Companies

Wurl is a leading streaming network and CTV advertising platform that connects content publishers with advertisers through data-driven distribution and monetization solutions.

Wyng is a zero-party data platform that helps brands collect customer preferences and consent through interactive experiences like quizzes, surveys, and preference centers.

Wyzowl is a video production and animation agency specializing in explainer videos, product demos, and marketing content for businesses.

X (formerly Twitter) is a global social media and advertising platform owned by Elon Musk's X Corp, offering brands powerful audience targeting and real-time engagement at massive scale.

X (formerly Twitter) is a global social media and advertising platform that enables real-time public conversation, offering brands powerful tools to reach highly engaged audiences through targeted advertising.

X-Mode was a location intelligence company that collected and sold precise geolocation data from mobile devices until its shutdown following privacy concerns.

xAI Ads is the advertising platform built on Elon Musk's xAI ecosystem, enabling brands to reach audiences through Grok and X (formerly Twitter) integrations.

A comprehensive advertising technology platform offering programmatic buying, selling, and data management solutions for premium digital advertising.

Xaxis is GroupM's programmatic advertising platform and outcome media specialist, providing data-driven digital media buying and optimization services globally.

Comcast Cable's consumer-facing brand for residential broadband, video, mobile, and home security. Source of household viewership/ACR data feeding Effectv/CAMS targeting.

Xiaohongshu Ads is the advertising platform for Xiaohongshu (Little Red Book), China's leading lifestyle and social commerce platform combining content sharing with e-commerce.

Xiaomi is a Chinese multinational technology company that designs, develops, and sells smartphones, mobile apps, and related consumer electronics. It is one of the world's largest smartphone manufacturers and has expanded into various other product categories, including smart home devices, laptops, and wearables.

Xplenty was a cloud-based data integration and ETL platform that enabled businesses to build data pipelines without coding, later acquired by Integrate.io in 2021.

Xumo is a free ad-supported streaming TV (FAST) platform offering live and on-demand content across multiple devices.

YouTube and creator-focused marketing agency based in Mountain View, California. Acquired by S4 Capital and merged into Media.Monks in 2022. Media.Monks rebranded to Monks in July 2024. Historical brand: search now resolves to Monks.

Global digital media and advertising technology company operating one of the world's largest native advertising platforms and demand-side platforms (DSP).

Yahoo's advertising platform offering display, native, search, and video advertising solutions across Yahoo's owned and operated properties and partner networks.

Direct path from Yahoo DSP to premium publisher inventory bypassing SSP. Launched 2023, scaled 2024 — by Q3 2024 82% of Yahoo DSP advertisers had used Backstage. Premium publisher partners: DIRECTV, LG Ad Solutions, TelevisaUnivision, Warner Bros Discovery.

Yahoo's identity solution for the cookieless era. People-based identity graph derived from Yahoo's 900M+ logged-in users. Used by advertisers and publishers to maintain audience targeting and measurement post-third-party-cookie deprecation.

Publishing platform giving influencers ad-revenue share. Launched March 2024; 135 creators by July 2025.

Yahoo's demand-side platform (DSP) that enables advertisers and agencies to programmatically buy display, video, native, and connected TV advertising across premium inventory.

Yahoo's financial news and data destination. One of Yahoo's most monetizable consumer surfaces post-Apollo acquisition. Significant display + native ad inventory plus Yahoo Finance Plus subscription tier.

Yahoo's unified native and search advertising platform that sunset in April 2023, with its capabilities redistributed to Yahoo Native (via Taboola) and Microsoft Advertising.

Yahoo Japan (now LY Corporation) is Japan's leading internet services company operating a major digital advertising platform, search engine, e-commerce, and portal services.