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11,838 articles covering the AdTech ecosystem
Belk introduces BeautySpace shop-in-shops to select stores
The collaboration will feature brands like IGK, Oak Essentials and Malin + Goetz in stores, with a broader assortment available online.
Amazon to apply 3.5% fuel and logistics surcharge on fulfillment
The increase, averaging 7 cents per unit for U.S. Fulfillment by Amazon services, comes as supply chains grapple with rising fuel costs tied to the Iran war.
The Weekly Closeout: Converse drags down Nike, Wacoal acquires Glamorise
The sneaker brand’s sales fell more than 30% in the latest quarter, and the deal with Glamorise is aimed at strengthening Wacoal’s U.S. position.
‘Captain Disillusion’ YouTube Star Alan Melikdjanian Sets First-Look Deal With Streamer Nebula; Scripted Sci-FI Series in the Works (EXCLUSIVE)
YouTube star Alan Melikdjanian, the creator behind the popular channel “Captain Disillusion,” has set a first-look deal with indie streaming service Nebula. Additionally, Melikdjanian’s existing back catalog will now be available for streaming on Nebula. Per Nebula, Melikdjanian’s first-look deal grants Nebula Studios, the production arm of the creator-built media company, the opportunity to bring […]
How MLB is leveraging automation and data to enhance fan messaging
The sports league has expanded its partnership with Adobe so individual clubs can create marketing that better matches how individual fans enjoy sports.
Go Figure: 3 big marketing numbers from March
From Instagram advertising to Papa John’s marketing investment, here are some important numbers marketers may have missed.
Google Core Update, Crawl Limits & Gemini Traffic Data – SEO Pulse via @sejournal, @MattGSouthern
Google's March core update is rolling out. Illyes explains Googlebot's crawling architecture, and Gemini referral traffic doubles. The post Google Core Update, Crawl Limits & Gemini Traffic Data – SEO Pulse appeared first on Search Engine Journal.
Why Agentic AI Shopping Feels Unnatural And May Not Threaten SEO via @sejournal, @martinibuster
Agentic AI shopping may not be good for SEO. But there's a reason why SEOs won't need to worry about it. The post Why Agentic AI Shopping Feels Unnatural And May Not Threaten SEO appeared first on Search Engine Journal.
Griffin’s - Life Needs a Biscuit - 60s
Biscuit brand charmingly captures New Zealand life with 24 docu-style ads
“Life Needs a Biscuit” features a set of observational short films from documentarian Florian Habicht.
Here Are the 2026 Q1 Morning Show Ratings
Today was also the top show for the week of March 23.
Ticker: ABC News Anchor Reportedly Exiting
CNN and ABC News lead the news outlets in Webby nominations.
Martech stacks are holding back sales and marketing teams
Technology is the biggest barrier to alignment, and most teams admit their stack still isn’t built to support shared goals or seamless execution. The post Martech stacks are holding back sales and marketing teams appeared first on MarTech.
What the fees customers hate reveal about your pricing strategy
Hidden costs and punitive fees are trust killers. Algorithm-driven revenue might help Q4, but it erodes long-term loyalty. Here is how to price for partnership. The post What the fees customers hate reveal about your pricing strategy appeared first on MarTech.
Data Privacy At The Kitchen Table
We open with insights from attending a duo of privacy conferences this week, the IAPP Global Summit and IAB Public Policy & Legal Summit, including one reason regulators are paying more attention to data privacy: Their constituents consider it a “kitchen table” issue. Then, we turn to the mash-up of retail media and sports, which is opening up new opportunities across media and ad tech. The post Data Privacy At The Kitchen Table appeared first on AdExchanger.
Mullenweg To Cloudflare: Keep WordPress Out Of Your Mouth via @sejournal, @martinibuster
Matt Mullenweg invokes Will Smith's Oscars slap in response to Cloudflare's boat that EmDash is a successor to WordPress. The post Mullenweg To Cloudflare: Keep WordPress Out Of Your Mouth appeared first on Search Engine Journal.
ChatGPT Ads: New Acquisition Channel Or Just Another Brand Tax? via @sejournal, @brookeosmundson
OpenAI is expanding ChatGPT Ads and launching self-serve access. Here’s what PPC managers should know before deciding whether it deserves real budget. The post ChatGPT Ads: New Acquisition Channel Or Just Another Brand Tax? appeared first on Search Engine Journal.
Your AI governance gap is bigger than you think
AI is already being used across your organization. Audit tools, set guardrails and reduce risk with a practical governance framework. The post Your AI governance gap is bigger than you think appeared first on MarTech.
Google Answers Why Some SEOs Split Their Sitemap Into Multiple Files via @sejournal, @martinibuster
Google's John Mueller answers question of whether splitting a sitemap is worth the extra work. The post Google Answers Why Some SEOs Split Their Sitemap Into Multiple Files appeared first on Search Engine Journal.
Not every brand needs to chase viral trends—‘Fruit Love Island’ proves it
On Ad Age Insider, Gillian Follett describes why the format for “Fruit Love Island” matters more than AI—and what brands should and shouldn’t copy.
Lessons from agency leaders who have launched their own conferences
Agency executives share tips for creating successful conferences.
Agency Brief—Terri & Sandy continues leadership revamp with Martin hire
This week, we’ve got an exclusive on Terri & Sandy’s C-suite hire, and we dive into Publicis Groupe’s continued push into sports.
Ad Age crossword puzzle—brands on purpose
Brands champion communities and social causes with purpose-led campaigns.
Ads of the Week: 12 Campaigns That Caught Our Eye, From KFC to Pringles
KFC, Pringles, McDonald's, e.l.f. Cosmetics, Verizon, and more make up this week's most notable ads.