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Companies
Explore technology companies in our intelligence database
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Strata
Strata is a marketing operations technology company that addresses the critical challenge of fragmented marketing operations in enterprise organizations through an integrated platform solution. The company consolidates essential marketing operations functions including strategic planning, budget management, resource allocation, workflow automation, and performance tracking into a single cohesive interface, enabling marketing leaders to gain comprehensive visibility into their operations and make data-driven decisions in real-time. The platform is purpose-built for marketing operations professionals, Chief Marketing Officers, and enterprise marketing teams managing sophisticated, multi-channel marketing programs. Strata's solution is particularly valuable for mid-market to enterprise organizations that have outgrown spreadsheet-based processes and fragmented point solutions. By centralizing marketing operations data and automating manual workflows, the platform enables cross-functional collaboration between marketing, finance, and operations teams while maintaining integration capabilities with existing marketing technology stacks, financial systems, and project management tools. Strata positions itself as a marketing operations platform (MOP) that serves as the operational backbone for modern marketing organizations, enabling them to scale their marketing efforts efficiently while maintaining financial discipline and operational excellence.
Tier C
PrivacyEngine
PrivacyEngine is a specialized AdTech infrastructure platform that provides enterprise-grade privacy-preserving technology solutions for the digital advertising ecosystem. As the industry undergoes a fundamental transformation away from third-party cookies and traditional tracking mechanisms, PrivacyEngine positions itself as critical infrastructure enabling advertisers, publishers, and marketing agencies to execute targeted advertising campaigns while maintaining compliance with global data protection regulations including GDPR, CCPA, LGPD, and emerging privacy frameworks. The platform addresses the core challenge facing modern digital advertising: balancing advertising effectiveness with stringent privacy compliance requirements. The company's technology stack incorporates advanced privacy-preserving methodologies including differential privacy, federated learning, contextual targeting, secure multi-party computation, and data clean room technology. PrivacyEngine's comprehensive solution suite encompasses consent management platforms (CMP), privacy-safe audience segmentation, cookieless identity resolution, and privacy-compliant attribution modeling. By integrating seamlessly with existing marketing technology ecosystems, the platform provides a privacy layer that enhances rather than disrupts current workflows, enabling businesses to future-proof their advertising infrastructure against ongoing cookie deprecation and increasingly stringent privacy regulations worldwide.
Tier D
Countable
Countable is a web analytics platform designed to help businesses track, measure, and analyze website traffic and user behavior patterns across their digital properties. The platform serves as a comprehensive business intelligence solution that transforms raw visitor data into actionable insights for marketing optimization, product development, and user experience enhancement. With capabilities spanning audience demographics, conversion funnel analysis, page-level metrics, and detailed engagement tracking, Countable positions itself as an end-to-end analytics solution for data-driven organizations including digital marketing teams, e-commerce businesses, SaaS companies, and content publishers. What distinguishes Countable in the competitive web analytics landscape is its strategic focus on combining ease of implementation with privacy-conscious data collection practices. The platform addresses the increasingly complex regulatory environment surrounding user data protection by ensuring compliance with major frameworks including GDPR and CCPA, making it particularly valuable for businesses operating across multiple jurisdictions with stringent privacy requirements. Through intuitive dashboard interfaces and streamlined setup processes, Countable democratizes access to sophisticated behavioral analytics by reducing the technical barriers typically associated with enterprise-grade analytics tools. The platform effectively bridges the gap between raw data collection and strategic business insights, enabling organizations to identify optimization opportunities across multiple digital touchpoints and improve conversion rates through evidence-based decision-making.
Tier C
Targetoo
Targetoo is a mobile-first programmatic advertising platform that specializes in location-based targeting solutions for the digital advertising ecosystem. The company operates at the convergence of mobile advertising technology, geolocation intelligence, and real-time bidding infrastructure, enabling advertisers to deliver contextually relevant advertisements based on consumers' physical locations and behavioral patterns. Through advanced geofencing capabilities and proximity marketing technology, Targetoo transforms location data into actionable advertising opportunities, allowing brands to engage audiences at critical moments in their purchase journey. The platform serves a diverse client base including advertising agencies, brand marketers, and in-house marketing teams across multiple verticals such as retail, hospitality, automotive, and quick-service restaurants. Targetoo's technology stack processes real-time location signals, contextual data, and behavioral indicators to optimize ad delivery and maximize return on advertising spend. By combining proprietary location analytics with programmatic bidding technology, the company addresses the growing demand for precision targeting in mobile advertising campaigns, providing the infrastructure necessary for advertisers to capitalize on the convergence of physical and digital consumer experiences while driving measurable foot traffic and conversion outcomes for location-dependent businesses.
Engage Hub
Engage Hub is a customer engagement and personalization platform designed to help mid-market to enterprise organizations deliver tailored digital experiences across multiple customer touchpoints. The platform functions as a unified solution that consolidates customer data from disparate sources, empowering marketing and customer experience teams to create sophisticated audience segments and orchestrate personalized interactions in real-time. By seamlessly integrating data analytics, audience segmentation capabilities, and marketing automation tools, Engage Hub transforms generic communications into contextually relevant, personalized customer journeys across web, mobile, email, and other digital channels. Operating within the highly competitive martech and customer experience technology landscape, Engage Hub addresses the critical business need for customer-centric digital strategies that drive measurable improvements in engagement rates, conversion optimization, and customer lifetime value. The platform's architecture prioritizes actionable insights over raw data overload, enabling organizations to make informed personalization decisions at scale while maintaining operational efficiency. This strategic approach particularly resonates with businesses that view personalization as a competitive imperative rather than merely a tactical marketing option, positioning Engage Hub as a central hub for understanding complex customer behavior patterns, automating sophisticated interaction workflows, and measuring the ROI of personalization initiatives across the entire customer lifecycle.
Tier C
EmailSuccess
EmailSuccess is a specialized enterprise email marketing software provider that exclusively focuses on self-hosted, on-premise solutions for organizations requiring complete data sovereignty and infrastructure control. The company occupies a critical niche in the email marketing technology landscape by serving enterprises, government agencies, healthcare providers, and financial institutions that operate under strict regulatory frameworks such as GDPR, HIPAA, and other data protection mandates where traditional cloud-based SaaS platforms are not viable options. By enabling organizations to maintain complete ownership of customer data, email infrastructure, and marketing operations within their own security perimeter, EmailSuccess addresses fundamental compliance and security concerns that prevent many organizations from adopting conventional email marketing solutions. The platform delivers comprehensive email marketing capabilities including advanced campaign management, subscriber segmentation, marketing automation workflows, A/B testing, and detailed analyticsâall deployable on clients' own server infrastructure. EmailSuccess supports high-volume email sending with granular control over deliverability configurations, IP reputation management, and SMTP settings, making it suitable for enterprise-scale operations. The solution is particularly valuable for European enterprises and security-conscious organizations across regulated industries, offering extensive customization capabilities, enterprise-grade scalability, and flexible integration options that seamlessly incorporate into existing IT ecosystems while ensuring sensitive customer data never leaves the organization's control.
Reactful
Reactful is a real-time website personalization and A/B testing platform designed to help businesses optimize their digital customer experiences through intelligent experimentation and dynamic content delivery. The company has positioned itself as a comprehensive conversion rate optimization (CRO) solution that uniquely integrates advanced behavioral tracking, audience segmentation, and personalization engines within a single unified platform, eliminating the fragmentation typically caused by using multiple point solutions for testing and personalization separately. The platform leverages multiple data signals including visitor demographics, browsing behavior, traffic sources, and engagement patterns to dynamically serve targeted content that drives measurable conversion improvements. With its no-code implementation philosophy, Reactful empowers non-technical users such as marketing teams and product managers to create, deploy, and analyze personalized web experiences in real-time without requiring development resources. This approach significantly accelerates the hypothesis testing cycle and enables iterative optimization across the entire customer journey, making it particularly valuable for digital-first businesses, growth teams, and e-commerce companies seeking to maximize return on their web traffic investments through data-driven continuous learning and optimization strategies.
Rebus
Rebus is an enterprise marketing technology company specializing in integrated Marketing Resource Management (MRM) and Digital Asset Management (DAM) solutions tailored for mid-market and enterprise organizations. The platform serves as a centralized command center that unifies strategic planning, budget management, creative asset lifecycle management, workflow automation, and campaign execution into a single cohesive system. By consolidating these critical marketing functions, Rebus addresses the operational fragmentation that typically challenges marketing departments, enabling organizations to eliminate silos, maintain brand consistency across global markets, and gain comprehensive visibility into marketing performance and resource allocation. The company targets key pain points faced by modern marketing organizations, including managing extensive digital asset libraries across multiple channels, coordinating collaboration between internal teams and external agencies, enforcing brand guidelines at scale, and optimizing marketing expenditure. Rebus serves marketing leaders, creative directors, brand managers, and marketing operations professionals who require enterprise-grade capabilities to orchestrate complex, multi-channel campaigns while maintaining compliance and maximizing return on investment. The platform's architecture emphasizes seamless integration with existing marketing technology ecosystems, including CRM systems, project management tools, creative software suites, and analytics platforms, positioning itself as the central nervous system for marketing operations. Rebus differentiates itself through its unified approach, combining both MRM and DAM capabilities in a single solution rather than requiring multiple disparate systems, thereby reducing technical complexity and providing marketing teams with a single source of truth for all marketing assets, workflows, and performance metrics.
Tier C
AppRader
AppRader is a mobile app intelligence platform that delivers comprehensive analytics and competitive intelligence solutions for the mobile app ecosystem. The platform specializes in real-time tracking and analysis of app store performance metrics across major marketplaces including the Apple App Store and Google Play Store, aggregating data from multiple countries and regions to provide actionable insights for app developers, publishers, and mobile marketers. Through sophisticated data collection and analysis capabilities, AppRader enables stakeholders to monitor app performance, track competitive positioning, and optimize their market strategies through data-driven decision making. The company addresses critical challenges in the competitive mobile app economy by offering a comprehensive suite of tools that encompass app store optimization (ASO), competitive benchmarking, market trend analysis, keyword tracking, and user sentiment monitoring through review analytics. AppRader serves a diverse client base ranging from independent developers and small studios to enterprise-level mobile publishers and digital marketing agencies. With intuitive visualization, automated data collection, and robust reporting capabilities, AppRader positions itself as an essential intelligence tool for maximizing app discoverability, improving rankings, and enhancing overall market performance in the dynamic mobile application marketplace.
defunct
Privacy Express
Privacy Express is an automated privacy compliance and consent management platform that serves as a unified infrastructure layer for organizations navigating the complex landscape of global data protection regulations. The platform enables businesses to manage compliance across multiple regulatory frameworks including GDPR, CCPA, LGPD, and other international privacy laws through intelligent automation, centralized consent management, and robust data governance capabilities. By addressing critical needs across legal, compliance, and engineering teams, Privacy Express provides integrated tools for automated privacy assessments, consent preference management, data subject access request (DSAR) handling, and comprehensive audit trail maintenance. The platform differentiates itself by combining deep regulatory expertise with modern technology architecture, designed to scale with organizational maturity from startups establishing foundational privacy programs to large enterprises managing complex, multi-jurisdictional compliance requirements. Privacy Express adopts an automation-first approach that reduces manual compliance burdens and enables organizations to shift from reactive compliance postures to proactive privacy programs. This strategic positioning allows businesses to transform privacy compliance from a regulatory obligation into a competitive differentiator in an increasingly privacy-conscious marketplace, where consumer trust and data protection have become critical business assets.
Affilimate
Affilimate is a specialized Software-as-a-Service (SaaS) platform that provides comprehensive analytics and optimization tools for affiliate marketers, content creators, bloggers, and digital publishers. The company addresses a critical challenge in the affiliate marketing ecosystem by consolidating performance data from multiple affiliate networks and programs into a unified dashboard, enabling users to track revenue streams, gain actionable insights, and make data-driven decisions to scale their monetization operations. Unlike basic link management tools, Affilimate offers business intelligence capabilities specifically designed for affiliate marketing professionals. Operating at the intersection of marketing technology, creator tools, and business analytics, Affilimate serves the rapidly growing creator economy market segment. The platform integrates with major affiliate networks including Amazon Associates, ShareASale, CJ Affiliate, and others, providing features such as automated link tracking, commission reconciliation, performance benchmarking, and predictive revenue forecasting. Affilimate's user base ranges from individual content creators professionalizing their affiliate operations to digital media companies managing affiliate revenue across multiple properties, positioning the company as dedicated analytics infrastructure for the increasingly sophisticated affiliate marketing landscape.
RapidAPI
RapidAPI is a leading API marketplace and management platform that serves as critical infrastructure in the modern software development ecosystem. The company operates a unified platform where developers and enterprises can discover, connect to, and manage thousands of APIs through a centralized hub. By consolidating API discovery, integration, testing, monitoring, and monetization capabilities into a single platform, RapidAPI significantly reduces the complexity and time required for developers to integrate multiple APIs into their applications, thereby accelerating development cycles and enabling faster time-to-market for digital products. The platform serves a diverse user base ranging from individual developers and development teams to large enterprise organizations pursuing digital transformation initiatives. RapidAPI's dual-sided marketplace approach connects API providers seeking to distribute and monetize their APIs with API consumers looking for streamlined discovery and integration solutions. This positioning has made RapidAPI a central player in the API economy, facilitating seamless connectivity between applications and services while supporting the entire API lifecycle from discovery through deployment and ongoing management. The company has established itself as a key enabler of the API-first development paradigm that has become fundamental to modern software architecture.
Tier B
Yellowfin
Yellowfin is an established enterprise business intelligence and analytics platform provider that delivers comprehensive data visualization, automated insights, and embedded analytics solutions to organizations worldwide. The company has carved out a distinctive position in the competitive BI market through its emphasis on action-based dashboards, collaborative analytics capabilities, and automated data discovery tools that empower both technical analysts and business users to extract meaningful insights from complex data environments. Yellowfin's platform architecture supports enterprise-grade performance with flexible deployment models including cloud-based SaaS and on-premise installations, enabling organizations to align solutions with their infrastructure requirements and data governance policies. The company serves diverse industries including financial services, healthcare, retail, manufacturing, and technology sectors, offering solutions ranging from self-service analytics tools for end users to sophisticated embedded BI capabilities for independent software vendors (ISVs) seeking to integrate analytics into their applications. Yellowfin differentiates itself through its focus on data storytelling, automated insight generation, and collaborative features that transform traditional static reporting into dynamic, actionable intelligence platforms. With continued innovation in augmented analytics, natural language processing for intuitive data queries, and automated business monitoring capabilities, Yellowfin addresses evolving market demands while maintaining enterprise-grade security standards and comprehensive governance frameworks suitable for regulated industries and large-scale deployments.
Tier C
Affiliatly
Affiliatly is a software-as-a-service (SaaS) platform that specializes in affiliate marketing management solutions tailored for small and medium-sized e-commerce businesses. The company's mission centers on democratizing affiliate marketing by providing merchants with accessible, comprehensive tools to create, manage, and scale branded affiliate programs without requiring extensive technical expertise or development resources. By automating critical workflows including affiliate recruitment, tracking, commission management, and performance analytics, Affiliatly enables online retailers to leverage affiliate marketing as a cost-effective customer acquisition channel while maintaining direct control over partner relationships and program economics. The platform emphasizes ease of implementation through seamless integrations with popular e-commerce platforms such as Shopify, WooCommerce, BigCommerce, and major payment processors. Affiliatly streamlines administrative overhead by automating affiliate onboarding, unique link generation, real-time conversion tracking, commission calculations, and payout processing. This operational efficiency allows merchants to focus on strategic program optimization and partner relationship development rather than manual administrative tasks. The platform offers transparent tracking, customizable commission models, and white-label capabilities that make enterprise-level affiliate marketing accessible to businesses of all sizes, enabling sustainable, performance-based marketing channels for growing e-commerce operations.
Cohley
Cohley is a content generation and influencer marketing platform that serves as a strategic bridge between e-commerce brands and a curated network of content creators, photographers, videographers, and micro-influencers. Founded to address the persistent challenge of producing authentic, high-quality visual content at scale, Cohley has positioned itself as a comprehensive content operations solution for direct-to-consumer brands, established retailers, and consumer packaged goods companies. The platform streamlines the entire content creation lifecycleâfrom initial campaign brief development through AI-powered creator matching, asset delivery, rights management, and performance analyticsâenabling brands to efficiently scale their visual content production while maintaining rigorous quality standards. What differentiates Cohley from traditional influencer marketing platforms is its strategic emphasis on content quality and commercial utility over superficial engagement metrics. The platform leverages sophisticated AI-powered matching algorithms, collaborative briefing tools, structured review workflows, and automated rights management systems to ensure all produced assets meet brand specifications and can be deployed seamlessly across multiple channels including owned media (product pages, websites), earned media (social platforms), and paid advertising campaigns. Cohley's comprehensive analytics capabilities enable brands to track real-time content performance, optimize creator selection based on historical data, and demonstrate measurable ROI for content production investments, effectively positioning the platform as an essential content operations partner for digital-first brands navigating the increasingly visual landscape of modern e-commerce.
AffiliateManager.com
AffiliateManager.com is a specialized full-service affiliate program management agency that serves as a strategic outsourcing partner for brands seeking to establish, scale, and optimize their affiliate marketing initiatives. The company provides comprehensive end-to-end management services that eliminate the need for brands to build in-house affiliate marketing expertise, offering dedicated account management, affiliate recruitment and vetting, performance optimization, compliance monitoring, and strategic consulting. By functioning as an extension of their clients' marketing teams, AffiliateManager.com enables brands to leverage the affiliate channel effectively while avoiding the overhead and learning curve associated with internal program management. The agency's service model strategically combines human expertise with technology-driven insights to maximize return on investment from affiliate partnerships. Their experienced team handles all aspects of day-to-day program operations including affiliate communications, promotional calendar management, commission structure optimization, creative asset distribution, and fraud prevention. AffiliateManager.com maintains a network-agnostic approach, working across various affiliate networks and tracking platforms to provide clients with unbiased guidance and flexibility in choosing the best technology solutions for their specific business needs. The company serves a diverse client portfolio across multiple verticals including e-commerce, SaaS, financial services, travel, and consumer brands, adapting their strategies to each industry's unique affiliate landscape and regulatory requirements. Their service offering is particularly valuable for mid-market to enterprise brands that recognize the revenue potential of affiliate marketing but lack the internal resources or expertise to manage programs effectively. AffiliateManager.com's value proposition centers on delivering measurable performance improvements, reducing program management overhead, and providing access to established affiliate relationships and industry best practices.
Consent Management Ltd
Consent Management Ltd is an enterprise-grade privacy technology provider that specializes in consent orchestration and privacy compliance solutions for organizations navigating complex global data protection regulations. The company's comprehensive platform enables businesses to systematically collect, store, and operationalize user consent and preference data across all digital touchpoints, ensuring compliance with major privacy regulations including GDPR, CCPA, LGPD, and other regional frameworks. By centralizing consent management and providing real-time consent signal propagation across marketing, analytics, and customer engagement systems, the platform transforms privacy compliance from a regulatory burden into a strategic trust-building opportunity. Serving mid-market to enterprise clients across highly regulated sectors including financial services, healthcare, telecommunications, retail, and digital media, Consent Management Ltd offers a solution architecture that encompasses customizable consent collection interfaces, user preference management centers, comprehensive audit logging capabilities, and pre-built integrations with major marketing automation platforms, customer data platforms, and analytics tools. The platform is designed to scale with enterprise complexity, supporting multi-brand operations, regional regulatory variations, and sophisticated consent logic that extends beyond simple opt-in/opt-out mechanisms to enable granular purpose-based consent management. Consent Management Ltd positions itself as a strategic privacy infrastructure partner rather than a point solution vendor, emphasizing the business value of transparent data practices and customer trust. This integrated approach allows organizations to demonstrate regulatory compliance while respecting user privacy choices throughout their entire technology ecosystem, making privacy a competitive differentiator rather than merely a compliance checkbox.
Flix360
Flix360 is an enterprise-grade video marketing technology platform that provides organizations with comprehensive infrastructure to manage, distribute, and measure video content performance across digital channels. The platform addresses the critical challenge of video content fragmentation by consolidating three essential capabilities into a unified solution: robust video hosting infrastructure, advanced analytics with real-time viewer behavior tracking, and multi-channel distribution management. This integrated approach enables businesses to transform video assets from creative outputs into measurable business drivers with clear ROI metrics and defined conversion pathways. The platform primarily serves corporate marketing departments, digital advertising agencies, e-commerce retailers, and professional content creators who consider video content mission-critical to their digital engagement strategies. Flix360 positions itself as essential infrastructure for modern marketing organizations navigating the video-dominated digital landscape, where industry projections indicate video will represent over 80% of all internet traffic. The company's core value proposition centers on maximizing return on video content investments through sophisticated analytics that provide actionable insights into viewer engagement patterns, behavioral data, and conversion metrics, empowering data-driven decision-making and content optimization across multiple distribution channels.
defunct
AdRealm
AdRealm is an innovative blockchain-based digital advertising platform that fundamentally transforms the programmatic advertising ecosystem through distributed ledger technology and smart contracts. The platform creates a decentralized marketplace that directly connects advertisers with publishers, eliminating traditional intermediaries while providing immutable, real-time verification of ad impressions, clicks, and conversions. This architecture ensures transparent, tamper-proof transaction records that build trust and accountability across the entire advertising supply chain. The platform addresses critical industry challenges including ad fraud (estimated to cost billions annually), transparency deficits in opaque supply chains, and excessive intermediary costs that erode both advertiser ROI and publisher revenues. AdRealm's smart contract infrastructure automates payment settlements based on verified performance metrics, ensures contractual compliance, and delivers granular analytics to both demand and supply sides. Supporting multiple ad formats including display, video, native, and mobile advertising, the platform maintains a strong focus on user privacy through decentralized identity management, making it particularly compelling for brands seeking ad spend optimization and publishers seeking fair, transparent compensation for their inventory in an increasingly complex digital advertising landscape.
Obviously
Obviously is an AI-powered advertising technology company that specializes in automating the creation and optimization of advertising copy across multiple marketing channels. The platform leverages advanced natural language processing and machine learning algorithms to help businesses generate high-performing ad content that resonates with target audiences while significantly reducing the time and resources traditionally required for creative development. By analyzing historical campaign performance data and market trends, Obviously enables marketing teams to produce data-driven advertising copy at scale. The company's solution addresses a critical pain point in digital marketing: the need for continuous content creation and testing across an ever-expanding array of advertising platforms including social media, search engines, display networks, and email campaigns. Obviously's AI engine learns from campaign performance metrics to iteratively improve ad copy suggestions, helping businesses maximize their return on advertising spend while maintaining brand consistency. The platform is designed to complement human creativity rather than replace it, providing marketers with intelligent starting points and variations that can be refined and customized to match specific campaign objectives and brand voice guidelines.
Tier C
Lifesight
Lifesight is an enterprise-grade customer intelligence and location analytics platform that specializes in bridging the gap between digital marketing activities and real-world customer behavior. The company has built sophisticated technology infrastructure capable of processing billions of location signals, combining geospatial data, location intelligence, and advanced multi-touch attribution modeling to deliver comprehensive online-to-offline (O2O) attribution capabilities. This enables marketers to understand precisely how their digital campaigns translate into physical store visits, foot traffic patterns, and offline conversions, providing unprecedented visibility into the complete customer journey across both digital and physical touchpoints. The platform serves enterprise clients across multiple verticals including omnichannel retailers, quick-service restaurants (QSR), consumer packaged goods (CPG) brands, and businesses with physical location footprints. Lifesight's technology stack enables sophisticated analyses including customer acquisition pattern identification, store visit attribution, trade area analysis, competitive foot traffic benchmarking, and customer lifetime value optimization. By providing actionable intelligence that connects online advertising and mobile engagement to in-store behavior, Lifesight helps businesses optimize marketing spend, enhance operational strategies, and maximize ROI in an increasingly complex omnichannel commerce environment where understanding the interplay between digital and physical customer interactions has become essential for competitive advantage.
Scalarr
Scalarr is a specialized cybersecurity and fraud prevention technology company operating at the critical intersection of mobile advertising and artificial intelligence. The company provides essential infrastructure for mobile app marketers, developers, and gaming companies to protect their advertising investments from sophisticated fraud schemes that cost the industry billions of dollars annually. Through advanced machine learning algorithms and real-time detection capabilities, Scalarr addresses multiple fraud vectors including click fraud, install fraud, attribution manipulation, and bot traffic across the mobile app ecosystem. The platform's core strength lies in its seamless integration with major mobile measurement partners (MMPs) and advertising networks, delivering comprehensive protection across the entire user acquisition funnel. Scalarr employs behavioral analysis, device fingerprinting, and pattern recognition to distinguish genuine users from fraudulent traffic, continuously evolving its technology to counter emerging fraud tactics. This proactive, AI-driven approach enables clients to maintain marketing budget integrity while ensuring acquisition metrics accurately reflect real user engagement rather than fraudulent activities. Scalarr serves a diverse client base spanning mobile gaming studios, e-commerce applications, fintech platforms, and digital marketing agenciesâorganizations running large-scale user acquisition campaigns where even small fraud percentages translate to significant financial losses. By providing actionable intelligence and automated blocking capabilities, the company empowers marketing teams to optimize campaign performance, improve ROI, and make data-driven decisions based on verified user acquisition data, positioning itself as a critical partner in the mobile advertising technology stack.
Arrivalist
Arrivalist is a pioneering location analytics and intelligence platform that has revolutionized marketing attribution for the travel, tourism, and hospitality industries. The company addresses the fundamental challenge of measuring real-world impact from digital marketing investments by leveraging proprietary location verification technology to analyze billions of anonymous location signals from mobile devices. This innovative approach enables destination marketing organizations (DMOs), hospitality brands, tourism boards, and travel marketers to track actual physical visitation patterns following advertising exposure, providing unprecedented visibility into campaign effectiveness that extends far beyond traditional digital metrics. The platform's core innovation lies in its ability to bridge the gap between digital marketing efforts and tangible real-world visitor arrivals. By processing vast amounts of geolocation data, Arrivalist identifies when consumers exposed to marketing campaigns actually visit specific destinations, hotels, attractions, or geographic regions. The company delivers critical intelligence on cross-channel marketing effectiveness, visitor journey patterns, competitive market share dynamics, and the economic impact of marketing initiatives. This data-driven approach has established Arrivalist as an essential tool for ROI demonstration and strategic decision-making in a sector where multi-million dollar marketing investments demand measurable, actionable outcomes, serving a diverse client base across destination marketing, hospitality, attractions, and travel sectors.
Barometrics
Barometrics is a specialized SaaS analytics platform built exclusively for subscription-based businesses, offering comprehensive financial and business intelligence through automated data aggregation and visualization. The platform functions as a centralized command center that enables subscription businesses to track and optimize critical metrics including Monthly Recurring Revenue (MRR), churn rate, customer lifetime value (LTV), and other key performance indicators essential to recurring revenue models. By seamlessly integrating with payment processors and business tools, Barometrics eliminates the need for manual spreadsheet tracking and delivers real-time, actionable insights through intuitive dashboards. The platform specifically addresses the unique analytical challenges faced by SaaS companies, membership sites, and other subscription-based businesses by providing comprehensive visibility into revenue performance, customer behavior patterns, and overall business health. Barometrics empowers founders, finance teams, and executives with data-driven intelligence necessary for strategic decision-making, helping businesses understand their growth trajectory, identify revenue leakage, and optimize pricing and retention strategies. The solution transforms complex subscription data into clear, actionable insights that drive business growth and operational efficiency, positioning itself as an essential tool for companies operating on recurring revenue models in the increasingly competitive subscription economy.