turn scattered AI wins into an organizational advantage appeared first on MarTech.

Getting your brand ready for AI agent discovery

Being included in an AI answer isn't the same as being chosen. Here's what determines the difference. The post Getting your brand ready for AI agent discovery appeared first on MarTech.

Indochino plots small-format showroom expansion

The DTC apparel retailer will open 10 locations in 2027, its “largest investment in standalone retail in years.”

Target scores major sales growth in beauty, hardlines merchandise

The mass retailer saw lower sales increases in apparel and home, where executives said more improvement was needed.

Chipotle broadens Gen Alpha marketing with Salish Matter collab

A partnership with the 16-year-old YouTube and TikTok star marks the first time the brand has brought a custom creator order to its Kid’s Meal.

Google Answers Why Spam Updates Need To Happen via @sejournal, @martinibuster

Why does Google have spam updates every once in a while? Google’s John Mueller answers that question and explains the reason why Google doesn’t just get rid of spam on a regular basis with existing algorithms. Spam Algorithms And Updates There are many kinds of search spam, and Google’s systems handle them with different algorithms. They have something called SpamBrain that’s an AI for figuring out what pages are spam. There are quality factors that weed out spammy sites, and there are link algorithms that can identify inauthentic link activities. Why Does Google Have Spam Updates? So why does Google […] The post Google Answers Why Spam Updates Need To Happen appeared first on Search Engine Journal.