Verasity
London, England, United Kingdom · Founded 2018
11-50 employees · N/A
Verasity is a blockchain-based technology platform that addresses critical challenges in the digital video advertising and content monetization ecosystem. Founded to combat the billions of dollars lost annually to ad fraud, Verasity has developed a patented Proof of View (PoV) protocol that validates authentic human engagement with video content, ensuring advertisers pay only for genuine views rather than bot-generated traffic. This verification layer brings transparency and trust to digital ...
Where they sit
Stack tier: Core Platforms (S)
Niche blockchain-native ad fraud prevention platform focused on video content verification, competing against larger traditional fraud detection incumbents with a differentiated decentralized approach.