Airnow Media

Specialized performance-focused mobile UA platform targeting gaming and utility app developers seeking scalable install and engagement campaigns

Airnow Media is an Israel-based mobile advertising technology company specializing in performance-driven user acquisition for app developers, mobile games publishers, and mobile-first brands. The company operates its own demand-side platform (DSP) and leverages a broad network of supply partnerships to deliver app installs, in-app engagement, and measurable ROI at scale. Its platform is designed to optimize campaigns across multiple channels and geographies, with particular strength in gaming, utility, and entertainment verticals. The company's technology stack centers on real-time bidding, audience targeting, and machine learning-based optimization to maximize campaign efficiency. Airnow Media works with both direct publishers and programmatic supply sources, enabling advertisers to reach high-intent mobile users across a wide range of app environments. Its performance model aligns incentives with advertiser goals, focusing on cost-per-install (CPI) and cost-per-action (CPA) outcomes rather than purely impression-based metrics. Within the competitive mobile AdTech ecosystem, Airnow Media positions itself as a specialized, performance-focused alternative to larger programmatic platforms, offering hands-on campaign management and optimization expertise alongside its technology. The company serves global advertisers while maintaining its operational headquarters in Israel, a hub for mobile and AdTech innovation.