News
17,599 articles covering the AdTech ecosystem
L’Oréal film reclaims ‘Because I’m Worth It’ for Ilon Specht and raises bar for branded content
“The Final Copy of Ilon Specht” for L'Oréal Paris wins Branded Entertainment/Content Campaign of the Year at the 2026 Creativity Awards.
Charlie Balmer makes ‘impossible’ productions look easy
Charlie Balmer is the 2026 Creativity Awards Agency Producer of the Year.
How JCPenney used effective marketing to battle sales declines
JCPenney’s marketing efforts all contributed to impactful results, including Best ROI: Work That Works at Ad Age’s 2026 Creativity Awards.
Bear Meets Eagle on Fire built a fresh new reputation for Telstra
Bear Meets Eagle on Fire wins Best Body of Work for a Single Client at the 2026 Creativity Awards.
Jonathan Mildenhall takes Rocket higher by blending emotion and financial marketing
Rocket’s Jonathan Mildenhall is Brand CMO of the Year at the 2026 Creativity Awards.
Oscar Mayer’s Wienie 500 drove sales with a new annual brand tradition
Oscar Mayer’s Wienie 500 wins Experiential Campaign of the Year at the 2026 Creativity Awards.
Brian Goldstein uses the medium to tell the message for Nike
Brian Goldstein of Wieden+Kennedy Portland is Media Planner of the Year at the 2026 Creativity Awards.
From Mountain Dew to woodland puppets, Walker proves its range
Walker is the Music & Sound Company of the Year at the 2026 Creativity Awards.
Work Editorial brings power to spots about everything from fighting childhood illness to reading a good book
Work Editorial wins Editorial Company of the Year at the 2026 Creativity Awards.
Steve Rogers brought his evocative storytelling to fresh formats in 2025
Steve Rogers of Revolver and Biscuit Filmworks is Director of the Year at the 2026 Creativity Awards.
Somesuch’s Seth Wilson produces hit Super Bowl ads and musicals
Seth Wilson, Somesuch’s managing director and executive producer, wins Executive Producer of the Year at the 2026 Creativity Awards.
Electric Theatre Collective transports viewers into other worlds
Electric Theatre Collective is VFX Production Company of the Year at the 2026 Creativity Awards.
Rethink used three letters to generate mattress sales for Ikea
Rethink wins in the Tiny But Mighty category for the 2026 Creativity Awards.
Xavier Blais powers Rethink’s standout year
Xavier Blais of Rethink is Creative Director of the Year at the 2026 Creativity Awards.
Vaseline vetted hundreds of petroleum jelly social media hacks
“Vaseline Verified” wins Social Campaign of the Year at Ad Age’s 2026 Creativity Awards.
Rami Dudin is a strategic chameleon that helps brands enter culture
Rami Dudin of Courage is the Strategic Planner of the Year at the 2026 Creativity Awards.
How Felix Richter is building a ‘polyphonic’ creative culture at Mother
Felix Richter of Mother is Chief Creative Officer of the Year at the 2026 Creativity Awards.
Australian broadcaster SBS bared all to shift its perception from old to bold
SBS’s “The Ad That Can Only Be Seen on SBS” is named Best Comedic Campaign at the 2026 Creativity Awards.
Martin Pagh Ludvigsen’s hits include a BMW AI ad and Doritos nostalgia
Martin Pagh Ludvigsen, Goodby Silverstein & Partners’ director of creative technology and AI, is Ad Age’s Creative Technologist of the Year at the 2026 Creativity Awards.
Patrick Marzullo is the mind behind Coinbase Creative Studio’s most ambitious work
Patrick Marzullo from Coinbase Creative Studio is the 2026 Ad Age Agency Head of Production of the Year.
Carlos Font Clos builds his edits around the emotional logic of storytelling
Carlos Font Clos of Cabin Edit is Editor of the Year at the 2026 Creativity Awards.
Creativity Awards Winners 2026
Ad Age’s 2026 Creativity Awards honor the industry’s most compelling work and the people who made the campaigns come to life.
How Innocean’s David Mesfin is fixing representation gaps in AI training data
David Mesfin of Innocean USA is Diversity & Inclusion Champion of the Year at the 2026 Creativity Awards.
Columbia Journalism Review deepfaked a series of deepfakes for the public good
“The PSAi” from Columbia Journalism Review is the winner of Best Use of AI in Ad Age’s 2026 Creativity Awards.