Companies

Metricsflow is an AI-powered marketing analytics platform that helps businesses understand and optimize their marketing performance. It provides actionable insights by consolidating and analyzing data from various marketing channels, aiming to improve ROI and strategic decision-making.

Metrilo is a comprehensive customer data platform (CDP) specifically designed for e-commerce businesses seeking to leverage customer intelligence for growth. The platform consolidates customer data from multiple touchpoints to create unified customer profiles, enabling merchants to understand buying behaviors, track customer journeys, and measure the effectiveness of marketing campaigns. By combining analytics, CRM functionality, and email marketing automation in a single interface, Metrilo e...

Publisher data platform acquired by OpenX September 25 2017.

MFilterIt is a global Ad-Fraud detection and prevention company that leverages AI and machine learning to help advertisers and brands optimize their digital ad spend. It specializes in identifying and eliminating various forms of ad fraud across web and mobile campaigns, ensuring genuine engagement and improved ROI for its clients.

MGID is a global advertising technology company that provides innovative solutions for publishers and advertisers. They specialize in native advertising, helping businesses reach and engage their target audiences effectively.

MicroAd is a leading Japanese AdTech company offering a comprehensive programmatic advertising platform and DMP solutions primarily serving the Asia-Pacific market.

Microsoft Corporation is a multinational technology conglomerate and one of the world's largest software companies, renowned for developing, licensing, and supporting a comprehensive range of software products, services, and devices. Founded in 1975, Microsoft has evolved from its origins as a personal computer software company into a diversified technology leader with significant presence in cloud computing, productivity software, gaming, professional networking, and digital advertising. The...

AI assistant integrated into Microsoft 365 apps (Word, Excel, PowerPoint, Outlook, Teams, Loop). Subscription-based ($30/user/month enterprise). Includes specialized variants: Copilot for Sales, Copilot for Service, Copilot for Finance. Launched Nov 2023 GA, broadened through 2024-2026.

Microsoft's digital advertising platform offering search, display, and native advertising solutions across Bing, MSN, and partner networks.

Microsoft's artificial intelligence division delivering AI-powered solutions including Azure AI services, Copilot assistants, and enterprise AI tools across Microsoft's product ecosystem.

Microsoft Advertising's native ad placement network. Reaches users across MSN, Outlook.com, Microsoft Edge, and a curated set of premium publisher properties. Sister product to the search-side of Microsoft Advertising.

Microsoft's content delivery network service that accelerates delivery of web content, media files, and applications globally through distributed edge servers.

Microsoft's cloud-based AI service that extracts information from images and videos using computer vision algorithms for content analysis, moderation, and visual search applications.

Microsoft's cloud-based facial recognition and analysis API service that provides AI-powered face detection, verification, and identification capabilities for developers.

Microsoft's cloud-based analytics service that integrates big data and data warehousing for enterprise-scale data processing and analytics.

Microsoft's comprehensive platform for building, deploying, and managing intelligent conversational AI bots across multiple channels.

Curation layer for ad supply within Microsoft Advertising — one of the three former Xandr products (Invest/Curate/Monetize). Sister product to Microsoft Monetize SSP. Distinct from Microsoft Curate for Commerce (the retail-media product). Active and being maintained per Microsoft's July 2025 statements.

Retail media product launched May 2024. Lets retailers monetize first-party data via offsite supply available in any DSP; Kohl's was launch partner. Microsoft's pivot from PromoteIQ (build) to curate-and-partner model (Criteo collaboration July 2024).

Microsoft's cloud-based suite of enterprise resource planning (ERP) and customer relationship management (CRM) applications that includes marketing automation and customer insights capabilities.

Microsoft's customer data platform (CDP) that unifies customer data and provides AI-powered insights for personalized marketing and customer engagement.

Microsoft's unified analytics platform launched May 2023 GA. Consolidates Azure Synapse Analytics, Power BI, Azure Data Factory, and Data Activator into a single SaaS data and analytics product. Lake-centric architecture using OneLake (Microsoft's unified data lake).

Microsoft Forms is a survey and form creation tool that enables users to create polls, quizzes, and surveys with real-time response collection and analysis.

Microsoft Invest was Microsoft's demand-side platform (DSP) for programmatic advertising, evolved from AppNexus and Xandr Invest, scheduled for sunset on February 28, 2026.

Microsoft Lists is a Microsoft 365 app for tracking information and organizing work, enabling teams to create customizable lists, share data, and collaborate on structured information.