Weekly Reports Archive
8 AI-generated trend summaries featuring Performance Marketing — browse by week.
2026
The Trade Desk Cuts Deep, Google's Divestiture Dies, and AdTech's Data Layer Gets a Reckoning
AI Costs, Consolidation, and Creator Commerce: AdTech Navigates a Maturing Landscape
Gaming Meets Streaming, AI Reshapes Publisher Monetization, and Privacy Tightens: AdTech's Busy Week
Agentic Ad Tech, Agency Consolidation, and the AI Reshaping of Media Buying
Privacy Crackdowns, Creator Economy Deals, and the Attribution API Moment: AdTech's Busy Mid-Summer
Cannes Hangover, Agentic Rebuilds, and Walmart's $1.4B CTV Bet: AdTech's Defining Week
Agentic Ambitions, Incrementality Reckoning, and the Performance Marketing Backlash
AI Middlemen, Programmatic Power Struggles, and the Blurring of Search, Social, and Retail Media