Localytics

Acquired

Boston, Massachusetts, United States · Founded 2009

51-200 employees · ~$35M

Sourced & current · updated May 11, 20260 of 5 facts verifiedWebsite

Localytics was a mobile engagement and analytics platform that helped brands understand user behavior and deliver personalized in-app experiences — acquired by Upland Software in 2018.

Where they sit

Stack tier: Infrastructure & Data (B)

Marketing AnalyticsMobile Marketing

Mid-tier mobile engagement platform bridging analytics and marketing automation for enterprise mobile apps

Ownership

Parent: Upland Software