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20,779 articles covering the AdTech ecosystem

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Top 5 Branded Videos of the Week: A case study in bonuses

'Tis the season for festive holiday beverages, and some of YouTube's biggest channels are raising their glasses. MrBeast led the way with an assortment of hot drinks on offer, while a handful of other sponsored videos depicted boozier methods for keeping warm. Each family is different, but if your folks like sharing cozy meals with each other during December, read on. Millions have already used these videos as inspiration for their seasonal recipes. Will you join the club? Visit Tubefilter for more great stories.

TubefilterAug 4, 2026Source
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AI Agents Making Conversational GBP Management Possible

Managing a single Google Business Profile well takes consistent effort. Managing dozens or hundreds of them well has traditionally taken a team, a lot of hours, and a tolerance for repetitive work that rarely gets easier or less time-consuming, no matter how much practice you put in. For multi-location businesses and the agencies that manage […] AI Agents Making Conversational GBP Management Possible first appeared on Street Fight.

Street FightAug 4, 2026Source
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What Top Stories Inside AI Overviews Means For Publishers And Brands In 2026 And Beyond via @sejournal, @gregjarboe

Most publishers think robots.txt keeps them out of AI Overviews. It doesn't. John Shehata's data shows what the wrong setting actually costs newsrooms. The post What Top Stories Inside AI Overviews Means For Publishers And Brands In 2026 And Beyond appeared first on Search Engine Journal.

Search Engine JournalAug 4, 2026Source
Adweek logo

ADWEEK and Empower Team Up To Launch ‘Agents of Change’ Award

ADWEEK has launched a new award: Agents of Change, presented by Empower, celebrating the people reshaping marketing, media, advertising, and tech through meaningful action.   In partnership with Empower, the industry […]

AdweekAug 4, 2026Source
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Cann’s Jake Bullock on Reimagining Social Drinking with THC

Building a THC beverage brand for mainstream audiences.

AdweekAug 4, 2026Source
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Heads-Up and Hands-Free: Snap’s Play Beyond the Smartphone

Chief business officer Ajit Mohan on the convergence of AR and conversational AI.

AdweekAug 4, 2026Source
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‘Whose Idea Was This Anyway?’

In over 30 years in consulting and senior marketing roles, I've sat through more planning off-sites than I care to remember, and while they rarely produce identical plans, they often produce remarkably similar topics.

AdweekAug 4, 2026Source
Digiday logo

People Inc. CEO: We’re not turning off Google crawlers yet

People Inc. won't cut off Google's AI crawlers yet, citing its continued dependence on Google search traffic even as referrals decline.

DigidayAug 4, 2026Source
Retail Dive logo

High-income shoppers drive revenue gains at Wayfair

Despite continued housing market uncertainty, the company’s upscale Perigold banner experienced growth, increasing by over 35% in Q2.

Retail DiveAug 4, 2026Source
Marketing Dive logo

Stanley introduces wisecracking toolbox character amid construction slowdown

“All Build. No Bull” shows off a reformulated product line aimed at small business construction workers and is set to run across five markets.

Marketing DiveAug 4, 2026Source
Ad Age logo

How to move from AI roadmap to AI results

Agencies should stop viewing AI as a costly investment and instead focus on its measurable returns.

Ad AgeAug 4, 2026Source
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First Round’s Nick Tran on Why Brands Should Build Culture, Not Chase It

To navigate change, try adopting an abundance mindset.

AdweekAug 4, 2026Source
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Marketing Vanguard at Cannes: AI Is Moving From Fear to Confidence ft. Lara Balazs of Adobe

How AI can augment human insight, empathy and brand visibility.

AdweekAug 4, 2026Source
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Walmart Closes Vibe.co Acquisition, Signaling a Big Push Into Ad-Supported Streaming to Compete With Amazon

The retailer reportedly paid $1.4 billion for the startup.

AdweekAug 4, 2026Source
Grocery Dive logo

Publix’s sales growth continues to slow

The grocer’s sales growth moderated for the fourth consecutive quarter following a high-single-digit increase a year ago.

Grocery DiveAug 4, 2026Source
Grocery Dive logo

PCC ends culinary education program

The cooking classes and kids’ camps ran for more than 40 years but have operated at a loss for some time, the co-op grocer’s CEO wrote.

Grocery DiveAug 4, 2026Source
Retail Dive logo

GameStop resorts to $1.4B debt swap to preserve cash

The retailer forged a private deal with its lenders to trade loans due in four to six years for shares of its Class A common stock.

Retail DiveAug 4, 2026Source
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Express nods to its Y2K heyday in campaign that unites fashion, music

Chief Marketing Officer Joe Berean discusses a fall effort featuring pop star Tinashe and NFL player Tee Higgins that iterates on the retailer’s “Dress to Express” platform.

Retail DiveAug 4, 2026Source
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As the holidays near, two-thirds of shoppers are using AI

Consumers are looking to AI this holiday season to sift through products and search for bargains, according to Attentive.

Retail DiveAug 4, 2026Source
Variety Digital logo

Young Hollywood Impact Report 2026: Inde Navarrette, Connor Storrie, Hudson Williams, Lamine Yamal, Olivia Dean and More Rising Showbiz Stars

The emerging talents on Variety’s Power of Young Hollywood Impact Report represent not just the present, but the future of entertainment. These actors, musicians, athletes and content creators are all between the ages of 18-28 and have had breakout years thanks to a special mixture of skill and luck. “I truly believe in the power […]

Variety DigitalAug 4, 2026Source
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Hollywood’s New Leaders: Class of 2026

Leadership can mean leveraging one success to create the next — and navigating hundreds of crucial steps in between. It can also mean being the best team player you can be, finding the right story, signing the right client, packaging the right product or developing the right promotional campaign. Variety’s annual New Leaders list celebrates […]

Variety DigitalAug 4, 2026Source
Marketing Dive logo

Coke asks busy Gen Z, millennials to log off for quality meal time

“The World Will Wait” includes an influencer component where partners will ask people to unplug and embrace bonding moments over food.

Marketing DiveAug 4, 2026Source
Search Engine Journal logo

Google Now Reports AI Search Impressions. Here’s How To Read Them via @sejournal, @cshel

Comparing which pages Google uses in AI answers against how they rank conventionally is where the new Search Console report earns its keep. The post Google Now Reports AI Search Impressions. Here’s How To Read Them appeared first on Search Engine Journal.

Search Engine JournalAug 4, 2026Source
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Report That Cloudflare AI Bot Blocking Prevents Googlebot From Indexing Sites via @sejournal, @martinibuster

Anecdotal report that blocking AI training bots with Cloudflare blocks Googlebot from indexing websites. The post Report That Cloudflare AI Bot Blocking Prevents Googlebot From Indexing Sites appeared first on Search Engine Journal.

Search Engine JournalAug 4, 2026Source