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Companies

3,816 companies in the AdTech ecosystem

Novacap

Novacap

Private Equity / AdTech Investment

Novacap is a Canadian private equity firm focused on technology, financial services, industries, and healthcare investments. In adtech, Novacap acquired Cadent in 2023 in a deal valued at approximately $600M and has since invested in further ad tech consolidation. Cadent subsequently acquired AdTheorent under Novacap ownership.

Montreal, Quebec
Novatiq

Novatiq

Identity Resolution & Audience Data

Novatiq is a privacy-first identity and audience verification platform built on telecom network infrastructure, enabling telcos to provide consented, deterministic audience signals to advertisers without exposing personal data. It positions telco data as a premium identity layer for programmatic advertising in a cookieless world.

Identity ResolutionCwmbran, England
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NP Digital

Digital Marketing & Performance Advertising

NP Digital is a performance-driven digital marketing agency co-founded by Neil Patel, specializing in SEO, paid media, content marketing, and data-driven growth strategies for brands worldwide.

Attribution & AnalyticsMarketing AgencySan Diego, California
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NPD Group

Rebranded

Market Research & Consumer Data Analytics

NPD Group was a leading market research and data analytics firm whose merger with IRI in 2022 gave rise to Circana, a new combined entity launched in June 2023 under which the NPD brand was retired.

Data & AnalyticsAttribution & AnalyticsPort Washington, New York
NPR Sponsorship

NPR Sponsorship

Audio/Podcast Advertising

NPR's official sponsorship sales division connecting brands with NPR's highly engaged public radio audience through on-air and digital advertising opportunities.

Audio AdvertisingWashington, District of Columbia
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NTVB Media

Media Publishing and AdTech

NTVB Media is a U.S.-based media company specializing in TV listings, entertainment content, and digital advertising solutions for broadcasters and publishers.

Local AdvertisingMarketing TechnologyTroy, Michigan
Numerator

Numerator

Market Intelligence & Consumer Insights

Numerator is a leading market research and data analytics company that provides comprehensive consumer and retail insights to businesses. They leverage a combination of data sources, including point-of-sale, e-commerce, and consumer panel data, to deliver actionable intelligence to their clients.

Data & AnalyticsAttribution & AnalyticsChicago, Illinois
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Nuverse

Defunct

Gaming / Interactive Entertainment

ByteDance's gaming arm. Wound down November 2023 (~1000 layoffs). Most studios shed; ByteDance retained casual gaming arm Ohayoo and TikTok-platform games.

In-Game AdvertisingShanghai
Nuvi

Nuvi

Acquired

Social Media Analytics and Customer Experience Management

Social media listening and customer experience platform that was acquired by Khoros in 2021, now integrated into Khoros's customer engagement suite.

Influencer MarketingSocial Media ManagementLehi, Utah
Nuviad

Nuviad

Programmatic Advertising / Mobile DSP

Nuviad is an Israeli mobile advertising and programmatic platform offering a self-serve DSP with advanced location-based targeting, audience segmentation, and real-time bidding capabilities aimed at performance marketers and agencies. It provides tools for mobile user acquisition, retargeting, and geofencing campaigns with a focus on SMB and mid-market advertisers in EMEA and global markets. The platform integrates with major ad exchanges and data providers for cross-channel campaign execution.

Mobile Ad PlatformTel Aviv, Tel Aviv District
Nuxeo

Nuxeo

Acquired

Content Services / Digital Asset Management

Nuxeo is an open-source, cloud-native content services platform that helps enterprises manage, enrich, and deliver digital assets and business content at scale.

Marketing TechnologyNew York, New York
Nvidia

Nvidia

Nvidia is a global technology company renowned for designing graphics processing units (GPUs) for the gaming, professional visualization, data center, and automotive markets. It is a pioneer in accelerated computing and a leading force in artificial intelligence (AI) hardware and software development.

AI-Powered Platform
Nymity

Nymity

Privacy Compliance Technology

Nymity is a privacy compliance research and management platform, now a subsidiary of TrustArc, providing organizations with tools to operationalize and demonstrate ongoing privacy accountability.

Privacy & Consent ManagementPrivacy TechnologyToronto, Ontario
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OAAA

Out-of-Home (OOH) / Digital Out-of-Home (DOOH) Advertising

OAAA (Out of Home Advertising Association of America) is the leading trade association representing the U.S. out-of-home (OOH) advertising industry, advocating for its members and promoting OOH media growth.

Digital Out-of-HomeVerification & MeasurementWashington, District of Columbia
Objective Platform

Objective Platform

Marketing Analytics and Attribution

Objective Platform is a leading marketing measurement and optimization platform that provides brands and agencies with a unified view of their marketing performance. It enables data-driven decision-making by offering advanced analytics, attribution modeling, and marketing mix modeling to optimize ROI across all channels.

Data & AnalyticsAttribution & AnalyticsAmsterdam
ObservePoint

ObservePoint

Data Governance and Analytics Quality Assurance

ObservePoint provides automated data quality assurance for digital analytics, ensuring accurate and reliable data collection. Their platform helps organizations validate their analytics implementations, identify data discrepancies, and maintain data integrity across various digital properties, thereby improving data-driven decision-making.

Data & AnalyticsPrivacy TechnologyPleasant Grove, Utah
Obsess

Obsess

Experiential E-commerce / Immersive Retail Technology

Obsess is an experiential e-commerce platform that empowers brands and retailers to create interactive, shoppable virtual stores and showrooms. It leverages 3D and VR technology to deliver immersive online shopping experiences, aiming to replicate the physical store environment digitally.

Commerce TechnologyE-commerce MarketingNew York, New York
Obviously

Obviously

Marketing Technology (MarTech) / Advertising Technology (AdTech)

Obviously is an AI-powered advertising technology company that specializes in automating the creation and optimization of advertising copy across multiple marketing channels. The platform leverages advanced natural language processing and machine learning algorithms to help businesses generate high-performing ad content that resonates with target audiences while significantly reducing the time and resources traditionally required for creative development. By analyzing historical campaign perf...

Creative PlatformAI-Powered Platform
Ocrolus

Ocrolus

Ocrolus is a document AI platform that automates the analysis of financial documents for the lending industry. It leverages AI and human-in-the-loop validation to extract and analyze data from bank statements, pay stubs, and other financial records, enabling faster and more accurate credit decisions and fraud detection.

Data & Analytics
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Octagon

Sports & Entertainment Marketing

Octagon is a global sports and entertainment marketing agency that connects brands with audiences through sponsorship consulting, athlete representation, and experiential marketing.

Marketing AgencyNorwalk, Connecticut
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Octane AI

Ecommerce Marketing Technology

Octane AI provides quiz and personalization tools for ecommerce brands, primarily on Shopify, to increase customer engagement and conversions.

Customer Data PlatformMarketing TechnologySan Francisco, California
Offer18

Offer18

Affiliate Marketing Software / Performance Marketing Tracking

Offer18 is a leading performance marketing software designed for affiliate networks, advertisers, and agencies. It provides a robust platform for tracking, managing, and optimizing affiliate campaigns, offers, and publishers with advanced features like anti-fraud protection and smart targeting.

Attribution & AnalyticsAd Fraud PreventionAhmedabad, Gujarat
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OfferUp

Marketplace Advertising / Local Commerce

OfferUp is a mobile-first local marketplace platform connecting buyers and sellers for secondhand goods and services in their communities.

Marketplace TechnologyMobile MarketingBellevue, Washington
OfferVault

OfferVault

Affiliate Marketing / Performance Marketing

Marketplace TechnologyPerformance Marketing