Weekly Reports Archive
231 AI-generated trend summaries — browse by week.
2026
Publisher Diversification & Upfront Season Dominate May 15-16
Measurement & AI Drive AdTech Conversation
AI and Tech Competency Become Non-Negotiable for Marketing Leadership
Creator Economy & AI Dominate; Industry Leadership Shifts
Agency Reshuffles & Ad Networks Resurge
Agentic Media Buying, Platform Frustrations, and the Retail Media Reckoning: AdTech's Big Week
Retail Media Networks Dominate Discourse as Industry Grapples with Consolidation
Regulatory Pressure and AI Reshape Targeting as Platforms Pivot to Conversations
Upfronts, Identity Shifts, and The Trade Desk's Leadership Shake-Up
Identity Infrastructure Gaps and Publisher Revenue Diversification Drive May 6-7 Agenda
CTV Supply Dynamics & AI Talent Shifts Dominate May 5-6
Media Consolidation & AI Search Visibility Shape Today's AdTech Agenda
AI Middlemen, Programmatic Power Struggles, and the Blurring of Search, Social, and Retail Media
Identity & Attention Take Center Stage as AdTech Fundamentals Shift
Google Shifts SEO & Developer Strategy Toward AI-First Approach
AI's Growing Role in Publisher Revenue & Content Discovery
Geopolitical Uncertainty & AI Search Reshape Ad Strategy
M&A Momentum & AI Efficiency Drive AdTech Consolidation
CTV Expansion & AI Search Dominance Shape AdTech Agenda
CTV Ambitions, AI Ad Pilots, and the Synthetic Data Frontier: AdTech's Defining Week
231 weekly reports