Publicis Media

Publicis Media is the media services division of Publicis Groupe, operating a portfolio of global media agencies including Starcom, Zenith, Spark Foundry, and Blue 449.

Where they sit

Stack tier: Ecosystem Services (A)

Attribution & AnalyticsMarketing AgencyProgrammatic Platform

One of the top three global media services groups by billings, competing directly with GroupM and Omnicom Media Group

Ownership

Parent: Publicis Groupe

Subsidiaries

Spark Foundry

Starcom

Z

Zenith

Competitors

Essence

EssenceMediacom

UM (Universal McCann)

Wavemaker

Jellyfish

Mediahub

In their space

• BBC shutdown1 sourceShutdown

Key people

R

Rachel Smith

Global Chief Strategy Officer

A

Aude Boscher

Managing Director, Programmatic

C

Chloe Tartinville

VP, Data & Addressability

J

Joanna Pericleous

VP, Addressability & Data Strategy

N

Nadia Gonzalez

SVP, Data & Addressability