IAS Expands Brand Safety & Suitability Measurement to YouTube Audio Ads Campaigns

IAS AI-Driven Total Media Quality (TMQ) now brings independent, third-party brand safety & suitability measurement to YouTube Audio Ad campaigns Integral Ad Science (IAS) announced the expansion of its AI-driven Total Media Quality (TMQ) brand safety and suitability measurement to YouTube Audio Ads campaigns. This expansion provides advertisers with independent, third-party transparency for their audio […]