Companies
3,611 companies in the AdTech ecosystem
Unity AR
AR/VR Development Platform & Mobile Advertising
Unity AR refers to Unity Technologies' augmented reality development platform and tools, part of the broader Unity real-time 3D development ecosystem.
Unity Catalog
Data Governance & Catalog
Databricks's governance + lineage catalog. Open-sourced June 2024. Direct competitor to Snowflake's Apache Polaris.
Unity Technologies
Mobile Advertising, Game Engine & Developer Platform, Ad Monetization
Unity Technologies is a leading global platform provider for creating and operating interactive, real-time 3D content across multiple industries. Best known for its Unity game engine, the company has evolved into a comprehensive ecosystem serving game developers, automotive designers, architects, filmmakers, and other creators. Through strategic acquisitions including ironSource, Unity has expanded its capabilities to include advertising monetization, user acquisition, and analytics solutions...
Universal Ads
Connected TV & Streaming Advertising
Cross-publisher TV ad-buying platform launched Q1 2025 by Comcast Advertising on FreeWheel infrastructure. Launch partners include NBCUniversal, Fox, Paramount, Roku, Warner Bros. Discovery, A+E, AMC Networks, DIRECTV, TelevisaUnivision, Xumo. Self-service Universal Ads Manager targets SME advertisers.
Unmetric
AcquiredSocial Media Analytics & Intelligence
Unmetric was a social media intelligence platform that benchmarked brand performance across social channels, acquired by Cision in 2019.
Unreal Engine
Creative Technology/3D Content Creation Platform
A real-time 3D creation platform developed by Epic Games, widely used for game development, film production, architecture, and interactive experiences.
Unruly
Video Advertising Technology
A video advertising technology platform specializing in emotional targeting and programmatic video advertising, now operating as a subsidiary of Tremor International.
Unsplash
Content Marketing & Creative Asset Technology
Unsplash is the world's leading platform for freely usable, high-quality photography, offering a massive library of contributor-submitted images under a permissive license.
Upfluence
Influencer Marketing Technology
Upfluence is an AdTech platform that helps brands and agencies discover, manage, and measure influencer marketing campaigns.
Upland Localytics
Mobile Marketing Automation & Analytics
Upland Localytics is a mobile engagement and analytics platform that helps brands deliver personalized push notifications, in-app messaging, and customer insights to drive retention and revenue.
Uplift
AcquiredFinancial Technology (Not AdTech)
Uplift was a buy now, pay later (BNPL) fintech company that provided point-of-sale financing for travel purchases, not an AdTech company.
Uploadcare
Content Infrastructure / Media Management
Uploader
Marketing Technology - Influencer Marketing Management
Uploader is a comprehensive creator management and campaign automation platform that serves as essential infrastructure for brands and agencies executing influencer marketing at scale. The platform consolidates the entire influencer marketing lifecycle into a centralized operational hub, encompassing creator discovery, relationship management, contract execution, content approval workflows, payment processing, and performance analytics across major social platforms including Instagram, TikTok...
UpToDate
Healthcare Information Technology
UpToDate is a clinical decision support resource providing evidence-based medical information to healthcare professionals at the point of care.
Upwork
Freelance Marketplace / Gig Economy Platform / Human Capital Management
Upwork is a leading global freelancing platform that connects businesses with independent professionals across a wide range of disciplines including software development, design, writing, marketing, customer service, and administrative support. The platform operates as a two-sided marketplace, facilitating millions of work relationships annually by providing tools for job posting, talent discovery, contract management, time tracking, and secure payment processing. With a robust vetting system...
Urban Airship
AcquiredMobile Marketing Technology
Mobile engagement and customer experience platform providing push notifications, in-app messaging, and mobile marketing automation solutions.
URX
MergedMobile Advertising & Deep Linking
Mobile deep-linking startup acquired by Pinterest 2016. Tech integrated into Pinterest mobile app discovery features.
USA Network
Television Broadcasting & Premium Video Advertising
American basic cable channel and entertainment brand; flagship of Versant's network portfolio post Jan 2 2026 spinoff. Ad inventory sold under NBCU One Platform through 2026/27 upfront cycles per May 2025 commercial service agreement.
Usabilla
AcquiredCustomer Experience & Voice of Customer
Usabilla is a customer feedback and Voice of Customer (VoC) platform that helps enterprises collect, analyze, and act on user feedback across digital channels — now operating as part of SurveyMonkey (Momentive).
Usercentrics
Consent Management & Privacy Compliance
Usercentrics is a leading consent management platform that helps businesses comply with data privacy regulations, such as the GDPR and CCPA, by managing user consent for cookies and other data collection practices.
Userflow
Userflow is a no-code platform designed to help SaaS companies improve user onboarding and product adoption. It enables teams to create interactive in-app product tours, checklists, surveys, and resource centers without writing any code, guiding users to success and reducing churn.
Userlist
Userlist is a customer messaging platform designed for SaaS companies. It enables businesses to send behavior-based emails and in-app messages to users, facilitating better onboarding, engagement, and retention. The platform focuses on automating personalized communication to support product-led growth strategies.
Usermind
AcquiredMarketing Technology / Customer Journey Orchestration
Customer journey orchestration platform that was acquired by Aurea in 2018, enabling enterprises to coordinate and optimize multi-channel customer experiences.
Userpilot
Userpilot is a product growth platform that helps SaaS companies improve user onboarding, feature adoption, and retention without writing any code. It empowers product teams to build personalized in-app experiences like tooltips, checklists, and surveys to guide users and drive product engagement.