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NumberEight, the leading ID-less audience intelligence company, has partnered with SoundCast, a leading audio monetisation platform connecting premium international podcast publishers across Europe and the US with global advertisers.  As part of its continued investment in data-driven audio solutions, SoundCast is [...] The post NumberEight & SoundCast Partner to Power Smarter, Privacy-First Podcast Advertising Across Europe appeared first on ExchangeWire.com.

The partnership between ChatGPT and Criteo brings down the cost of entry for advertisers, and hints at more automation to come.

Celebrating the 2026 Leading Women Dominican Republic honorees.

CMO Dave Cohen discusses the protein boom in the beverage aisle and SkyPop's marketing gameplan.

Renee Lopes Halvorsen on how she landed the CMO job at Marine Layer and why career flexibility helped.

Until now, DraftKings has mostly relied on its in-house agency for big brand campaigns.

Get step-by-step guidance to enter the new categories in the 2026 Ad Age Small Agency Awards, including eligibility, deadlines and an entry checklist.

How a creative double standard is holding back the TV ecosystem.

The founder of them and former Out Magazine editor joins the publisher amid its push for a broader editorial revival.

Bazini tells ADWEEK he's leaving to write a series of books and focus on mentoring

Recognition marks the fourth consecutive time the company has been positioned as a Leader. Press Ganey Forsta, a leader in experience measurement, data analytics, and insights, announced its recognition as a Leader in the 2026 Gartner® Magic Quadrant™ for Voice of the Customer (VoC) Platforms. This marks the company’s fourth consecutive time being named a […]

Hightouch, the leader in data and AI for marketing, announced the expansion of its Australian and New Zealand (ANZ) operations with the appointment of Aidan Lynch as Country Manager. The move reflects increased investment in the region following sustained organic growth and rising demand from APJ organisations modernising their marketing and data infrastructure. Building on […]

New Five9 Fusion Partner Program brings together a growing ecosystem of product integrations and third-party technologies for the next-generation of connected and intelligent customer experiences Five9 , provider of the Intelligent CX Platform, launched the evolution of Five9 Fusion, with a new partner program that brings together an evolving CX orchestration ecosystem that spans product […]

Quantifying LLM Reliability Across Risk Scenarios for Trustworthy Enterprise AI Appier announced new research advancing the reliability of Agentic AI systems. To expand the impact of its research and development efforts, Appier’s AI research team continues to focus on frontier topics in Agentic AI and Large Language Models (LLMs), exploring forward-looking technical challenges that push […]

Over 100 CEOs convene in Palm Springs as Liminal introduces Team Spaces, Insights Agent, Target Account Lists, and Coach AI Liminal, the actionable intelligence company, unveiled four major product releases at its annual CEO Summit, the company’s flagship event bringing together more than 100 CEOs and senior leaders from across identity, fraud, and cybersecurity. Andrew Bowden, […]

Google’s reversal on third-party cookie deprecation might look like breathing room for adtech. In reality, it only delays one element of a much larger structural shift, one that reflects changes in consumer trust, corporate transparency, and government oversight. This year alone, European regulators have fined Google and Meta hundreds of millions of dollars for data […]

ProMobi Technologies announced that Scalefusion, its leading unified endpoint management solution, has introduced Programmable Custom Properties (PCP).  IT teams can now automate custom property updates through script execution on Windows, macOS, and Linux devices. Custom properties are data fields IT teams use to track specific device and user fields, like which department a device belongs […]

Elite Site Optimizer (ESO), a leader in enterprise digital governance, today announced a breakthrough expansion of its platform: Specific Generative AI modules engineered to solve the “Visibility Gap” created by AI-powered search engines. By merging Global Digital Accessibility Compliance with Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO), ESO is the first platform to help brands […]

The leading real-time customer data platform expands access to its highest-impact capabilities, enabling marketing teams to validate performance before expanding their investment Rokt mParticle, the leading hybrid customer data platform (CDP) for global enterprises, announced it is broadening access to Match Boost and Composable Audiences for all customers. Marketing teams can now activate both capabilities […]

Santa Monica-based marketing agency Hawke Media has achieved 2026 Premier Partner status in the Google Partners program, recognizing the company as a top Google partner among the highest-performing agencies managing Google Ads campaigns. Hawke Media’s team of experts provides full-funnel, data-driven marketing strategy and execution across paid search, paid social, media buying, email and SMS marketing, conversion […]

Stonegate Group, the UK’s largest pub operator with over 4,500 venues, has appointed Fifty as its strategic media partner to lead all media strategy and buying across its portfolio, including Slug & Lettuce, Popworld, Be At One, and Craft Union. With [...] The post Stonegate Group Appoints Fifty as Strategic Media Partner Ahead of World Cup appeared first on ExchangeWire.com.

Today’s digest looks at Anthropic’s decision to sue the US Defence Department, Meta being told by its Oversight Board that deepfake moderation is falling short and failing to handle the spread of misinformation, as well as a new addition to [...] The post Digest: Anthropic Sues US Defence Department; Meta’s Deepfake Moderation Falling Short; Barb Adds Pre-Campaign Functionality  appeared first on ExchangeWire.com.

“Heated Rivalry,” Jonathan Bailey, Lady Gaga and Cynthia Erivo were among the winners at the 14th annual LGBTQ Queerties Awards on Tuesday night in Los Angeles. “Heated Rivalry” was named best TV Drama. Bailey received the Badass award, considered the top honor of the ceremony. Gaga’s “Abracadabra” was named best anthem while Erivo nabbed two […]

Discover the new approach to link building that prioritizes brand legitimacy and digital PR over traditional methods. The post Old Link Building vs. AI Search: How to Earn Top-Tier Media Placements Now appeared first on Search Engine Journal.