A YouTube test brought creator analytics directly into brands’ YouTube Studio dashboards

At its annual Made On presentation, YouTube announced several tools that help brands forge partnerships with creators. Now, a related feature has been spotted in the wild. On X, creator growth platform VidIQ shared a screenshot that shows a YouTube Studio tab described as a "creator discovery" hub. The page shows analytics from the channels of other creators, including the product reviewer Sambucha. "You can search certain channels and see their backend data: unique viewers, watch time, audience age and gender, top countries," reads the tweet. VidIQ said that YouTube has dubbed the feature Channel Search.  Visit Tubefilter for more great stories.

Last updated Oct 9, 2026 by ATDb automated enrichment