Rakuten Advertising
San Mateo, California, United States · Founded 2000
1001-5000 employees · 4755.T
Sourced & current · updated Oct 5, 2026Website
Rakuten Advertising is an affiliate marketing service provider that operates as a leading global affiliate marketing network, helping brands understand and optimize their presence across digital marketing channels.
Where they sit
Stack tier: Ecosystem Services (A)
Attribution & AnalyticsCustomer AcquisitionProgrammatic PlatformPerformance Marketing
One of the top three global affiliate marketing networks by publisher count and advertiser spend, with strong enterprise brand relationships
Ownership
Parent: Rakuten Group, Inc.