News

BMW revs up social media review

A decision is expected in autumn, the automotive brand confirmed to Campaign.

Chaka Sobhani, Richard Brim, Felix Richter and Lynsey Atkin join Big Awards judging panel

Deadline for the awards is Thursday 6 August.

Dairylea Dunkers become the key to freedom in a campaign by VCCP

The work is part of the brand's "Set them free with Dairylea" platform.

I Made This: an AI platform that matches poems to a person's mood

Gravity Road's co-founder, Mark Eaves, on Ode, the AI poetry companion built with Microsoft AI and The Poetry Pharmacy creator William Sieghart, and the two years he spent waiting for voice technology to catch up with the idea.

Sky Media MD Karen Eccles departs

Karen Eccles' departure was announced in a memo to partners today.

Week in Charts: ITV’s Chris Kennedy on Premium Targeting, Drama Underpins UK SVOD Growth, and Brands Underinvest in TV

In this week's Week in Charts, ITV's Chris Kennedy on premium targeting, drama underpins UK SVOD growth, and brands underinvest in TV. To have Week in Charts delivered to your inbox, you can sign up to the newsletter here. Quote of the Week   Number of the Week   Charts of the Week Drama "Underpins Read More

Snickers - Eulogy - 15s

Ross Dress for Less - Summer’s Over - 90s

Customers don’t hate AI. They hate self-serving AI.

Every AI investment should make it easier for customers to accomplish what they came to do. Here's how to evaluate whether it does. The post Customers don’t hate AI. They hate self-serving AI. appeared first on MarTech.

AI is reshaping marketing teams from the inside

AI's biggest impact isn't content creation. It's breaking down silos, changing roles, and creating more integrated marketing organizations. The post AI is reshaping marketing teams from the inside appeared first on MarTech.

Acceldata Brings AI Observability to Its xLake Data Platform

Organizations now have a way to govern data that fuels their agents Acceldata, the market leader in agentic data management, announced AI Observability, a solution that brings observability for LLM and agentic AI applications to Acceldata’s xLake Data & AI Platform. AI reliability now turns on reach. Acceldata governs and traces AI across a hybrid […]

Thunder Signs Strategic Collaboration Agreement with Amazon Web Services to Deliver AI-Powered Contact Center Solutions

Thunder, a member of the AWS Partner Network and a leading Amazon Connect delivery Partner, announced a strategic collaboration agreement (SCA) with Amazon Web Services (AWS) to help organizations accelerate the deployment of scalable, AI-powered customer experience solutions. Thunder and Amazon Connect Customer help Ansira provide 24/7 support across 50+ brands Through this agreement, Thunder […]

Paid Search Absorbed Organic’s Collapse – Then Q2 Slowed Down via @sejournal, @brookeosmundson

Google paid search growth slowed in Q2 2026. See what tougher comparisons and shifting ad spend mean for PPC budgets and H2 planning. The post Paid Search Absorbed Organic’s Collapse – Then Q2 Slowed Down appeared first on Search Engine Journal.

Lemonade’s ‘Slow Sign’ salutes the 10% of Texans who drive the speed limit

Cash Studios developed the traveling sign, which turns on only for safe drivers—and ignores the rest.

Lemonade - The Slow Sign - 1m46s

TBWA refreshes global visual identity, emphasizing the human touch

The redesign introduces new typography, colors and graphics while giving local agencies room to shape the system.

AI can knock on the door. Your CRM marketing platform is still the house. by Optimove

AI assistants like ChatGPT and Claude can now plug straight into your marketing systems. That connection is powerful. But it doesn't replace the platform behind it. It depends on it. The post AI can knock on the door. Your CRM marketing platform is still the house. appeared first on MarTech.

Newton Research’s New Agentic Layer Can (Kinda) Predict The Future

Think of causal modeling like scientifically-backed fortune telling. It looks at whatever data is available and uses that to predict what’s going to happen next. It’s casual modeling that’s at the core of AI ad analytics platform Newton Research’s new agentic layer, called Unlimited Analytics. Launched on Tuesday, Unlimited Analytics contains a host of agents […] The post Newton Research’s New Agentic Layer Can (Kinda) Predict The Future appeared first on AdExchanger.

Spotify Notches 300 Million Premium Subscribers

Spotify’s Premium customers grew to 300 million in the second quarter of 2026, after the music streamer gained 7 million paying subscribers, exceeding its previous guidance. Total monthly active users, including those on the free, ad-supported tier, stood at 777 million as of the end of Q2. That slightly undershot previous guidance of 778 million, […]

Vote for the best campaign of July 2026

Travel, tech, food, fashion and finance all got fresh creative spins over the past month.

Conscious Minds’ Ashley Richardson-George on building better strategy

Strategists who “ask the why and hone their pattern recognition are becoming more and more valuable,” according to Conscious Minds' Head of Strategy Ashley Richardson-George.

Retail and restaurant brands winning the most repeat purchases—Ad Age Brand Loyalty Tracker

Amazon and McDonald’s headline the latest Ad Age Brand Loyalty Tracker as purchase frequency and spending shift across major restaurant and retail brands.

ADWEEK’s 2026 Media Plan of the Year: Outstanding Strategies for Changing the Conversation

Media strategies as good as the ideas they support.

ADWEEK’s 2026 Tech Stack Awards: Because Data Is Only as Good as Marketers’ Ability to Act On It

The marketing technology driving proven revenue impact in advertising and media.