Adsterra

Adsterra is a global advertising network and monetization platform that serves as a comprehensive intermediary connecting advertisers with publishers across multiple digital channels. The company has established itself as a performance-based advertising solution provider, facilitating billions of ad impressions monthly through a diverse publisher network that spans various verticals and geographic regions. Adsterra's platform offers an extensive suite of ad formats including display banners, popunders, push notifications, native ads, and video advertising, catering to both direct advertisers and affiliate marketers seeking to maximize their campaign performance. The platform differentiates itself through sophisticated traffic quality control mechanisms, real-time bidding technology, and advanced targeting capabilities that enable precise audience segmentation while optimizing revenue potential for publishers. Adsterra has developed particular strength in emerging markets and serves as a monetization solution for websites, mobile applications, and browser extensions. The company operates on a flexible performance-driven model supporting multiple payment structures including CPM (Cost Per Mille), CPA (Cost Per Action), and CPI (Cost Per Install), all backed by proprietary anti-fraud technology and dedicated account management services. Adsterra's technical infrastructure is engineered to handle high-volume traffic with minimal latency, featuring automated optimization algorithms and comprehensive analytics dashboards that deliver actionable insights to both advertisers and publishers. The platform has positioned itself as a competitive alternative to traditional ad networks, particularly appealing to publishers seeking higher fill rates and competitive eCPMs, while simultaneously providing advertisers with access to premium inventory across desktop and mobile environments with flexible budget controls and transparent reporting mechanisms.