Provides AI-driven supply chain and retail planning solutions that enable enterprises to optimize inventory, demand forecasting, warehouse operations, and omnichannel commerce execution.
Last updated Feb 21, 2026 by AI Enrichment
Leading enterprise supply chain management and retail planning software provider
Blue Yonder (formerly JDA Software) is a leading supply chain, retail, and omnichannel commerce solutions provider that leverages AI and machine learning to optimize end-to-end supply chain operations. The company provides cloud-based software for demand forecasting, inventory optimization, warehouse management, transportation management, and retail planning. While Blue Yonder has some capabilities in retail media and commerce that touch the advertising ecosystem, it is fundamentally a supply chain and retail operations technology company rather than an AdTech company. The company serves major retailers, manufacturers, and logistics providers globally, helping them optimize their supply chain operations and retail execution. Blue Yonder was acquired by Panasonic in 2021 and operates as a subsidiary focused on digital supply chain transformation.
AI-powered supply chain platform for planning, execution, and commerce
WMS solutions for warehouse operations optimization
TMS for logistics and transportation optimization
AI-driven demand forecasting and planning
Merchandise and assortment planning for retailers