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Companies
Explore technology companies in our intelligence database
Total Companies
2100
Active
23
Acquired
0
This Page
24
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AdGlare
AdGlare is a leading AdTech platform that specializes in advanced ad serving and monetization solutions for the digital advertising ecosystem. The company provides high-performance, scalable ad delivery technology designed to serve publishers, advertisers, and ad networks with comprehensive solutions that optimize user experience while maximizing revenue generation. Their proprietary ad server represents the cornerstone of their offering, delivering sophisticated capabilities that address the complex and evolving needs of modern digital advertising. The platform's core strength lies in its sophisticated feature set, which includes real-time bidding (RTB) integration, advanced ad targeting capabilities, and detailed reporting and analytics tools. Publishers leverage AdGlare's technology to optimize ad placements, improve fill rates, and implement effective monetization strategies across their digital properties, while advertisers gain access to powerful targeting tools that enable efficient audience engagement and enhanced campaign performance. AdGlare has established itself as a trusted partner in the AdTech industry through its commitment to innovation, customer success, and delivering solutions that help clients navigate the complexities of digital advertising while achieving their business objectives in an increasingly competitive marketplace.
Tier S
AdPlugg
AdPlugg is a specialized AdTech company operating as a Supply Side Platform (SSP) that provides comprehensive ad serving and management solutions tailored specifically for publishers and website owners. The company's flagship platform combines an advanced ad server with an intuitive management interface, enabling digital content creators to effectively monetize their online properties through streamlined ad placement, sophisticated targeting capabilities, comprehensive analytics, and revenue optimization tools. This integrated approach addresses the complete digital advertising workflow from initial campaign setup through performance analysis and optimization. The platform's architecture serves a diverse client base ranging from small independent publishers to larger media organizations, effectively democratizing access to enterprise-grade ad management technology. AdPlugg has distinguished itself in the competitive AdTech landscape through its commitment to continuous platform enhancement, strategic partnership development, and a user-centric design philosophy. By maintaining a strong emphasis on accessibility without compromising sophisticated features, the company has carved out a notable position within the publisher-focused segment of the digital advertising ecosystem, addressing the increasingly complex monetization requirements faced by modern content creators.
Tier S
Adello
Adello is a global technology company operating within the AdTech ecosystem, specializing in programmatic advertising solutions that bridge the gap between advertisers and publishers through sophisticated technology infrastructure. The company has established itself as a comprehensive platform provider with capabilities spanning both demand-side and supply-side operations, enabling stakeholders across the digital advertising value chain to optimize their strategies through data-driven insights and advanced targeting mechanisms. At the core of Adello's offering is its proprietary demand-side platform (DSP) that leverages advanced algorithms and machine learning capabilities to analyze large datasets, empowering advertisers to manage and optimize digital ad spend with precision and real-time optimization capabilities. The platform facilitates informed decision-making and maximizes campaign effectiveness through continuous performance monitoring across multiple channels including display, video, and mobile advertising formats. Complementing this is Adello's supply-side platform (SSP), which provides publishers with robust monetization tools through seamless integration and automated optimization capabilities, positioning the company as a trusted partner serving businesses of varying sizes navigating the complexities of modern digital advertising while delivering measurable marketing outcomes.
Tier S
AdMixer
AdMixer is a comprehensive AdTech platform specializing in programmatic advertising solutions that enables publishers and app developers to maximize their advertising revenue through a unified monetization approach. The platform operates as a critical intermediary in the digital advertising ecosystem, connecting digital content creators with multiple demand sources through advanced technologies including real-time bidding (RTB), header bidding capabilities, direct deals, and programmatic guaranteed solutions. By bridging the supply side (publishers) and demand side (advertisers), AdMixer empowers publishers to maintain strategic control over their monetization strategies while accessing diverse revenue streams. The company distinguishes itself through sophisticated yield optimization algorithms and robust fraud prevention measures that ensure high-quality ad delivery and transaction integrity. AdMixer's technology infrastructure is engineered to handle complex programmatic operations at scale, providing publishers with comprehensive analytics and reporting tools that enable data-driven decision-making. Through continuous innovation and strategic partnerships with leading industry players, AdMixer positions itself as a competitive and evolving solution in the rapidly transforming AdTech landscape, delivering value to publishers seeking revenue optimization and advertisers seeking quality inventory access.
Tier S
Grapevine
Grapevine is an advertising technology (AdTech) platform company that delivers comprehensive advertising and marketing solutions designed to help businesses optimize their digital advertising campaigns and maximize return on advertising spend (ROAS). The company operates as a critical intermediary within the digital advertising ecosystem, providing end-to-end tools and services spanning the complete advertising workflowâfrom strategic campaign planning and execution to real-time performance tracking and advanced analytics. Grapevine's platform leverages cutting-edge technology, machine learning algorithms, and data-driven insights to empower businesses of all sizes to make more informed advertising decisions and achieve superior outcomes from their marketing investments. As an AdTech provider, Grapevine positions itself as a strategic bridge between advertisers seeking to reach their target audiences and publishers looking to monetize their digital properties in an increasingly competitive and rapidly evolving industry landscape. The company's solutions address pressing challenges in contemporary digital advertising, including fragmented audience reach across platforms, attribution complexity in multi-touch customer journeys, ad fraud prevention, and the critical need for real-time campaign optimization. Grapevine supports diverse advertising channels including display, video, mobile, social media, and programmatic advertising platforms, enabling businesses to navigate the complexities of modern digital advertising with sophisticated audience targeting, ad placement optimization, and comprehensive campaign measurement capabilities.
Tier D
AdFlight
AdFlight is a leading programmatic advertising technology platform that operates at the intersection of digital advertisers and publishers within the AdTech ecosystem. The company provides a comprehensive dual-platform solution consisting of a demand-side platform (DSP) for advertisers and agencies, and a supply-side platform (SSP) for publishers. This integrated approach enables efficient, data-driven digital advertising across multiple channels and formats, facilitating seamless transactions in the programmatic advertising marketplace. Through its proprietary technology infrastructure, AdFlight empowers brands and agencies to access premium inventory while executing sophisticated targeting strategies backed by real-time analytics for continuous campaign optimization. At its foundation, AdFlight addresses the critical challenge of efficiently connecting advertising demand with publisher supply in an increasingly fragmented and complex digital landscape. The platform's emphasis on advanced programmatic technology, comprehensive analytics capabilities, and data-driven decision-making has established it as a trusted partner for both sides of the advertising equation. Advertisers benefit from efficient media buying and sophisticated targeting capabilities, while publishers gain access to tools that maximize the monetization potential of their digital assets. By offering end-to-end solutions spanning campaign planning, execution, optimization, and reporting, AdFlight plays a significant role in driving efficiency and growth across the broader digital advertising industry.
Tier S
HasOffers (TUNE)
HasOffers, operating under the TUNE brand, is a leading SaaS provider specializing in partner marketing technology solutions that enable businesses to manage, track, and optimize their affiliate and influencer marketing programs at scale. Founded as a performance marketing platform, TUNE has evolved into a comprehensive ecosystem serving advertisers, publishers, and networks with robust infrastructure for partnership-driven revenue generation. The platform's core offering includes sophisticated tracking capabilities, real-time analytics, fraud prevention, and automated commission management across multiple marketing channels. TUNE has established itself as critical infrastructure in the AdTech landscape, particularly for companies leveraging affiliate marketing, influencer partnerships, and performance-based marketing strategies. The platform enables businesses to measure attribution accurately, optimize partner performance, and scale partnership initiatives while maintaining transparency and control over marketing spend. With a focus on data-driven decision-making, TUNE provides marketers with tools to maximize ROI from their partnership ecosystems. The company maintains a strong market presence through continuous innovation and strategic evolution, adapting to the changing dynamics of digital marketing and the growing importance of partnership-based revenue models. TUNE serves a diverse client base ranging from emerging startups to enterprise-level organizations across various industries, positioning itself as an essential technology partner for businesses building sophisticated affiliate and influencer marketing programs in an increasingly complex digital advertising environment.
Tier C
AudioGO
AudioGO is a specialized programmatic audio advertising platform that operates within the AdTech ecosystem, enabling businesses to create, manage, and optimize digital audio advertising campaigns across premium audio content networks. The platform provides self-serve capabilities for reaching listeners across streaming music services, podcasts, and digital radio stations, making digital audio advertising accessible to businesses of varying sizes and budgets. AudioGO's technology stack includes precise audience targeting capabilities, real-time campaign optimization tools, and comprehensive performance analytics dashboards. As a subsidiary of SiriusXM Media, AudioGO benefits from strategic integration with its parent company's extensive audio network while maintaining partnerships with other major audio publishers and platforms. This unique positioning provides advertisers with broad reach across premium audio inventory, establishing the company as a significant player in the rapidly growing digital audio advertising market. The platform has experienced substantial growth driven by increasing consumption of streaming audio content and podcasts. Recent developments at AudioGO include the expansion of audio content partnerships to broaden inventory access and the introduction of enhanced targeting and measurement capabilities designed to improve campaign effectiveness. The platform continues to evolve its technology to meet the demands of modern advertisers seeking to capitalize on the shift in consumer behavior toward digital audio consumption, positioning itself as a comprehensive solution for programmatic audio advertising needs.
acquiredTier Asubsidiary
AgencyAnalytics
AgencyAnalytics is a comprehensive reporting and analytics platform specifically designed for digital marketing agencies operating within the AdTech ecosystem. The company provides an all-in-one solution that enables marketing agencies to aggregate data from multiple marketing channels, create customizable dashboards, automate client reporting, and deliver professional white-label reports to their clients. By centralizing data from various marketing platforms into a single unified interface, AgencyAnalytics helps agencies streamline their workflows, significantly reduce manual reporting time, and focus their resources on strategic decision-making and client relationship management rather than time-consuming data compilation tasks. As a leading player in the marketing technology space, AgencyAnalytics has established a strong market position through continuous platform evolution and strategic growth initiatives. The company has demonstrated its commitment to innovation through strategic acquisitions, including the purchase of data visualization tools to enhance dashboarding capabilities, and the introduction of AI-powered analytics features that enable agencies to derive deeper, more actionable insights from their marketing data. These technological advancements, combined with strategic partnerships with leading marketing automation platforms, have positioned AgencyAnalytics as a comprehensive solution provider that helps agencies save time, scale their operations efficiently, and deliver superior value to their clients through data-driven insights and automated reporting processes.
Tier A
Elastic Path
Elastic Path is a leading provider of headless commerce solutions that enables enterprises and mid-market businesses to create flexible, scalable, and personalized shopping experiences across multiple channels. By decoupling the front-end presentation layer from the back-end commerce engine through an API-first architecture, Elastic Path empowers organizations to innovate rapidly on customer-facing experiences while maintaining robust commerce functionality. The platform allows businesses to compose their ideal commerce stack by integrating best-of-breed solutions for content management, personalization, payment processing, and other critical functions, positioning itself as a pioneer in the composable commerce movement. The company serves a diverse range of industries including retail, manufacturing, distribution, and B2B commerce, with a particular focus on organizations with complex product catalogs, multiple brands, or unique business models that require customization beyond traditional monolithic commerce platforms. Elastic Path's solutions are designed to reduce time-to-market for new digital experiences, lower total cost of ownership through cloud-native architecture, and provide the agility needed to compete in modern digital commerce landscapes. Their client base typically includes enterprise organizations seeking to modernize legacy commerce systems and digitally-native brands requiring sophisticated commerce capabilities without platform constraints, making them a strategic partner for digital transformation initiatives in the rapidly evolving e-commerce technology landscape.
Tier C
Aspire
Aspire is a comprehensive influencer marketing automation platform that empowers brands to scale their creator partnerships and social commerce strategies through end-to-end workflow automation. The platform consolidates the entire influencer marketing lifecycleâfrom discovery and vetting to campaign management, content tracking, and ROI measurementâinto a unified solution. This eliminates the operational complexity and manual effort traditionally associated with managing large-scale influencer programs across multiple disconnected tools. The company primarily serves direct-to-consumer brands, e-commerce businesses, and marketing agencies that depend on influencer marketing as a critical growth channel. Aspire distinguishes itself through a commerce-first approach that integrates sales functionality directly into the influencer workflow, featuring affiliate links, unique discount codes, and shoppable content capabilities. This enables creators to generate trackable sales while providing brands with clear attribution and performance data. By connecting creator content directly to revenue generation through comprehensive analytics and attribution modeling, Aspire addresses one of the industry's most pressing challenges: demonstrating marketing effectiveness beyond vanity metrics. The platform allows brands to optimize influencer spend based on actual performance data and measurable ROI, transforming influencer marketing from a brand awareness tactic into a quantifiable revenue driver with clear accountability and business impact.
Whatagraph
Whatagraph is a comprehensive marketing analytics and reporting platform that serves as critical infrastructure within the AdTech ecosystem. The company specializes in automated report generation, data visualization, and white-label reporting solutions designed specifically for advertising and marketing professionals. By consolidating data from multiple marketing channels into a unified platform, Whatagraph enables users to create customizable, professional-grade reports and dashboards that streamline the complex process of marketing performance analysis. The platform addresses a fundamental challenge faced by modern marketing teams: the aggregation and presentation of disparate marketing data from various sources including social media, advertising platforms, analytics tools, and other marketing channels. Whatagraph's solution significantly reduces the time and resources required for manual reporting, allowing marketing professionals to focus on strategic decision-making rather than data compilation. The company has demonstrated commitment to innovation through continuous platform enhancements, introducing new features and capabilities that expand its value proposition. Strategic partnerships have further strengthened Whatagraph's position in the competitive marketing analytics landscape, establishing it as a notable player in the marketing technology sector serving agencies, in-house marketing teams, and marketing consultants.
Tier A
Springserve
SpringServe is a leading independent ad serving platform that has positioned itself as critical infrastructure within the digital advertising technology ecosystem. The company specializes in delivering comprehensive technology solutions designed specifically for publishers and media owners seeking to monetize their digital content and inventory effectively. SpringServe's platform combines advanced ad serving capabilities with real-time bidding (RTB) integration, dynamic ad insertion technology, and sophisticated reporting and analytics tools that enable publishers to optimize their revenue streams while gaining actionable insights into audience behavior and campaign performance metrics. The company differentiates itself through an integrated suite of products that extends beyond basic ad serving to encompass comprehensive ad management tools, demand optimization solutions, and seamless supply-side platform (SSP) integrations. This holistic approach allows publishers to consolidate their ad operations, reduce technical complexity, and improve operational efficiency while maximizing value extraction from their digital assets. SpringServe has cultivated a strong reputation within the adtech ecosystem through strategic partnerships with prominent publishers and robust integrations with leading demand-side platforms (DSPs), positioning itself as a reliable, innovative, and publisher-focused solution provider capable of adapting to the rapidly evolving digital advertising landscape and addressing the complex monetization challenges faced by modern media companies.
Tier S
Alkimi
Alkimi is a pioneering blockchain-based technology company that is fundamentally transforming the digital advertising ecosystem through its decentralized advertising exchange platform. By leveraging distributed ledger technology, smart contracts, and consensus mechanisms, Alkimi creates direct connections between advertisers and publishers while eliminating the costly intermediaries that have traditionally dominated the AdTech industry. The platform addresses critical pain points including ad fraud, opaque pricing structures, inefficient settlement processes, and the excessive fees that have eroded value for both advertisers and publishers. The company's core innovation centers on its decentralized ad exchange infrastructure, which ensures verified ad delivery, transparent pricing, and automated settlement through blockchain-based smart contracts. This approach provides all stakeholders with unprecedented visibility into transactions and performance metrics, enabling real-time verification and eliminating discrepancies in reporting that have plagued traditional programmatic advertising. Alkimi has strategically positioned itself at the forefront of the blockchain advertising revolution, establishing partnerships with leading AdTech players and expanding its global footprint. Alkimi represents a paradigm shift in programmatic advertising, offering a more efficient, transparent, and cost-effective alternative to traditional ad exchanges. By significantly reducing the fees associated with intermediary services and providing immutable transaction records, the platform delivers better ROI for advertisers and higher revenue for publishers, while simultaneously addressing industry-wide concerns about transparency, fraud prevention, and settlement efficiency.
Tier S
UpRival
UpRival is a prominent AdTech platform specializing in digital advertising campaign optimization across multiple channels. As a Category A company in the advertising technology ecosystem, UpRival delivers advanced automation tools and intuitive campaign management features designed to streamline advertising operations and maximize ROI for marketing teams. The platform addresses the growing complexity of modern digital advertising by providing unified solutions that span paid social, search, and other digital channels. The company's core offering centers on three primary capabilities: unified campaign management that consolidates multi-channel advertising efforts, automated bid optimization powered by AI-driven algorithms, and comprehensive analytics with cross-channel performance tracking. These features enable businesses to achieve greater efficiency, improved targeting precision, and enhanced campaign performance across their entire digital advertising portfolio. UpRival has demonstrated strategic growth through recent market moves, including the acquisition of a leading data management platform to enhance its data capabilities and the launch of new products aligned with emerging advertising trends. The company has also established partnerships with major social media and search engine platforms, positioning itself as a comprehensive solution for businesses navigating the dynamic and increasingly complex AdTech landscape.
Tier A
VASTify
VASTify is a specialized AdTech company that provides comprehensive VAST (Video Ad Serving Template) tag generation and management solutions specifically designed for the Connected TV (CTV) advertising ecosystem. The company's technology-first platform addresses the complex technical challenges associated with digital video ad delivery across multiple streaming platforms and devices, enabling advertisers and publishers to automate and optimize their CTV ad serving processes. Through its flagship VAST tag management platform, VASTify facilitates seamless integration with various CTV publishers and ad networks, positioning itself as critical infrastructure in the rapidly expanding CTV advertising market. The company serves a diverse client base including leading brands, advertising agencies, and media companies, offering advanced analytics and reporting tools alongside its core tag management capabilities. VASTify has demonstrated strong growth momentum through strategic initiatives, including recent collaborations with major CTV platform providers that enhance integration capabilities and ad delivery performance for clients. The company has also pursued inorganic growth through the acquisition of a complementary adtech startup, strengthening its technological foundation and competitive position in the evolving CTV advertising landscape. With deep expertise in VAST protocol implementation and CTV ad delivery optimization, VASTify has established itself as a significant player addressing the technical complexities of programmatic video advertising in the streaming era.
Tier S
Heepsy
Heepsy is a specialized influencer marketing platform that provides brands, agencies, and marketers with comprehensive tools to discover, analyze, and evaluate influencers across Instagram and YouTube. The platform combines advanced search functionality with in-depth analytics capabilities, enabling users to filter potential influencer partners based on critical criteria including audience demographics, engagement rates, follower authenticity, geographic location, and niche categories. By offering transparent access to performance metrics and audience quality data, Heepsy empowers marketing professionals to make informed, data-driven decisions throughout their influencer campaign planning and execution processes. The platform addresses a fundamental challenge in the digital marketing ecosystem: identifying authentic influencers who genuinely align with brand values and target audiences. Heepsy's analytics engine provides visibility into engagement patterns, audience authenticity scores, and detailed demographic breakdowns, helping users avoid fraudulent accounts characterized by inflated follower counts or bot-driven engagement. The company positions itself as an accessible, cost-effective alternative to enterprise-level influencer marketing platforms, democratizing professional influencer discovery tools for businesses of all sizesâfrom small startups to established marketing agenciesâserving the rapidly expanding influencer marketing industry with a comprehensive, user-friendly solution.
Eulerian
Eulerian is a European-based marketing analytics and attribution platform that delivers comprehensive digital marketing measurement solutions tailored for enterprises and mid-market companies. The platform distinguishes itself by offering an integrated suite of tools that combines web analytics, multi-touch attribution modeling, tag management, and data activation capabilities within a single unified environment. This consolidated approach enables marketing teams to track complex customer journeys across multiple touchpoints, accurately attribute conversions to specific marketing activities, and optimize campaign performance using real-time insights and sophisticated algorithmic models. Positioned as a privacy-first alternative to major global analytics platforms like Google Analytics, Eulerian places strong emphasis on GDPR compliance and first-party data ownership, making it particularly attractive to European organizations navigating stringent data protection regulations. The platform's robust architecture handles high-volume data processing while maintaining granular tracking capabilities across web, mobile, and offline channels. Eulerian's advanced attribution models transcend traditional last-click attribution, offering algorithmic and custom attribution approaches that accurately reflect the complexity of modern multi-channel customer journeys, serving as a central marketing intelligence hub for data-driven decision-making in organizations with sophisticated marketing strategies.
51-200 employees
Fulcrum
Fulcrum is a cloud-based mobile data collection platform designed to modernize field operations for organizations across multiple industries. The platform enables users to create customizable mobile forms without coding expertise, facilitating seamless data collection in both online and offline environments. By serving as a bridge between field operations and back-office systems, Fulcrum helps organizations replace paper-based workflows and legacy systems with a unified digital solution that enhances data accuracy and operational efficiency. The platform is particularly valuable for industries with extensive field data collection requirements, including utilities, construction, environmental services, government agencies, and field service operations. Fulcrum distinguishes itself through powerful GIS and mapping integrations, real-time synchronization capabilities, and enterprise-grade security standards. The solution integrates seamlessly with popular GIS platforms, business intelligence tools, and enterprise systems, enabling organizations to make more informed, data-driven decisions while streamlining their field-to-office workflows.
Tier B
Biteable
Biteable is a cloud-based video creation platform founded to democratize professional video production for businesses, marketers, and content creators who lack advanced technical skills or access to expensive editing software. The platform addresses critical barriers in video content creationâincluding high costs, technical complexity, and time-intensive workflowsâby offering an intuitive drag-and-drop interface paired with an extensive library of professionally designed templates, stock footage, animations, and music tracks. This approach enables users to produce marketing videos, explainer content, social media posts, and presentations in minutes rather than the hours or days traditionally required. The platform primarily serves small and medium-sized businesses, marketing teams, social media managers, and entrepreneurs who need to produce high-quality video content quickly and cost-effectively. Biteable's template-driven methodology allows users to customize pre-built video structures with their own branding, messaging, and visual elements, significantly streamlining production workflows. Operating on a freemium SaaS model, the company offers both free and premium subscription tiers with varying levels of access to templates, stock media libraries, export quality, and branding customization options. As video content continues to dominate digital marketing channels across social media platforms, websites, and advertising networks, Biteable addresses the growing demand for scalable, user-friendly video creation tools that empower non-technical users to compete effectively in the increasingly visual content landscape.
Tier B
Foleon
Foleon is a content creation platform that empowers marketing and communications teams to produce interactive, engaging digital content without requiring technical expertise or design skills. The platform specializes in transforming static content into dynamic, mobile-responsive experiences including digital magazines, interactive brochures, product catalogs, annual reports, and content hubs. Through its intuitive drag-and-drop interface, Foleon enables users to create professionally designed content that enhances reader engagement while maintaining brand consistency across all outputs. The platform distinguishes itself by bridging the gap between design quality and ease of use, allowing marketers to produce high-impact content at scale without relying on designers or developers. Foleon includes built-in analytics capabilities that provide insights into content performance, reader behavior, and engagement metrics, enabling organizations to optimize their content strategy based on data-driven insights. The solution serves enterprise and mid-market B2B companies across various industries, particularly those with significant content marketing needs and distributed teams requiring collaborative content creation capabilities. Foleon positions itself within the broader content experience platform market, competing with traditional design tools, digital publishing platforms, and content management systems. The company focuses on addressing the needs of modern marketing teams who must create engaging, interactive content quickly and efficiently while maintaining quality and brand standards, making it particularly valuable for organizations looking to scale their content operations in an increasingly digital-first business environment.
Tier B
Adlook
Adlook is a specialized AdTech infrastructure provider focused exclusively on programmatic advertising, ad verification, and fraud prevention in emerging markets across Asia, Africa, Latin America, and other high-growth developing regions. The company has built proprietary technology specifically engineered to address the unique challenges of these markets, including inconsistent connectivity, fragmented device ecosystems, and mobile-first user behaviors. Its platform delivers real-time bidding, advanced audience targeting, and AI-powered fraud detection capabilities optimized for resource-constrained environments where traditional Western AdTech solutions frequently underperform. Operating as critical middleware in the global advertising ecosystem, Adlook serves a dual customer base by connecting international advertisers and agencies seeking access to emerging market audiences with local publishers looking to maximize ad revenue potential. The company's mobile-first infrastructure recognizes that mobile devices represent the primaryâand often exclusiveâinternet access point for billions of users in these regions. Through strategic acquisitions and partnerships, Adlook has systematically expanded its product portfolio and geographic footprint to establish itself as a key player in underserved high-growth markets, enabling brands to execute fraud-free campaigns while helping publishers monetize their audiences effectively in challenging market conditions.
Tier S
SharedID
SharedID is a specialized identity resolution and customer data management technology company that provides critical infrastructure for the advertising and marketing industry. The company enables advertisers, publishers, and marketing technology platforms to unify and connect customer data across multiple devices and touchpoints, facilitating accurate audience targeting, campaign measurement, and personalized marketing experiences. In an era where traditional tracking methods are becoming obsolete, SharedID's solutions are essential for maintaining marketing effectiveness in an increasingly fragmented digital landscape. The company directly addresses the fundamental challenges created by the deprecation of third-party cookies and the implementation of stringent privacy regulations including GDPR, CCPA, and other global data protection frameworks. SharedID's identity resolution technology helps organizations create unified customer profiles from disparate data sources, improve match rates for advertising campaigns, and maintain effective targeting strategies while respecting consumer privacy preferences. By positioning itself as a bridge between privacy compliance and advertising performance, SharedID serves as critical infrastructure enabling the digital advertising ecosystem to transition successfully to a privacy-first operating model without sacrificing marketing effectiveness.
Tier A
AdsDax
AdsDax is a blockchain-based programmatic advertising technology company that has developed a decentralized advertising marketplace to address fundamental challenges in the digital advertising ecosystem. The platform leverages distributed ledger technology to create immutable, transparent records of advertising transactions, combining real-time bidding capabilities with smart contract integration and advanced analytics. This innovative approach directly tackles critical industry issues including ad fraud, transparency deficits, and payment reconciliation complexities that cost the digital advertising industry billions of dollars annually. The platform functions as a trustworthy intermediary connecting advertisers, publishers, and media buyers through verified viewability metrics and transparent transaction records. Through its blockchain foundation, AdsDax enables all stakeholders to verify ad delivery in real-time, track campaign performance with enhanced accuracy, and reduce disputes through automated smart contract execution. The company's solution represents a paradigm shift in how digital advertising transactions are conducted, moving the industry away from opaque, fraud-prone traditional systems toward a verifiable, transparent ecosystem that establishes new standards for trust and accountability in programmatic advertising markets.
Tier S