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CTV Expansion & AI Search Dominance Shape AdTech Agenda | ATDb

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CTV Expansion & AI Search Dominance Shape AdTech Agenda

Apr 27 — Apr 28, 2026

Meta and Pinterest are aggressively moving into CTV advertising, signaling a major platform shift toward connected TV, while AI-powered search benchmarking and transparency concerns dominate industry conversations at Miami's ad tech conference.

Category Spotlights

Connected TV & Platform Expansion

2 changes

Meta and Pinterest's CTV push represents a critical shift as major platforms compete for premium video ad spend traditionally dominated by specialized players.

Mentioned:MetaPinterestCTV Advertising

Sources:

Meta Makes Moves Into CTV Advertising

AI Search & Performance Benchmarking

3 changes

AI search tools are becoming essential for competitive benchmarking, with Google and Bing advancing conversational search and citation transparency features.

Mentioned:GoogleBingAI SearchDebugBear

Sources:

AI Search Success: How To Benchmark Website Performance In Your Industry

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