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20,389 articles covering the AdTech ecosystem
The Driverless Advertising Revolution; Walk A Mile In My Crocs
Driven Crazy Here’s a short list of futuristic sci-fi tropes: flying cars, robotaxis, a genuinely useful AI assistant. Wanna guess which one might actually happen soon? Nope, not the assistant. It’s robotaxis. What started as Waymo’s city-by-city driverless taxi tests has now hit critical mass – and the industry is running (driving?) headfirst into an […] The post The Driverless Advertising Revolution; Walk A Mile In My Crocs appeared first on AdExchanger.
Top 50 Most Viewed YouTube Channels Worldwide • Week Of 08/23/2026
Anaya Kandhal has repeated as the #1 channel in the Global Top 50. The Indian kidfluencer is closing in on 75 million subscribers, and after collecting 958.8 million weekly views, she has brought her lifetime YouTube total above 116 billion. Not bad for a five-year-old. Compared to little Anaya, there are plenty of grown-ups populating the Global Top 50 as well. Channels that broke into the ranking at the start of the Shorts era are still going strong, and the most resilient chart-toppers find ways to stay adaptable. Visit Tubefilter for more great stories.
Target apologizes and removes Halloween costume following accusations of racism
After pulling back from DEI commitments, Target is now facing backlash and boycotts over a Halloween costume criticized as racist.
Brands Must Earn Their Place in Sports Fandom: Vistar Media’s Lucy Markowitz
CANNES, France – Global sporting events offer brands a chance to reach massive audiences, but getting noticed can feel like trying to hail a taxi outside the stadium after the World Cup final. Lucy Markowitz, senior vice president and general manager of the Americas at Vistar Media, said marketers need to plan early, secure inventory […]
1 In 10 Webpages Shows Signs Of AI Authorship, Pew Reports via @sejournal, @MattGSouthern
Pew found AI authorship signs on 10% of sampled webpages and 35% of pages carrying a post-ChatGPT publication date. The post 1 In 10 Webpages Shows Signs Of AI Authorship, Pew Reports appeared first on Search Engine Journal.
Is there a total eclipse on new ideas in the industry?
McVitie's isn't the only brand in recent times to lean into nostalgia by bringing back an old campaign. But resurrected en masse, old ideas can start to look like stale thinking, even to a planner who helped bring the original concept to life.
Bumble, Coca-Cola, Red Bull and Magnum among brands at All Points East
AEG Global Partnerships brokered the deals.
Geely highlights hidden features in first campaign by Joint
The agency won the car brand's creative account earlier this year.
Maynards Bassetts puts Jelly Baby in peril with spiky lift
Ad created by VCCP.
Duke’s Mayonnaise conducts creative review among four finalists
The Sauer Brands-owned mayo label has been working with Familiar Creatures since 2021.
Why the Next Big Video Opportunity May Be Hiding in Plain Sight
AMENIA, NY – The display advertising ecosystem is massive, mature, and moves a lot of money. It also has a problem: most of what fills it doesn’t move. That gap between display’s scale and video’s impact is where one ad-tech company sees its opening. Its pitch: deliver HD-quality video that loads instantly within standard display […]
Why the Algorithmic Era Demands Creative Distinctiveness, Not Just Efficiency
When more than half of all media is purchased and optimized by algorithms, brands risk blending into what one agency leader calls a “sea of sameness” – the same signals, the same optimization targets, the same look. That convergence is forcing marketers to rethink the relationship between performance media and creative strategy. If the algorithm […]
Mastercard’s Nili Klenoff: One-Third of Consumers Would Let an Agent Spend $1,000 on Their Behalf, Even Without Asking First
As agentic commerce promises to further ease the friction that still hinders online shopping, earning consumers’ trust is the foundational factor that will determine greater adoption. Still, consumers’ embrace of agentic commerce may actually be moving faster than most marketers realize. A recent Mastercard survey found that 33% of consumers would already trust an AI […]
Walmart expands 30-minutes-or-less delivery as speed woos shoppers
Despite added charges for faster fulfillment, customers are flocking to the retailer's roster of quick delivery options, executives said.
CAA Launches Indie Game Acceleration Fund Frame1Games (EXCLUSIVE)
CAA has launched Frame1Games, a new venture to fund, accelerate and market independent video games. Per the agency, Frame1Games “pairs multi-million-dollar capital investment with a yearlong accelerator, giving developers mentorship from industry veterans and CAA executives and direct access to the partners and vendors needed to bring a game to market.” CAA’s Frame1Games intends to back several […]
Watch the newest commercials from Denny’s, Gorjana, CarShield and more
Iva Jovic stars in the latest from Gorjana.
Tariq Hassan Lands at Wendy’s to Recapture Its Quality Message
Hassan joins the QSR after leaving McDonald's in January 2025
Gummy Brands Fight It Out for Their Place on the Shelf
AG1, Grüns, and more are battling to make sure their squishy supplements are the ones consumers keep coming back to.
What a fuel price spike really does to the grocery basket
When gas skyrockets, shoppers turn cautious well before grocery costs actually move, writes Thomas Weinandy of Upside.
The Raley’s Companies to close more stores
The grocery company’s plans to shutter three name banner locations and a Nob Hill Foods follow the closures of three stores earlier this year.
Grocers need to pivot as Gen Z families enter the mainstream, report finds
Young parents tended to spread their grocery purchases among more retail channels than other consumers in 2025, according to an AlixPartners report.
Ann Taylor stages a comeback with Substack, fall fashion blitz
The brand’s first major integrated campaign in nearly a decade follows initiatives focused on fan community, such as an editorial newsletter.
Fragrance drives beauty sales as consumers seek ‘emotional and functional value’
Prestige and mass beauty retail sales were up in the U.S. in the first half of the year, underscoring the resilience of the category, according to Circana.
Walmart communications chief to depart after 3 years
Allyson Park’s tenure was marked by intense change at the retail giant, including the departure of longtime CEO Doug McMillon.