Skip to content

News

16,339 articles covering the AdTech ecosystem

AdExchanger logo

Meta’s Slop Problem; What’s A Media Buyer To Do?

In AI We Trust … ? Early AI image generators drew consumer backlash for obvious mistakes, such as spitting out garbled text or people with three nostrils. Turns out today’s AI creative products are not all passing the sniff test, either.  Meta is drawing the ire of advertisers for pushing AI tools despite their clear […] The post Meta’s Slop Problem; What’s A Media Buyer To Do? appeared first on AdExchanger.

AdExchangerJul 14, 2026Source
Search Engine Journal logo

Google’s Marvin Clarifies AI Search and Qualified Future Conversions via @sejournal, @brookeosmundson

Google's Ginny Marvin explains AI Search eligibility, Qualified Future Conversions, and Creator Partnerships, adding context to key Google Marketing Live announcements. The post Google’s Marvin Clarifies AI Search and Qualified Future Conversions appeared first on Search Engine Journal.

Search Engine JournalJul 13, 2026Source
Ad Age logo

WPP plans to cut hundreds more jobs this year as its restructuring continues

Some employees were informed today of their roles being affected at WPP agencies including VML.

Ad AgeJul 13, 2026Source
Ad Age logo

Lay's - The Most Epic Watch Party - 1m16s

Ad AgeJul 13, 2026Source
Ad Age logo

Lay's The Invitation - 30s

Ad AgeJul 13, 2026Source
Ad Age logo

Doritos F1 Crunch Prix - 1m

Ad AgeJul 13, 2026Source
AdExchanger logo

How PayPal Ads Proves Retail Media ROI With Cross-Merchant Data | Cannes 2026

Every retail media network claims its data is different. PayPal Ads actually has a structural reason to back that up. AdExchanger Editorial Director Sarah Sluis sat down with Mark Grether, SVP and GM of PayPal Ads, to talk about what it means to sit horizontally across 25 billion transactions, 400 million accounts, and 30 million […] The post How PayPal Ads Proves Retail Media ROI With Cross-Merchant Data | Cannes 2026 appeared first on AdExchanger.

AdExchangerJul 13, 2026Source
StreamTV Insider logo

StreamTV Denver 2026: Executive Insights Shaping Streaming

StreamTV Denver 2026: Executive Insights Shaping Streaming swheeler Mon, 07/13/2026 - 15:00

StreamTV InsiderJul 13, 2026Source
Beet.TV logo

Why Membership Changes Retail Media: Sam’s Club Connect’s Harvey Ma

CANNES, France — Retail media companies spend a lot of time talking about transactions. Harvey Ma would rather talk about relationships. The vice president and general manager of Sam’s Club Connect used his appearance at the Cannes Lions International Festival of Creativity to explain why Sam’s Club’s retail media business recently rebranded from Sam’s Club […]

Beet.TVJul 13, 2026Source
Beet.TV logo

Checkout Is the New Click: Fluent’s PJ Triboletti on Why the POS Screen Is Commerce Media’s Next Frontier

CANNES, France – What’s the most valuable moment in retail? Increasingly, some think it’s the split second after they’ve decided to buy something and are standing at the register. That’s why some in commerce media are making the argument for embedding media directly into the point-of-sale experience, tied to loyalty data and capable of tracking […]

Beet.TVJul 13, 2026Source
Retail Dive logo

Men’s Wearhouse owner files for IPO, plots 500 new stores

Tailored Brands shuttered more than 400 locations in 2020 but is ready to replace them, starting with 20 this year and even more in 2027.

Retail DiveJul 13, 2026Source
Variety Digital logo

Rhett & Link’s Mythical Promotes Jacob Moncrief to President

Mythical, the entertainment company founded by top YouTube creators and talk-show hosts Rhett McLaughlin and Link Neal, promoted Jacob Moncrief to president, overseeing all aspects of the business. Moncrief, who most recently served as chief operating officer, will lead the Mythical business as the company continues to expand across content, commerce, partnerships and distribution. He […]

Variety DigitalJul 13, 2026Source
Variety Digital logo

NowThis Hires Georgie Guinane as Head of L.A. Studio

NowThis, the digital-first and social news outlet that targets Gen Z audiences, has hired producer Georgie Guinane as head of studio, L.A. In the new role, Guinane will lead NowThis’ Los Angeles studio, in charge of the company’s slate of original digital series. She reports directly to editor in chief Michael Vito Valentino. Guinane joins […]

Variety DigitalJul 13, 2026Source
Search Engine Journal logo

ChatGPT Access Tied To 9% Drop In Traditional Search via @sejournal, @MattGSouthern

A new research paper compares how often ChatGPT and Google send people to websites, and what wider ChatGPT access did to search. The post ChatGPT Access Tied To 9% Drop In Traditional Search appeared first on Search Engine Journal.

Search Engine JournalJul 13, 2026Source
Campaign logo

World Cup: 18 million watch England’s 2-1 victory against Norway

Viewing figures grow ahead of final on Sunday.

CampaignJul 13, 2026Source
Campaign logo

Back Market vouches for quality by 'swearing on our mum's life'

The campaign was created by Mother.

CampaignJul 13, 2026Source
Campaign logo

Havas chief: Agency sector is now ‘in a good place’ as perceptions have ‘flipped’

Yannick Bolloré said clients and investors have fresh appreciation for value of agencies, and he also discussed why his family has taken majority control of French agency group.

CampaignJul 13, 2026Source
Ad Age logo

Watch the newest commercials from Domino’s, Whoop, Nike and more

Domino’s continues to hype its “Best Deal Ever” promotion.

Ad AgeJul 13, 2026Source
Adweek logo

The Trade Desk Taps Ex-Google and LinkedIn Ad Exec Penry Price for Board Appointment

Price's appointment comes after a string of board and C-suite departures at the adtech company.

AdweekJul 13, 2026Source
Adweek logo

MLS Is Ready for Its Through Pass From the World Cup

MLS CMO Radhika Duggal says the league is launching the largest coordinated marketing campaign in its history.

AdweekJul 13, 2026Source
Grocery Dive logo

Northeast grocer taps into social media driven candy trend

DeCicco & Sons, which is making Swedish pick-and-mix candy available through a pilot with sweets maker CandyKing, says it is the first U.S. supermarket operator to embrace the concept.

Grocery DiveJul 13, 2026Source
Retail Dive logo

Walmart inks nuclear energy deal to power Illinois warehouse

The deal marks Walmart’s first nuclear power purchase agreement and is “among the first of its kind between a large retailer and a nuclear energy facility in the United States.”

Retail DiveJul 13, 2026Source
Retail Dive logo

Retailers stock up ahead of expected tariff changes

Import volume at major ports is surging as companies look to avoid a new tranche of tariffs, per a report from the NRF and Hackett Associates.

Retail DiveJul 13, 2026Source
Marketing Dive logo

M+C Saatchi NA launches entertainment arm as branded content booms

Jen Bacchus, a former WME executive, is leading the specialized offering that aims to help clients drive deeper cultural relevance.

Marketing DiveJul 13, 2026Source