How Data And Ad Tech Vendors Are Preparing For The iOS 27 Fallout

Against the backdrop of Advertising Week New York this week, the programmatic ecosystem has been buzzing madly like the inhabitants of an overturned beehive. That’s because Apple’s latest operating system update, iOS 27, which launched in mid-September, has been, without warning, unconditionally blocking data and identity vendors. The original list included LiveRamp, Permutive, Audigent (now […] The post How Data And Ad Tech Vendors Are Preparing For The iOS 27 Fallout appeared first on AdExchanger.

Last updated Oct 8, 2026 by ATDb automated enrichment