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Sharethrough

Sharethrough

Rebranded

New York, NY, United States · Founded 2011

201-500 employees · N/A

Sourced & current · updated Oct 9, 2026Website

Sharethrough, now operating as Equativ following a merger announced in June 2024, was one of the top independent omnichannel ad exchanges.

Where they sit

Stack tier: Ecosystem Services (A)

Native AdvertisingConnected TV PlatformSupply Side Platform (SSP)

Was a leading independent omnichannel ad exchange with a strong native advertising focus; now integrated into Equativ as part of a larger end-to-end media platform

Ownership

Parent: Equativ

Competitors

Recent moves

Pre-call brief from ATDb — sourced from the live database, current as of Oct 9, 2026. Not a static screenshot.