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Companies
Explore technology companies in our intelligence database
Total Companies
519
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12
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6
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Cadent
Cadent is a leading provider of advanced TV advertising solutions, helping brands and agencies navigate the evolving media landscape and reach audiences across linear TV, CTV, and digital video.
Founded 2003$100M500-1000 employeesTier Aacquired
Bombora
Bombora is a leading provider of B2B intent data and insights, helping companies better understand and engage their target audiences. Their data-driven solutions empower businesses to make informed decisions and drive growth.
Founded 2014$100M100-500 employeesTier B
Centro
Centro is a technology company that provides digital advertising software and services. Their platforms help advertising agencies and brands plan, buy, and optimize digital media campaigns.
Founded 2001$260M500-1000 employeesTier Sacquired
CHEQ
CHEQ is an AI-powered cybersecurity company that provides a suite of solutions to protect businesses from online fraud, account takeover, and other digital threats.
Founded 2016$100M101-500 employeesTier S
Amazon A9
Amazon A9 is the search engine and advertising technology subsidiary of Amazon.com, Inc. It develops and operates the search engine and advertising platform used on Amazon.com and other Amazon properties.
Founded 2003N/A100-500 employeesTier Dsubsidiary
Adobe Advertising Cloud
Adobe Advertising Cloud is a sophisticated demand-side platform (DSP) that enables advertisers and agencies to plan, buy, measure, and optimize digital advertising across multiple channels including display, video, search, and TV.
Founded 2000$01,000-5,000 employeesTier Sdiscontinued
Viant Technology
Viant Technology is a people-based advertising technology company that operates at the forefront of programmatic digital advertising, providing enterprise-grade solutions for omnichannel campaign management and execution. The company's core offering is a sophisticated demand-side platform (DSP) that enables advertisers, agencies, and brands to plan, buy, and measure advertising across connected TV (CTV), linear TV, mobile, desktop, and digital out-of-home (DOOH) environments. Distinguished by its deterministic, people-based approach to audience identification, Viant has positioned itself as a privacy-forward alternative to traditional cookie-based advertising technologies, leveraging proprietary identity resolution capabilities to deliver accurate targeting and measurement in an increasingly regulated digital advertising ecosystem. The company's technology infrastructure is built upon a foundation of first-party and third-party data integration, combined with advanced identity graphs that enable marketers to reach specific audience segments at scale while maintaining compliance with privacy regulations such as GDPR, CCPA, and emerging data protection frameworks. Viant's platform serves enterprise clients across multiple verticals including retail, automotive, financial services, consumer packaged goods (CPG), and entertainment, providing them with tools for audience segmentation, real-time bidding, cross-channel attribution, and campaign optimization. The company's solutions address the critical challenge of fragmented media consumption patterns by offering unified campaign management across traditional and digital channels. As a publicly-traded advertising technology provider (NASDAQ: DSP), Viant Technology competes in the rapidly evolving programmatic advertising market, which has experienced significant transformation due to the deprecation of third-party cookies, increased privacy regulations, and the shift toward streaming and connected TV advertising. The company differentiates itself through its people-based identity approach, omnichannel capabilities, and focus on deterministic data matching, positioning itself as a strategic partner for advertisers seeking measurable outcomes and transparent media buying in a complex digital landscape. Viant serves a diverse client base ranging from Fortune 500 brands to mid-market advertisers and agency holding companies.
CrowdStrike
CrowdStrike is a leading cybersecurity company that provides cloud-delivered endpoint protection, threat intelligence, and cyber attack response services to businesses and organizations worldwide.
Founded 2011$1.4B2,500-5,000 employeesTier B
dJAX Adserver
dJAX Adserver is a prominent Supply Side Platform (SSP) within the AdTech ecosystem. As an ad server, they empower publishers to effectively manage and monetize their digital ad inventory. dJAX's core product offerings include advanced ad serving capabilities, real-time bidding, and programmatic advertising tools that enable publishers to maximize revenue from their advertising placements. In the AdTech landscape, dJAX plays a crucial role in bridging the gap between publishers and advertisers. Their platform facilitates the seamless exchange of ad impressions, ensuring publishers can connect with a diverse pool of demand partners to secure the best possible rates for their inventory. With a Tier S classification, dJAX is recognized for its robust infrastructure, reliable performance, and innovation in the programmatic advertising space. Recently, dJAX has expanded its product suite, introducing new features to enhance publisher monetization and improve campaign optimization for advertisers. The company has also forged strategic partnerships with leading demand-side platforms (DSPs) and data management platforms (DMPs), solidifying its position as a comprehensive and integrated AdTech solution for the evolving digital advertising landscape.
Founded 2011$10M1-10 employeesTier Sdefunct
AdColony
AdColony is a mobile advertising platform that provides in-app advertising services, including video ads, interstitials, and native ads, to publishers and advertisers.
Founded 2011$185M100-500 employeesTier Aacquired
Smart AdServer
Smart AdServer is a leading global ad technology platform that provides advanced programmatic advertising solutions for publishers, agencies, and advertisers.
Founded 2001$N/A501-1000 employeesTier Sacquired
DiscoverOrg
DiscoverOrg is an AdTech Platform that provides data and intelligence solutions to help businesses identify and engage with their target customers.
Founded 2007$200M500-1000 employeesTier Dacquired
Leadfeeder
Leadfeeder is a B2B software-as-a-service company that specializes in website visitor identification and lead generation solutions for sales and marketing teams. The platform transforms anonymous website traffic into actionable business intelligence by identifying companies visiting a website, tracking their browsing behavior, and providing detailed insights into prospect intent. By leveraging IP tracking technology combined with comprehensive business databases, Leadfeeder enables organizations to understand which companies are researching their products or services before any direct contact is made, effectively turning website analytics into a proactive sales tool. The company serves B2B organizations ranging from small businesses to enterprise-level corporations across various industries including technology, professional services, manufacturing, and SaaS. Leadfeeder's solution addresses a fundamental challenge in digital marketing: the vast majority of website visitors leave without filling out contact forms or identifying themselves. By revealing these anonymous visitors and integrating seamlessly with popular CRM and sales engagement platforms, Leadfeeder creates an efficient workflow for lead qualification, prioritization, and nurturing. The platform provides detailed information including company name, industry, employee count, visit frequency, pages viewed, and time spent on site, enabling sales teams to reach out with context and timing advantages. With a strong emphasis on GDPR compliance and data privacy standards, Leadfeeder has established itself as a trusted solution in the competitive website intelligence and account-based marketing technology landscape.
Founded 2012acquired51-200 employeesTier Cacquired
Apple TV
Apple TV is a company in the Mobile Advertising space, mentioned by 1 other companies as a competitor.
Founded 2003$50M1001-5000 employeesTier Ddiscontinued
Square
Square is an AdTech Platform company that provides payment processing and other financial services to businesses of all sizes.
Founded 2009$590M5,000-10,000 employeesTier Dsubsidiary
TripAdvisor
TripAdvisor is a leading online travel platform that provides advertising solutions for travel-related businesses, enabling them to reach and engage with potential customers.
Founded 2000$04,000-5,000 employeesTier D
BeReal
BeReal is an AdTech Platform that provides a social media app that encourages users to share a photo of themselves once a day at a different time each day.
Founded 2020$30M100-500 employeesTier D
Venngage
Venngage is an AdTech Platform that provides a visual content creation and marketing platform for businesses.
Founded 2013$20M51-200 employeesTier D
SourceForge
SourceForge is an AdTech platform that provides a marketplace for software downloads and distribution.
Founded 1999$35M100-500 employeesTier D
Verizon Communications
Verizon Communications is a major player in the AdTech ecosystem, leveraging its extensive telecommunications infrastructure and vast customer base to offer a range of digital advertising products and services. As a parent company, Verizon's key role in AdTech lies in its ownership of platforms such as Verizon Media, which includes prominent brands like Yahoo and AOL. These platforms provide a vast inventory of digital advertising space, enabling advertisers to reach a wide audience across various channels, including display, video, and mobile. Verizon's key products and services relevant to advertising include programmatic advertising solutions, data-driven targeting capabilities, and cross-device audience measurement tools. The company's acquisition of companies like Millennial Media and Aol has further strengthened its AdTech capabilities, allowing it to offer integrated solutions for marketers and publishers. Verizon's market position and significance in the AdTech industry are significant, as it is one of the largest telecommunications providers in the United States with a large customer base and extensive data resources. The company's recent developments include the sale of its media assets to private equity firm Apollo Global Management, a move that has positioned Verizon to focus more on its core telecommunications business while still maintaining a presence in the AdTech ecosystem through partnerships and strategic investments.
Founded 1983$01001-5000 employeesTier D
Apollo Global Management
Apollo Global Management is a major player in the AdTech ecosystem, having acquired two significant platforms in the digital advertising space. As a leading global alternative investment manager, Apollo has leveraged its capital and expertise to shape the AdTech landscape. Apollo's key products and services relevant to advertising include the former Verizon properties, Yahoo and AOL. These platforms offer a suite of advertising technology solutions, including demand-side platforms, supply-side platforms, and ad exchange capabilities. With the acquisition of these established players, Apollo has solidified its position as a dominant force in the AdTech industry, providing advertisers and publishers with a comprehensive set of tools to navigate the complex digital advertising ecosystem. In terms of market position and significance, Apollo's acquisition of Yahoo and AOL has positioned the firm as a major player in the AdTech industry. The combined assets offer a formidable presence, allowing Apollo to compete with industry giants and provide a viable alternative for advertisers and publishers seeking more diverse options. Recent developments, such as the integration of these platforms and the potential for further acquisitions or strategic partnerships, suggest that Apollo's influence in the AdTech ecosystem is likely to continue growing in the years ahead.
Founded 1990$01001-5000 employeesTier D
Smaato
Smaato is a mobile advertising platform that offers a real-time advertising exchange and supply-side platform (SSP) for mobile publishers and app developers. The company provides programmatic advertising solutions connecting mobile publishers with advertisers globally.
Founded 2005$51.7M250 employeesTier Ssubsidiary
Viant
Viant is a global advertising technology company that provides a programmatic advertising platform for brands and agencies to plan, buy, and measure their digital media campaigns.
Founded 1999$100M500-1000 employeesTier S
Sovrn
Sovrn is a technology company that provides a suite of advertising, monetization, and data solutions to help publishers and content creators grow and monetize their digital properties.
Founded 2010$94.2M100-500 employeesTier S