News

Craig Inglis joins The Entertainer owner as group chief customer officer

Inglis departed Merlin Entertainments last year.

Clash of Clans x WWE - Search Party - 65s

Clash of Clans x WWE - Odds - 44s

Watch the newest commercials from Infiniti, CB2, Peacock and more

Infiniti shows off the QX80.

Pasty Man - The 90-Year-Old Butt Theory - 30s

Retail Media Can Build Brands—Including Ways Other Media Can’t

Not only is retail media capable of brand-building, in the future the smartest advertisers will depend on it.

Yodeck Launches AI Agent for Digital Signage Management

New MCP-Powered tool helps content and marketing, IT administrators, and multi-location operators manage everyday digital signage tasks faster and more easily Yodeck, the Intelligent Digital Signage Platform™ used by over 65,000 customers globally, announced the Yodeck AI Agent, a new way to manage digital signage through AI assistants including ChatGPT, Claude, Cursor, VS Code, Windsurf […]

Trifecta Technologies Expands AI Capabilities with Anthropic Partnership and Claude Services

Leading Salesforce partner Trifecta Technologies expands its AI portfolio with Anthropic services to help organizations deploy Claude, modernize workflows, and turn AI opportunities into measurable business outcomes. Trifecta Technologies, a top-rated Salesforce partner, has announced the expansion of its service offerings through its partnership with Anthropic, a leading AI safety and research company. As organizations […]

Amazon’s ad auction surcharges secretly bilked brands of billions, FTC alleges

Internal documents indicate Amazon knew its practices could damage advertiser trust, but Amazon says the FTC doesn’t understand the business.

The UPS Store enlists first brand character to support franchisees

Blu, a friendly woman wearing a blue UPS polo, is one piece of a multiyear campaign that spans digital, TV, social and print channels.

Google Details Who Can License Its Search Data In Europe via @sejournal, @MattGSouthern

Google published eligibility rules, samples, and key dates for licensing ranking, query, click, and view data from EEA Search under the EU's Digital Markets Act. The post Google Details Who Can License Its Search Data In Europe appeared first on Search Engine Journal.

Neela Montgomery on How Health Trends Are Changing Consumer Behavior

Looking beyond the immediate impact to really understand a trend's influence.

Playing the Long Game: CarMax on Turning Fandom Into Brand Loyalty

CMO Sarah Lane on committing to transparency, investing in women’s sports, and putting fans first.

Erewhon opens first location outside Los Angeles County

The luxury grocer recently opened a store in Thousand Oaks, California, as it looks to expand its geographic reach.

Younger shoppers are driving private label adoption, report finds

Gen Z and millennials have played a key role in store brand sales growing faster than name brands, according to Spins.

8 top grocery executive changes in August

Albertsons brought on a chief marketing officer, while Trader Joe’s appointed a new head of tech.

The Home Depot extends AI assistance in local stores

The retailer expanded its AI shopping assistant, Magic Apron, to include localized store knowledge to help customers quickly find items, ask product-specific questions and get project advice.

Amazon’s ad auction surcharges secretly bilked brands of billions, FTC alleges

Internal documents indicate Amazon knew its practices could damage advertiser trust, but Amazon says the FTC doesn’t understand the business.

Dollar Shave Club acquires body care brand Truly Beauty

Financial terms of the deal were not disclosed, but both brands will retain their distinct identities as Truly Beauty markets to a different customer base.

Kohl’s names Walmart fashion alum as chief merchant

Ryan Waymire, who has also had merchandising roles at Wayfair, FabFitFun, Amazon and Target, will replace Nick Jones.

HBO Max to Revamp Harry Potter Film Rewatch Podcast Into Companion Series for New TV Show (EXCLUSIVE)

HBO Max is ending its Harry Potter film rewatch podcast and turning it into a companion program for the upcoming HBO TV series adaptation of J.K. Rowling’s work. The podcast, currently titled “Harry Potter: The Official Film Podcast,” is being rebranded into “Harry Potter: The Official Series Podcast” beginning Tuesday. The show will continue to […]

Week in Charts: How ESOV Moves Market Share, Amazon’s Alleged $20 Billion From Manipulating Ad Auctions, and Influencer-Led TV Series Are on the Rise

In this week's Week in Charts, how ESOV moves market share, Amazon's alleged $20 billion in takings from manipulating ad auctions, and influencer-led TV series are on the rise. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week   Number of the Week Read More

Silverpush Partners with Happydemics to Measure Contextual Advertising Against Brand Performance

Silverpush, the contextual intelligence company, has announced a new partnership with independent brand lift measurement platform Happydemics to prove the effectiveness of contextual advertising campaigns on brand growth. Silverpush uses AI to understand video content across YouTube, social, CTV, and OLV channels to [...] The post Silverpush Partners with Happydemics to Measure Contextual Advertising Against Brand Performance appeared first on ExchangeWire.com.

Locala Introduces Adaptive Advertising, Setting the Foundation for Its Next Phase of Growth

Locala, today (1st September, 2026) announced the global launch of Adaptive Advertising, a new framework designed to connect changing market realities with media strategy and execution. The approach builds on Locala’s expertise in understanding how brands perform differently across markets, combining [...] The post Locala Introduces Adaptive Advertising, Setting the Foundation for Its Next Phase of Growth appeared first on ExchangeWire.com.